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Rog Ally Case

Fail

Shoppers spend only $68K a year here, so Rog Ally Case is a Fail.

Flapen Score
39
39 / 100
Ranks 651 of 1,028 Computers & Accessories niches · −3 vs the category median of 42
Market size
£68K/yr58K searches / yr
90-day growth
-0.7%search demand this quarter
Competition
64%top-5 click share · 11 brands · 39 sellers

Flapen Score

Rog Ally Case against its category

The dotted line is the Computers & Accessories average. Past it, Rog Ally Case is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rog Ally Case market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Rog Ally Case 58K times last year and spent an estimated £68K. The top 5 brands take 85% of clicks. Demand peaks in Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

3.2% of searches ended in a purchase last week.

Shoppers searched for this 58K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -0.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £68K a year.

Searches, last 12 months
58K
Growth, 90 days vs prior 90
-0.7%
Conversion, latest week
3.2%
Market size, estimated
£68Ka year
Peak month
December2.6× the quietest month
Top search term
rog ally case23K searches a year

02 · Price

A sale here is worth £37.12.

Listings sell for £37.12 on average, from £9.63 to £325.04. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £37.12 that is £0 to £4K a year per listing.

Average price
£37.12inside the $15 to $100 sweet spot
Price range
£9.63–£325.04
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£4K
Returns
3.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #1,104 within Hard Drive Accessories. It carries 730 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
1.7%
Average rank
#1,104in Hard Drive Accessories
Average rating
4.34 starsAmazon United Kingdom average 4.36 stars
Average reviews
730per listing
Listings tracked
18

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
22 months

Products

Top Rog Ally Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£14K£20K£27K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

39

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

11%

  • Skull & Co.31%
  • EJGAME24%
  • JSAUX15%
  • Baomaeyea10%
  • Syntech6%
  • ASUS4%
  • Open — no brand owns it (5 brands, 11%)

Demand

Rog Ally Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Prime Day '25Holiday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Dec · busiest ÷ quietest = 2.6×

Search terms

Top Rog Ally Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rog ally case23K/yr
  • rog ally x case15K/yr
  • asus rog ally case7K/yr
  • rog ally accessories9K/yr
  • asus rog case3K/yr
  • asus rog alloy x case464/yr
  • asus rog alloy case184/yr
  • asus rog alloy x accessories126/yr
  • asus rog alloy accessories130/yr

Reviews and returns

What reviews say buyers love and hate about Rog Ally Case

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall27%−0.18

A bit bigger that what you will expected

Did not fit

it was loose

Durability12%−0.05

Broken after 4 months

Stopped working after 2 months

They dont last long

Compatibility-Overall11%+0.28

Doesnt fit rog ally Xbox

however not all games are controller compatible so bear in mind u may need to also connect a keyboard

Not fit for purpose

Connectivity-Overall9%−0.09

Even when using on other devices the connection drops in

Low speed LAN connectivity

when connected the usb ports did not work

Functionality-Overall8%−0.07

doesn't turn back on

DO NOT BUY - doesnt work at all

still it isnt fully functional which isnt great from day 1

Love

Quality-Overall16%+1.05

Feels very well made

Incredible build quality

Good quality

Value For Money13%+0.97

Well worth the money

Great value

So far amazing for the price

Compatibility-Overall9%+0.28

Great product turns my rog in to a pc

Works well with legion go 2

Works with the steam deck seamlessly

Connectivity-Overall8%−0.09

Great to connect with your TV and pc

simple to connect to a tv

Works really well connectivity-wise

Advertised Vs Actual Product6%+0.54

Seems to be working as advertised

Just what I wanted

exactly as described

Return

3.5% Return rate 27% Fixable by listing

Compatibility-Overall28%▇██▅▇▅

Doesnt fit rog ally Xbox

however not all games are controller compatible so bear in mind u may need to also connect a keyboard

Not fit for purpose

Size-Overall20%█▅▅▇▅▆

A bit bigger that what you will expected

Did not fit

it was loose

Functionality-Overall10%▆▃▄█▆▇

doesn't turn back on

DO NOT BUY - doesnt work at all

still it isnt fully functional which isnt great from day 1

Connectivity-Overall9%▄█▃▄▆█

Even when using on other devices the connection drops in

Low speed LAN connectivity

when connected the usb ports did not work

Charging5%▄█▃▅▇▅

Bought april 2026 2 of these for 2 seperate consoles by june one was occasionally not charging the device if it was on high powerd game such as call of duty

Since using this my msi claw has completely stopped taking charge

FAQ

Common Rog Ally Case questions

Answered from the same tracked data.