Seagate Hard Drive
FailThe top 5 brands take 100% of clicks, so Seagate Hard Drive is a Fail.
- Flapen Score
- 36 / 100Ranks 766 of 1,028 Computers & Accessories niches · −6 vs the category median of 4236
- Market size
- £151K/yr85K searches / yr
- 90-day growth
- -32.1%search demand this quarter
- Competition
- 61%top-5 click share · 4 brands · 198 sellers
Flapen Score
Seagate Hard Drive against its category
The dotted line is the Computers & Accessories average. Past it, Seagate Hard Drive is stronger. Inside it, weaker.
Market
The Seagate Hard Drive market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Seagate Hard Drive 85K times last year and spent an estimated £151K. All 4 brands take every click. Demand peaks in Jan–Aug–Sep–Oct–Nov–Dec. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 2.2% of those searches ended in a purchase.
Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -32.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £151K a year.
- Searches, last 12 months
- 85K
- Growth, 90 days vs prior 90
- -32.1%
- Conversion, latest week
- 2.2%
- Market size, estimated
- £151Ka year
- Peak month
- January10.0× the quietest month
- Top search term
- seagate hard drive18K searches a year
02 · Price
A sale here is worth £80.86.
Listings sell for £80.86 on average, from £49.32 to £105.59. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £80.86 that is £8K to £20K a year per listing.
- Average price
- £80.86inside the $15 to $100 sweet spot
- Price range
- £49.32–£105.59
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £8K–£20K
- Returns
- 1.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #13 within Data Storage. It carries 60,972 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 100%
- Out of stock, average day
- 2.6%
- Average rank
- #13in Data Storage
- Average rating
- 4.47 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 60,972per listing
- Listings tracked
- 21
04 · Newcomers
4 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Seagate Hard Drive products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Seagate Portable Drive 2TB External Hard Drive Dark Grey for PC Laptop and Mac Data Rescue Services Amazon Exclusive (STGX2000400)
- Price
- £60.91
- Rating
- 4.5/5
- Reviews
- 264,395
- Age
- 8y ago

Seagate Portable Drive 4TB External Hard Drive Dark Grey for PC Laptop and Mac Data Rescue Services Amazon Exclusive (STGX4000400)
- Price
- £90.81
- Rating
- 4.5/5
- Reviews
- 264,395
- Age
- 8y ago

WD 5TB Elements AE Portable External Hard Drive SuperSpeed USB 3.2 Gen 1/USB 3.0 Plug-and-Play Formatted for Windows Black
- Price
- £99.22
- Rating
- 4.3/5
- Reviews
- 675
- Age
- 11mo ago

Seagate One Touch 2TB Password activated hardware encryption portable external hard drive PC Notebook & Mac USB 3.0 Space Gray (STKY2000404)
- Price
- £61.66
- Rating
- 4.6/5
- Reviews
- 3,785
- Age
- 3y ago

Seagate Portable Drive 1TB External Hard Drive Dark Grey for PC Laptop and Mac Data Rescue Services Amazon Exclusive (STGX1000400)
- Price
- £50.72
- Rating
- 4.5/5
- Reviews
- 264,395
- Age
- 8y ago
Trending
estimated 90-day click momentum
Toshiba Canvio Flex 4TB Portable 2.5 External Hard Drive (HDD) for Mac Windows PC Smartphone and Tablet Use Compatible with Most USB-C and USB-A Devices Warm Silver (HDTX240ESCCA)
- Price
- £91.28
- Rating
- 4.5/5
- Reviews
- 513
- Age
- 1y ago

WD_BLACK P10 4TB Game Drive Portable External Hard Drive Speeds Up to 130 MB/s USB 3.2 Gen 1 Works with Playstation Xbox PC Includes One Month Discord NITRO offer Camo
- Price
- £97.89
- Rating
- 4.6/5
- Reviews
- 30,023
- Age
- 1y ago

Toshiba Canvio Gaming 4TB Portable 2.5 External Hard Drive compatible with most PlayStation Xbox and PC consoles USB 3.2. Gen 1 Technology Black (HDTX140EK3CA)
- Price
- £62.51
- Rating
- 4.6/5
- Reviews
- 225
- Age
- 1y ago

ModusTech 4TB Desktop External Hard Drive (NOT-PORTABLE) Vault USB-C 3.1 (5Gbps) High-Speed HDD for PC Mac Laptop & Console Backup Storage 2-Year Warranty
- Price
- £73.53
- Rating
- 4.0/5
- Reviews
- 103
- Age
- 7mo ago

WD 2TB Elements AE Portable External Hard Drive SuperSpeed USB 3.2 Gen 1/USB 3.0 Plug-and-Play Formatted for Windows Black
- Price
- £68.19
- Rating
- 4.3/5
- Reviews
- 675
- Age
- 11mo ago
Newest
by launch date
ModusTech 4TB Desktop External Hard Drive (NOT-PORTABLE) Vault USB-C 3.1 (5Gbps) High-Speed HDD for PC Mac Laptop & Console Backup Storage 2-Year Warranty
- Price
- £73.53
- Rating
- 4.0/5
- Reviews
- 103
- Age
- 7mo ago

WD 5TB Elements AE Portable External Hard Drive SuperSpeed USB 3.2 Gen 1/USB 3.0 Plug-and-Play Formatted for Windows Black
- Price
- £99.22
- Rating
- 4.3/5
- Reviews
- 675
- Age
- 11mo ago

WD 4TB Elements AE Portable External Hard Drive SuperSpeed USB 3.2 Gen 1/USB 3.0 Plug-and-Play Formatted for Windows Black
- Price
- £85.22
- Rating
- 4.3/5
- Reviews
- 675
- Age
- 11mo ago

WD 2TB Elements AE Portable External Hard Drive SuperSpeed USB 3.2 Gen 1/USB 3.0 Plug-and-Play Formatted for Windows Black
- Price
- £68.19
- Rating
- 4.3/5
- Reviews
- 675
- Age
- 11mo ago

WD_BLACK P10 4TB Game Drive Portable External Hard Drive Speeds Up to 130 MB/s USB 3.2 Gen 1 Works with Playstation Xbox PC Includes One Month Discord NITRO offer Camo
- Price
- £97.89
- Rating
- 4.6/5
- Reviews
- 30,023
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 falling
Sellers
198
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
61%
Top 20: 99%
Open market
0%
- Seagate72%
- Western Digital15%
- Toshiba9%
- ModusTech4%
- Open — no brand owns it (0%)
Demand
Seagate Hard Drive search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 10.0×
Search terms
Top Seagate Hard Drive search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- seagate hard drive18K/yr
- seagate ssd11K/yr
- 4tb portable hard drive7K/yr
- seagate external hard drive 2tb6K/yr
- 4tb hard drive external6K/yr
- hard disk 4tb4K/yr
- seagate 2tb6K/yr
- 4tb usb drive3K/yr
- usb hard drive 4tb4K/yr
- seagate 2tb external hard drive7K/yr
Reviews and returns
What reviews say buyers love and hate about Seagate Hard Drive
We read the reviews and the return reasons for every product selling here.
“Broke very quickly”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Seagate Hard Drive questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









