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Power Supply

Fail

The top 5 brands take 96% of clicks, so Power Supply is a Fail.

Flapen Score
44
44 / 100
Top 39% of 1,028 Computers & Accessories niches · +2 vs the category median of 42
Market size
£564K/yr595K searches / yr
90-day growth
-17.9%search demand this quarter
Competition
53%top-5 click share · 7 brands · 146 sellers

Flapen Score

Power Supply against its category

The dotted line is the Computers & Accessories average. Past it, Power Supply is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Power Supply market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Power Supply 595K times last year and spent an estimated £564K. The top 5 brands take 96% of clicks. Demand peaks in Jan–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 595K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £564K a year.

Searches, last 12 months
595K
Growth, 90 days vs prior 90
-17.9%
Conversion, latest week
1.8%
Market size, estimated
£564Ka year
Peak month
January1.9× the quietest month
Top search term
psu179K searches a year

02 · Price

A sale here is worth £53.93.

Listings sell for £53.93 on average, from £17.80 to £116.17. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £53.93 that is £5K to £13K a year per listing.

Average price
£53.93inside the $15 to $100 sweet spot
Price range
£17.80–£116.17
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
£5K–£13K
Returns
3.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #48 within Components & Replacement Parts. It carries 552 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
96%
Out of stock, average day
0.0%
Average rank
#48in Components & Replacement Parts
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
552per listing
Listings tracked
28

04 · Newcomers

3 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
3Amazon's first-year sales bar
Average brand age
45 months

Products

Top Power Supply products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 53% of clicks. Leaders hold, but buyers still shop past them.

£0£28K£56K£85K£113K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

146

Est. top-5 brand share

96%

Top 20: 100%

Est. top-5 click share

53%

Top 20: 92%

Open market

2%

  • Corsair50%
  • MSI25%
  • JUSTOP12%
  • be quiet!6%
  • Gigabyte3%
  • Tecnoware Power Systems2%
  • Open — no brand owns it (1 brand, 2%)

Demand

Power Supply search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 1.9×

Search terms

Top Power Supply search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • psu179K/yr
  • power supply128K/yr
  • pc power supply71K/yr
  • power supplies47K/yr
  • corsair psu29K/yr
  • modular psu22K/yr
  • atx power supply19K/yr
  • atx psu16K/yr
  • pc psu14K/yr
  • corsair power supply12K/yr

Reviews and returns

What reviews say buyers love and hate about Power Supply

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Noise Level”
3.9%of orders come back
“Its very noisy when on”
A buyer, on “Noise Level”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Power Supply questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data