Roll Top Backpack
weak search conversion (0.6%) — Roll Top Backpack doesn't clear our bar today.
Flapen Score
Is Roll Top Backpack profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Roll Top Backpack is a £34K/yr Amazon United Kingdom market (201K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Aug. Verdict: Skip it — 38/100.
Roll Top Backpack: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -16.1% over the last 90 days and 0.6% of searches end in a purchase.
£34K
revenue / yr
Who owns the niche?
The top 5 brands hold 79% of demand, so 21% of the market is open.
21%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 25 products
Top Roll Top Backpack products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Lekeinchi Rolltop Backpack for Men and Women Elegant Laptop Backpack Waterproof with 17 Inch Laptop Compartment Large Travel Backpack Daypack School Backpack for Travel University (Black)
- Price
- £26.54
- Rating
- 4.6/5
- Reviews
- 419
- Age
- 2y ago
Waterfly Roll Top Backpack Rucksack: 30L Bagpack Water Resistant Daypack for Men Women Rolltop Laptop Daysack with Multiple Compartments for School Commuting Travel Black
- Price
- £29.12
- Rating
- 4.7/5
- Reviews
- 59
- Age
- 1y ago
iNeq Roll Top Backpack Water Resistant Men and Women with Padded 15.6 Laptop & Tablet Compartments | Versatile Rolltop Rucksack | Expandable Travel Backpack for Work School & Outdoors (Black)
- Price
- £25.14
- Rating
- 4.7/5
- Reviews
- 52
- Age
- 7mo ago
Lekeinchi 17-Inch Waterproof Laptop Backpack for Men and Women - Roll Top Design for School Travel Business Work and Camping(Black)
- Price
- £26.61
- Rating
- 4.5/5
- Reviews
- 408
- Age
- 2y ago
RAINS Backpack Mini 03 Green Green Standard Size Backpack
- Price
- £45.98
- Rating
- 4.5/5
- Reviews
- 100
- Age
- 2y ago
Trending
90-day click momentum
BJIAX Roll Top Backpack Large Laptop Backpack for Men Women 15.6 USB Port Water-resistant Anti-theft Rucksack Suit Travel Hiking Camping College School Business Work
- Price
- £38.15
- Rating
- 4.7/5
- Reviews
- 67
- Age
- 11mo ago
Lekespring Laptop Backpack for Men 15.6 Inch Slim Business Travel Rucksack with USB Charging Port Expandable Water-resistant Lightweight Computer Bag Black
- Price
- £22.27
- Rating
- 4.6/5
- Reviews
- 97
- Age
- 7mo ago
iNeq Roll Top Backpack Water Resistant Men and Women with Padded 15.6 Laptop & Tablet Compartments | Versatile Rolltop Rucksack | Expandable Travel Backpack for Work School & Outdoors (Black)
- Price
- £25.14
- Rating
- 4.7/5
- Reviews
- 52
- Age
- 7mo ago
Amazon Basics 17-Inch Laptop Backpack Water Resistant Rucksack for Business Travel Work or School Padded Shoulder Straps Black
- Price
- £17.85
- Rating
- 4.6/5
- Reviews
- 2,714
- Age
- 1y ago
RAINS Backpack Durable Waterproof Laptop Backpack for Men and Women for Travel Work and Commuting Black Bag with Secure Closure 15 Laptop Pocket 2 Year Warranty
- Price
- £54.37
- Rating
- 4.6/5
- Reviews
- 76
- Age
- 3y ago
Newest
by launch dateiNeq Roll Top Backpack Water Resistant Men and Women with Padded 15.6 Laptop & Tablet Compartments | Versatile Rolltop Rucksack | Expandable Travel Backpack for Work School & Outdoors (Black)
- Price
- £25.14
- Rating
- 4.7/5
- Reviews
- 52
- Age
- 7mo ago
Lekespring Laptop Backpack for Men 15.6 Inch Slim Business Travel Rucksack with USB Charging Port Expandable Water-resistant Lightweight Computer Bag Black
- Price
- £22.27
- Rating
- 4.6/5
- Reviews
- 97
- Age
- 7mo ago
BJIAX Roll Top Backpack Large Laptop Backpack for Men Women 15.6 USB Port Water-resistant Anti-theft Rucksack Suit Travel Hiking Camping College School Business Work
- Price
- £38.15
- Rating
- 4.7/5
- Reviews
- 67
- Age
- 11mo ago
Sylvanthos Waterproof Backpack Laptop Backpack for Men and Women with Anti-Theft Zipper Expandable 18-25L Rains Backpacks for Work School Business Trips - Black
- Price
- £22.20
- Rating
- 4.5/5
- Reviews
- 255
- Age
- 1y ago
Lekespring Laptop Backpack-Waterproof Rucksack Bag for Women Men School Bag for Students Work Backpack Black
- Price
- £27.13
- Rating
- 4.6/5
- Reviews
- 101
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
Brands
14 falling
Sellers
24
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
53%
Top 20: 93%
Open market
17%
- Lekeinchi42%
- Waterfly12%
- RAINS10%
- iNeq10%
- Sylvanthos5%
- Amazon Basics4%
- Open — no brand owns it (8 brands, 17%)
Roll Top Backpack demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Aug · busiest ÷ quietest = 2.0×
Top Roll Top Backpack search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- roll top backpack72K/yr
- rolltop backpack17K/yr
- rains backpacks38K/yr
- roll top backpack waterproof18K/yr
- rains11K/yr
- backpack rolltop5K/yr
- rains bag7K/yr
- waterproof roll top backpack8K/yr
- roll top bag6K/yr
- rains backpack7K/yr
What reviews say buyers love and hate about Roll Top Backpack
What buyers mention most, as a share of all reviews.
What buyers love
79% of reviews“Spot on quality”
“Fits everything he needs it to”
“Also quite comfortable”
“Good value for money”
“So much storage”
What buyers complain about
62% of reviews“very big”
“Durability issues”
“Bad quality”
“Stitching not good”
“Zip broke”
Roll Top Backpack return rate & reasons
Why buyers send it back, as a share of all return requests.
3.5%
Return rate
75%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Roll Top Backpack questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
