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Ps5 Memory

Fail

Buyers convert on only 0.7% of searches, so Ps5 Memory is a Fail.

Flapen Score
43
43 / 100
Top 45% of 1,028 Computers & Accessories niches · +1 vs the category median of 42
Market size
£175K/yr343K searches / yr
90-day growth
+8.7%search demand this quarter
Competition
60%top-5 click share · 13 brands · 72 sellers

Flapen Score

Ps5 Memory against its category

The dotted line is the Computers & Accessories average. Past it, Ps5 Memory is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ps5 Memory market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ps5 Memory 343K times last year and spent an estimated £175K. The top 5 brands take 77% of clicks. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

0.7% of searches ended in a purchase last week.

Shoppers searched for this 343K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved +8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £175K a year.

Searches, last 12 months
343K
Growth, 90 days vs prior 90
+8.7%
Conversion, latest week
0.7%
Market size, estimated
£175Ka year
Peak month
December3.0× the quietest month
Top search term
ps5 storage82K searches a year

02 · Price

A sale here is worth £78.47.

Listings sell for £78.47 on average, from £19.65 to £165.75. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £78.47 that is £0 to £8K a year per listing.

Average price
£78.47inside the $15 to $100 sweet spot
Price range
£19.65–£165.75
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£8K
Returns
2.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #31 within Data Storage. It carries 5,790 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
3.4%
Average rank
#31in Data Storage
Average rating
4.42 starsAmazon United Kingdom average 4.36 stars
Average reviews
5,790per listing
Listings tracked
25

04 · Newcomers

Amazon counts 4 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
41 months

Products

Top Ps5 Memory products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

£0£17K£35K£52K£70K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

72

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

60%

Top 20: 94%

Open market

18%

  • ezekers40%
  • SIX13%
  • Lexar12%
  • SanDisk6%
  • Fikwot6%
  • Crucial5%
  • Open — no brand owns it (7 brands, 18%)

Demand

Ps5 Memory search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.0×

Search terms

Top Ps5 Memory search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ps5 storage82K/yr
  • ps5 extended storage24K/yr
  • ps5 memory expansion49K/yr
  • ps5 hard drive44K/yr
  • ps5 storage expansion44K/yr
  • ps5 1tb storage10K/yr
  • ps5 extra storage13K/yr
  • ps5 memory9K/yr
  • ps5 hard drive internal9K/yr
  • playstation storage8K/yr

Reviews and returns

What reviews say buyers love and hate about Ps5 Memory

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall17%−0.15

it stopped working :

never worked

Didn't work

Compatibility-Overall13%−0.05

Not compatible

it didnt work on any of those either

It wasn't compatible with my Samsung phone

Durability13%−0.12

Awful, broke pretty much instantly

Broke within 24 hours

it failed in two months

Connectivity-Overall8%−0.07

Connection was faulty

constantly disconnects

keeps disconnecting

Value For Money7%+0.70

At this price I wasn't expecting much

Unfortunately not worth the price

which was slightly more expensive

Love

Value For Money15%+0.70

Best value

Cost effective

Great value for money

Data Transfer Speed12%+0.82

transfer speed is good

Easy access and transfer

Fast transfer speeds and its just plug and play

Storage Capacity11%+0.61

Extra Storage Space

Plenty of storage space

Great capacity at a great price

Advertised Vs Actual Product11%+0.47

Exactly as advertised

Works as it should

Worked as expected

Quality-Overall10%+0.20

The build quality feels solid and reliable, especially for the price

Well made unit

Excellent Product

Return

2.2% Return rate 5% Fixable by listing

Compatibility-Overall32%█▇█▇▇▇

Not compatible

it didnt work on any of those either

It wasn't compatible with my Samsung phone

Functionality-Overall24%▇▇▆█▆▆

it stopped working :

never worked

Didn't work

Connectivity-Overall13%▆▄▇▇██

Connection was faulty

constantly disconnects

keeps disconnecting

Defective Material/Parts5%█▇█▅▅▅
Size-Overall4%▃█▅▅▇▇

FAQ

Common Ps5 Memory questions

Answered from the same tracked data.