How competitive is the Samsung A53 niche on Amazon United Kingdom?

1 brands and 55 sellers compete in Samsung A53 on Amazon United Kingdom. The top 5 Samsung A53 products take 88% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Samsung A53?

Samsung A53 buyers on Amazon United Kingdom complain most about Charging, Connectivity-Overall, Defective Material/Parts, the themes mined from the niche's reviews. Its return rate is 4.3%.

What does it cost to enter the Samsung A53 niche?

Samsung A53 sells for £144.61 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £95.60–£199.36. The average incumbent carries 1,918 reviews — the moat a new listing must climb.

Samsung A53

brand-locked demand (top 5 brands take 100% of clicks) — Samsung A53 doesn't clear our bar today.

Signals High Price

Flapen Score

Skip it

This niche Category average

Is Samsung A53 profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Samsung A53 is a £147K/yr Amazon United Kingdom market (65K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug. Verdict: Skip it — 29/100.

Samsung A53: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -3.8% over the last 90 days and 1.6% of searches end in a purchase.

£147K

revenue / yr

Units sold / yr1K

Search volume / yr-3.8%65K

Conversion rate1.6%

Avg price£144.61

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers1 · 55

Top-5 product click share88%

Open market0%

Avg brand age32 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 9 products

Top Samsung A53 products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Samsung Galaxy A53 5G 128GB Awesome Black (Renewed)

Price: £120.51
Rating: 4.0/5
Reviews: 299
Age: 3y ago

Samsung Galaxy A53 5G Mobile Phone SIM Free Android Smartphone 128 GB Black

Price: £199.36
Rating: 4.4/5
Reviews: 4,892
Age: 4y ago

Samsung Galaxy A53 5G SM-A536B 16.5 cm (6.5) Hybrid Dual SIM Android 12 USB Type-C 6 GB 128 GB 5000 mAh Black

Price: £178.63
Rating: 4.4/5
Reviews: 5,742
Age: 3y ago

Samsung Galaxy A53 5G 128GB Blue Unlocked (Renewed)

Price: £134.47
Rating: 4.0/5
Reviews: 299
Age: 3y ago

Samsung Galaxy A53 5G 128GB Orange Unlocked (Renewed)

Price: £129.91
Rating: 4.0/5
Reviews: 299
Age: 3y ago

Newest

by launch date

Samsung Galaxy A53 5G SM-A536B 16.5 cm (6.5) Hybrid Dual SIM Android 12 USB Type-C 6 GB 128 GB 5000 mAh Black

Price: £178.63
Rating: 4.4/5
Reviews: 5,742
Age: 3y ago

Samsung Galaxy A53 5G 128GB Awesome White (Renewed)

Price: £134.29
Rating: 4.0/5
Reviews: 299
Age: 3y ago

Samsung Galaxy A53 5G 128GB Orange Unlocked (Renewed)

Price: £129.91
Rating: 4.0/5
Reviews: 299
Age: 3y ago

Samsung Galaxy A53 5G 128GB Awesome Black (Renewed)

Price: £120.51
Rating: 4.0/5
Reviews: 299
Age: 3y ago

Samsung Galaxy A53 5G 128GB Blue Unlocked (Renewed)

Price: £134.47
Rating: 4.0/5
Reviews: 299
Age: 3y ago

Competition: brands, sellers & click share

The top 5 products capture 88% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

1 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

Samsung100%

Samsung A53 demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume65KCVR1.6%Products9Brands1Top 5 Brands100%OOS Rate0.0%Rating4.2★Reviews1,918Avg BSR#565

Peak months: Aug · busiest ÷ quietest = 2.1×

Top Samsung A53 search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

samsung a5325K/yr -9.2%1.1% conv.
samsung galaxy a539K/yr -0.4%0.9% conv.
samsung a53 5g5K/yr +39.9%0.4% conv.
samsung a53 phone4K/yr -3.3%1.2% conv.
samsung galaxy a53 5g4K/yr -5.4%2.1% conv.
a534K/yr -19.1%1.1% conv.
galaxy a533K/yr +5.0%0.8% conv.
a53 samsung phone3K/yr -21.8%1.0% conv.
samsung phone a532K/yr +37.3%0.9% conv.
galaxy a53 5g2K/yr +22.1%1.5% conv.

What reviews say buyers love and hate about Samsung A53

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Value For Money24%

“a good price”

Quality-Overall24%

“Good quality phone”

Advertised Vs Actual Product16%

“Delivered as advertised”

Battery Life11%

“battery”

Charging5%

“thank you for the free fast charger i recommend”

What buyers complain about

90% of reviews

Charging18%

“This one bleated constantly about moisture in the charge port”

Connectivity-Overall14%

“whilst the WiFi doesn't work”

Defective Material/Parts11%

“Item not working in less than a month”

Functionality-Overall10%

“Could not root it bricks itself”

Durability8%

“Broke within 4 months”

Samsung A53 return rate & reasons

Why buyers send it back, as a share of all return requests.

4.3%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Connectivity-Overall

18%

2Functionality-Overall

13%

3Charging

4Defective Material/Parts

5Touch Screen

Common Samsung A53 questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Samsung A53 29/100 on Amazon United Kingdom — Skip it. The niche generates £147K/yr across 9 tracked products. Search demand moved -3.8% over the last 90 days.