Seagate Hard Drive
FailThe top 5 brands take 100% of clicks, so Seagate Hard Drive is a Fail.
- Flapen Score
- 36 / 100Ranks 766 of 1,028 Computers & Accessories niches · −6 vs the category median of 4236
- Market size
- £151K/yr85K searches / yr
- 90-day growth
- -32.1%search demand this quarter
- Competition
- 61%top-5 click share · 4 brands · 198 sellers
Flapen Score
Seagate Hard Drive against its category
The dotted line is the Computers & Accessories average. Past it, Seagate Hard Drive is stronger. Inside it, weaker.
Market
The Seagate Hard Drive market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Seagate Hard Drive 85K times last year and spent an estimated £151K. All 4 brands take every click. Demand peaks in Jan–Aug–Sep–Oct–Nov–Dec. Flapen scores it 36 out of 100, a Fail.
01 · Demand
2.2% of searches ended in a purchase last week.
Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -32.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £151K a year.
- Searches, last 12 months
- 85K
- Growth, 90 days vs prior 90
- -32.1%
- Conversion, latest week
- 2.2%
- Market size, estimated
- £151Ka year
- Peak month
- January10.0× the quietest month
- Top search term
- seagate hard drive18K searches a year
02 · Price
A sale here is worth £80.86.
Listings sell for £80.86 on average, from £49.32 to £105.59. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £80.86 that is £8K to £20K a year per listing.
- Average price
- £80.86inside the $15 to $100 sweet spot
- Price range
- £49.32–£105.59
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £8K–£20K
- Returns
- 1.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #13 within Data Storage. It carries 60,972 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 100%
- Out of stock, average day
- 2.6%
- Average rank
- #13in Data Storage
- Average rating
- 4.47 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 60,972per listing
- Listings tracked
- 21
04 · Newcomers
Amazon counts 4 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 4
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Seagate Hard Drive products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Seagate Portable Drive 2TB External Hard Drive Dark Grey for PC Laptop and Mac Data Rescue Services Amazon Exclusive (STGX2000400)
- Price
- £60.91
- Rating
- 4.5/5
- Reviews
- 264,395
- Age
- 8y ago

Seagate Portable Drive 4TB External Hard Drive Dark Grey for PC Laptop and Mac Data Rescue Services Amazon Exclusive (STGX4000400)
- Price
- £90.81
- Rating
- 4.5/5
- Reviews
- 264,395
- Age
- 8y ago

WD 5TB Elements AE Portable External Hard Drive SuperSpeed USB 3.2 Gen 1/USB 3.0 Plug-and-Play Formatted for Windows Black
- Price
- £99.22
- Rating
- 4.3/5
- Reviews
- 675
- Age
- 11mo ago

Seagate One Touch 2TB Password activated hardware encryption portable external hard drive PC Notebook & Mac USB 3.0 Space Gray (STKY2000404)
- Price
- £61.66
- Rating
- 4.6/5
- Reviews
- 3,785
- Age
- 3y ago

Seagate Portable Drive 1TB External Hard Drive Dark Grey for PC Laptop and Mac Data Rescue Services Amazon Exclusive (STGX1000400)
- Price
- £50.72
- Rating
- 4.5/5
- Reviews
- 264,395
- Age
- 8y ago
Trending
90-day click momentum
Toshiba Canvio Flex 4TB Portable 2.5 External Hard Drive (HDD) for Mac Windows PC Smartphone and Tablet Use Compatible with Most USB-C and USB-A Devices Warm Silver (HDTX240ESCCA)
- Price
- £91.28
- Rating
- 4.5/5
- Reviews
- 513
- Age
- 1y ago

WD_BLACK P10 4TB Game Drive Portable External Hard Drive Speeds Up to 130 MB/s USB 3.2 Gen 1 Works with Playstation Xbox PC Includes One Month Discord NITRO offer Camo
- Price
- £97.89
- Rating
- 4.6/5
- Reviews
- 30,023
- Age
- 1y ago

Toshiba Canvio Gaming 4TB Portable 2.5 External Hard Drive compatible with most PlayStation Xbox and PC consoles USB 3.2. Gen 1 Technology Black (HDTX140EK3CA)
- Price
- £62.51
- Rating
- 4.6/5
- Reviews
- 225
- Age
- 1y ago

ModusTech 4TB Desktop External Hard Drive (NOT-PORTABLE) Vault USB-C 3.1 (5Gbps) High-Speed HDD for PC Mac Laptop & Console Backup Storage 2-Year Warranty
- Price
- £73.53
- Rating
- 4.0/5
- Reviews
- 103
- Age
- 7mo ago

WD 2TB Elements AE Portable External Hard Drive SuperSpeed USB 3.2 Gen 1/USB 3.0 Plug-and-Play Formatted for Windows Black
- Price
- £68.19
- Rating
- 4.3/5
- Reviews
- 675
- Age
- 11mo ago
Newest
by launch date
ModusTech 4TB Desktop External Hard Drive (NOT-PORTABLE) Vault USB-C 3.1 (5Gbps) High-Speed HDD for PC Mac Laptop & Console Backup Storage 2-Year Warranty
- Price
- £73.53
- Rating
- 4.0/5
- Reviews
- 103
- Age
- 7mo ago

WD 5TB Elements AE Portable External Hard Drive SuperSpeed USB 3.2 Gen 1/USB 3.0 Plug-and-Play Formatted for Windows Black
- Price
- £99.22
- Rating
- 4.3/5
- Reviews
- 675
- Age
- 11mo ago

WD 4TB Elements AE Portable External Hard Drive SuperSpeed USB 3.2 Gen 1/USB 3.0 Plug-and-Play Formatted for Windows Black
- Price
- £85.22
- Rating
- 4.3/5
- Reviews
- 675
- Age
- 11mo ago

WD 2TB Elements AE Portable External Hard Drive SuperSpeed USB 3.2 Gen 1/USB 3.0 Plug-and-Play Formatted for Windows Black
- Price
- £68.19
- Rating
- 4.3/5
- Reviews
- 675
- Age
- 11mo ago

WD_BLACK P10 4TB Game Drive Portable External Hard Drive Speeds Up to 130 MB/s USB 3.2 Gen 1 Works with Playstation Xbox PC Includes One Month Discord NITRO offer Camo
- Price
- £97.89
- Rating
- 4.6/5
- Reviews
- 30,023
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 falling
Sellers
198
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
61%
Top 20: 99%
Open market
0%
- Seagate72%
- Western Digital15%
- Toshiba9%
- ModusTech4%
- Open — no brand owns it (0%)
Demand
Seagate Hard Drive search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 10.0×
Search terms
Top Seagate Hard Drive search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- seagate hard drive18K/yr
- seagate ssd11K/yr
- 4tb portable hard drive7K/yr
- seagate external hard drive 2tb6K/yr
- 4tb hard drive external6K/yr
- hard disk 4tb4K/yr
- seagate 2tb6K/yr
- 4tb usb drive3K/yr
- usb hard drive 4tb4K/yr
- seagate 2tb external hard drive7K/yr
Reviews and returns
What reviews say buyers love and hate about Seagate Hard Drive
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Broke very quickly
Didn't last
Failed after 14 months
then freezing my pc
Worked very well right until it didn't
did not work
Not good at all given the price point
It is a bit pricey -
It's expensive,
A little noisy
Noisy
After a few days it made some squeaking noises
Then it started having issues disconnecting randomly
It had only disconnected a handful of times
Disconnects all the time
Love
Good Quality
A great product that appears reliable
Trusted brand with a good
Great value
Decent value for good product
Good Value
Loads of storage
Excellent storage
loads of storage space
Very easy to use
easy to take with you if you need it
Easy to use just plug
All files load onto it fairly quickly
its plenty fast enough for me
works straight out of the box.136mb/s transfer rate
Return
1.8% Return rate 10% Fixable by listing
DOES NOT WORK ON MAC
not for mac
Not compatible for Steam downloads for some reason
then freezing my pc
Worked very well right until it didn't
did not work
Then it started having issues disconnecting randomly
It had only disconnected a handful of times
Disconnects all the time
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Seagate Hard Drive questions
Answered from the same tracked data.









