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ps5 memory

Skip it

Weak search conversion (0.7%) — this niche doesn't clear our bar today.

Market size 36Growth 36Conversion 8Competition 42Returns 70Price range 55Avg price 83Brand share 46Review moat 24Quality gap 55

Avg price

Great£78.47

avg listing price — sweet spot $15–$100

Returns

Good2.2%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Price range

Good£19.65–£165.75

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Competition

Okay60%

top-5 click share — leaders hold, buyers still browse

Market size

Okay£175K

£175K/yr · 343K searches

Growth

Okay+8.7%

90-day search growth — must beat 0% to launch

Review moat

Bad5,789.76

avg incumbent reviews — the moat a new listing must climb

Conversion

Bad0.7%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United Kingdom niche tracking, ps5 memory is a £175K/yr Amazon United Kingdom market (343K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 43/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

ps5 memory market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
£235K–£314K
units × avg price
Conversion rate
0.7%
Avg BSR
#31
Page quality
0%
Prime
100%
Sponsored
92%
Out of stock
3.4%
Avg brand age
41 months
Avg seller age
174 days

Competition & brand share

The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 falling

Sellers

72

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

60%

Top 20: 94%

Open market

18%

  • ezekers40%
  • SIX13%
  • Lexar12%
  • SanDisk6%
  • Fikwot6%
  • Crucial5%
  • Open — no brand owns it (7 brands, 18%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +8.7% search growth over the last 90 days.
23K18KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.0×

Top ps5 memory search terms

  • ps5 storage82K/yr
  • ps5 extended storage24K/yr
  • ps5 memory expansion49K/yr
  • ps5 hard drive44K/yr
  • ps5 storage expansion44K/yr
  • ps5 1tb storage10K/yr
  • ps5 extra storage13K/yr
  • ps5 memory9K/yr
  • ps5 hard drive internal9K/yr
  • playstation storage8K/yr
All search terms

Top ps5 memory products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£17K20%£35K30%£52K40%£70K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about ps5 memory

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money15%

“Best value”

Data Transfer Speed12%

“transfer speed is good”

Storage Capacity11%

“Extra Storage Space”

Advertised Vs Actual Product11%

“Exactly as advertised”

Quality-Overall10%

“The build quality feels solid and reliable, especially for the price”

Assembly/Installation8%

“Worked well and followed instruction online to install”

Compatibility-Overall7%

“Compatible with my PS5”

Ease Of Use6%

“Quick and Easy”

Size-Overall3%

“Simple to fit”

Design-Overall2%

“Good design”

What buyers complain about

Functionality-Overall17%

“it stopped working :”

Compatibility-Overall13%

“Not compatible”

Durability13%

“Awful, broke pretty much instantly”

Connectivity-Overall8%

“Connection was faulty”

Value For Money7%

“At this price I wasn't expecting much”

Quality-Overall4%

“the controller inside is not the best quality”

Data Transfer Speed4%

“seems slow transfer”

Advertised Vs Actual Product4%

“Inaccurate item description”

Storage Capacity4%

“missed the one about the drive actually being 465gb capacity”

Noise Level3%

“it was loud”

Top return reasons

Compatibility-Overall32%
Functionality-Overall24%
Connectivity-Overall13%
Defective Material/Parts5%
Size-Overall4%
Storage Capacity3%
Noise Level2%
Constant Reboot Or Restart2%
Data Transfer Speed1%
Product Condition1%

Common questions

Is ps5 memory profitable to sell on Amazon United Kingdom?
The niche generates £175K/yr across 25 tracked products. 4 of 4 products launched in the last 360 days are still selling. 90-day search growth is +8.7%. Flapen's verdict: Skip it (43/100).
How competitive is the ps5 memory niche?
13 brands and 72 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 77% of demand.
What do buyers complain about in ps5 memory?
Top complaints mined from reviews: Functionality-Overall, Compatibility-Overall, Durability. The return rate is 2.2%.
When does demand for ps5 memory peak?
Demand peaks in Nov–Dec; the busiest month runs 3.0× the quietest.
What does it cost to enter the ps5 memory niche?
Listings span £19.65–£165.75; the average listing price is £78.47 (sweet spot $15–$100). The average incumbent carries 5,790 reviews — the moat a new listing must climb.