Steelbook
FailThe top 5 products take 100% of clicks, so Steelbook is a Fail.
- Flapen Score
- 34 / 100Ranks 838 of 1,028 Computers & Accessories niches · −8 vs the category median of 4234
- Market size
- £35K/yr286K searches / yr
- 90-day growth
- -11.9%search demand this quarter
- Competition
- 100%top-5 click share · 2 brands · 6 sellers
Flapen Score
Steelbook against its category
The dotted line is the Computers & Accessories average. Past it, Steelbook is stronger. Inside it, weaker.
Market
The Steelbook market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Steelbook 286K times last year and spent an estimated £35K. All 2 brands take every click. Flapen scores it 34 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 286K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £35K a year.
- Searches, last 12 months
- 286K
- Growth, 90 days vs prior 90
- -11.9%
- Conversion, latest week
- 0.7%
- Market size, estimated
- £35Ka year
- Peak month
- October1.5× the quietest month
- Top search term
- steelbook265K searches a year
02 · Price
A sale here is worth £17.38.
Listings sell for £17.38 on average, from £8.58 to £31.64. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £17.38 that is £0 to £2K a year per listing.
- Average price
- £17.38inside the $15 to $100 sweet spot
- Price range
- £8.58–£31.64
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #125 within Blank Media Cases & Wallets. It carries 428 reviews at 4.23 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 67%
- Out of stock, average day
- 2.6%
- Average rank
- #125in Blank Media Cases & Wallets
- Average rating
- 4.23 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 428per listing
- Listings tracked
- 3
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Steelbook products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Premium Steelbook Slipcovers Protector Compatible with Blu-Ray Custom Fit Visible Spine 0.35mm Crystal Clear PET With J-Card Pack Sizes 15-Pack
- Price
- £11.91
- Rating
- 4.4/5
- Reviews
- 39
- Age
- 2y ago

Premium Steelbook Slipcovers Protector Compatible with Blu-Ray Custom Fit Visible Spine 0.35mm Crystal Clear PET With J-Card Pack Sizes 10-Pack
- Price
- £8.58
- Rating
- 3.9/5
- Reviews
- 71
- Age
- 2y ago

HOMCOM 204 CD Storage Units Set of 2 Blu-Ray Tower Rack with Adjustable Shelves Bookcase Storage Organiser Black
- Price
- £31.64
- Rating
- 4.4/5
- Reviews
- 1,173
- Age
- 4y ago
Trending
estimated 90-day click momentum
HOMCOM 204 CD Storage Units Set of 2 Blu-Ray Tower Rack with Adjustable Shelves Bookcase Storage Organiser Black
- Price
- £31.64
- Rating
- 4.4/5
- Reviews
- 1,173
- Age
- 4y ago

Premium Steelbook Slipcovers Protector Compatible with Blu-Ray Custom Fit Visible Spine 0.35mm Crystal Clear PET With J-Card Pack Sizes 15-Pack
- Price
- £11.91
- Rating
- 4.4/5
- Reviews
- 39
- Age
- 2y ago

Premium Steelbook Slipcovers Protector Compatible with Blu-Ray Custom Fit Visible Spine 0.35mm Crystal Clear PET With J-Card Pack Sizes 10-Pack
- Price
- £8.58
- Rating
- 3.9/5
- Reviews
- 71
- Age
- 2y ago
Newest
by launch date
Premium Steelbook Slipcovers Protector Compatible with Blu-Ray Custom Fit Visible Spine 0.35mm Crystal Clear PET With J-Card Pack Sizes 15-Pack
- Price
- £11.91
- Rating
- 4.4/5
- Reviews
- 39
- Age
- 2y ago

Premium Steelbook Slipcovers Protector Compatible with Blu-Ray Custom Fit Visible Spine 0.35mm Crystal Clear PET With J-Card Pack Sizes 10-Pack
- Price
- £8.58
- Rating
- 3.9/5
- Reviews
- 71
- Age
- 2y ago

HOMCOM 204 CD Storage Units Set of 2 Blu-Ray Tower Rack with Adjustable Shelves Bookcase Storage Organiser Black
- Price
- £31.64
- Rating
- 4.4/5
- Reviews
- 1,173
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.
Brands
2 falling
Sellers
6
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
100%
Top 20: 100%
Open market
0%
- EXTREMEGRIPPRO75%
- HOMCOM25%
Demand
Steelbook search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Reviews and returns
What reviews say buyers love and hate about Steelbook
We read the reviews and the return reasons for every product selling here.
“the steelbooks do not fit in snugly whatsoever”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Steelbook questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









