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44

sfx psu

Skip it

Weak search conversion (1.7%) — this niche doesn't clear our bar today.

Market size 25Growth 24Conversion 21Competition 51Returns 28Price range 67Avg price 84Brand share 35Review moat 93Quality gap 84

Review moat

Great133.07

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Avg price

Great£76.04

avg listing price — sweet spot $15–$100

Price range

Good£19.92–£139.56

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Returns

Okay4.8%

return rate — above 5% kills the launch gate

Market size

Bad£99K

£99K/yr · 79K searches

Growth

Bad-1.2%

90-day search growth — must beat 0% to launch

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United Kingdom niche tracking, sfx psu is a £99K/yr Amazon United Kingdom market (79K searches/yr). The top 5 brands hold 84% of demand. Verdict: Skip it — 44/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

sfx psu market data

Units sold / yr
500–750
avg 0–100/product
Revenue / yr
£38K–£57K
units × avg price
Conversion rate
1.7%
Avg BSR
#323
Page quality
0%
Prime
89%
Sponsored
56%
Out of stock
5.2%
Avg brand age
40 months
Avg seller age
174 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

90

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

54%

Top 20: 94%

Open market

13%

  • Corsair40%
  • be quiet!27%
  • Cooler Master7%
  • NZXT7%
  • Vetroo3%
  • ASUS3%
  • Open — no brand owns it (6 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -1.2% search growth over the last 90 days.
3K2KSpike '24Black Friday '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Top sfx psu search terms

  • sfx psu52K/yr
  • sfx power supply18K/yr
  • sff psu5K/yr
  • itx psu3K/yr
All search terms

Top sfx psu products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£5K10%£10K15%£15K20%£20K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about sfx psu

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall20%

“Quality power supply”

Value For Money15%

“Great value”

Noise Cancellation11%

“So far, it is performing well, there is no notable increase in noise compared to the more expensive unit”

Strength9%

“Gives very good power”

Design-Overall6%

“in my opinion it is necessary for a clean build so I highly recommend buying one in general”

Advertised Vs Actual Product5%

“As described”

Assembly/Installation5%

“easy to install”

Size-Overall4%

“Fits perfectly in my pc caes”

Durability4%

“Compact and reliable so far”

Functionality-Overall4%

“works”

What buyers complain about

Noise Level11%

“Bought one, made a terrible crackling sound”

Socket/Port/Plug11%

“Major issue with this new version of the SFX series of PSU's is the Micro Type 5 connectors on the PSU side”

Length7%

“cable quality/length is bang on”

Size-Overall7%

“loose at the back”

Connectivity-Overall7%

“Didnt have correct connections”

Value For Money7%

“it keeps being listed as more expensive”

Audio Quality7%

“its barely audible”

Compatibility-Overall5%

“Not compatible with all motherboards”

Advertised Vs Actual Product5%

“Be aware, the photos don't match the product”

Functionality-Overall5%

“Useless for graphics cards”

Top return reasons

Compatibility-Overall22%
Size-Overall14%
Length12%
Functionality-Overall11%
Defective Material/Parts11%
Noise Level8%
Value For Money3%
Connectivity-Overall3%
Constant Reboot Or Restart3%
Socket/Port/Plug3%

Common questions

Is sfx psu profitable to sell on Amazon United Kingdom?
The niche generates £99K/yr across 27 tracked products. 7 of 13 products launched in the last 360 days are still selling. 90-day search growth is -1.2%. Flapen's verdict: Skip it (44/100).
How competitive is the sfx psu niche?
12 brands and 90 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in sfx psu?
Top complaints mined from reviews: Noise Level, Socket/Port/Plug, Length. The return rate is 4.8%.
When does demand for sfx psu peak?
Demand is steady year-round — the busiest month runs 1.5× the quietest.
What does it cost to enter the sfx psu niche?
Listings span £19.92–£139.56; the average listing price is £76.04 (sweet spot $15–$100). The average incumbent carries 133 reviews — the moat a new listing must climb.