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Poe Switch

Fail

The top 5 brands take 96% of clicks, so Poe Switch is a Fail.

Flapen Score
45
45 / 100
Top 36% of 1,028 Computers & Accessories niches · +3 vs the category median of 42
Market size
£575K/yr242K searches / yr
90-day growth
-11.1%search demand this quarter
Competition
73%top-5 click share · 8 brands · 85 sellers

Flapen Score

Poe Switch against its category

The dotted line is the Computers & Accessories average. Past it, Poe Switch is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Poe Switch market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Poe Switch 242K times last year and spent an estimated £575K. The top 5 brands take 96% of clicks. Demand peaks in Jul–Aug. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 7.3% of those searches ended in a purchase.

Shoppers searched for this 242K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £575K a year.

Searches, last 12 months
242K
Growth, 90 days vs prior 90
-11.1%
Conversion, latest week
7.3%
Market size, estimated
£575Ka year
Peak month
July1.8× the quietest month
Top search term
poe switch140K searches a year

02 · Price

A sale here is worth £32.55.

Listings sell for £32.55 on average, from £13.16 to £90.80. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £32.55 that is £24K to £33K a year per listing.

Average price
£32.55inside the $15 to $100 sweet spot
Price range
£13.16–£90.80
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
£24K–£33K
Returns
1.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #30 within Networking Devices. It carries 7,104 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#30in Networking Devices
Average rating
4.68 starsAmazon United Kingdom average 4.36 stars
Average reviews
7,104per listing
Listings tracked
19

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Poe Switch products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 73% of clicks. A locked shelf that new listings rarely crack.

£0£29K£57K£86K£115K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 rising

Sellers

85

Est. top-5 brand share

96%

Top 20: 100%

Est. top-5 click share

73%

Top 20: 100%

Open market

2%

  • TP-Link56%
  • MERCUSYS17%
  • UGREEN14%
  • NETGEAR6%
  • Goalake3%
  • Cudy2%
  • Open — no brand owns it (2 brands, 2%)

Demand

Poe Switch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 1.8×

Search terms

Top Poe Switch search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • poe switch140K/yr
  • poe30K/yr
  • poe switch 4 port15K/yr
  • 4 port poe switch8K/yr
  • tp link poe switch8K/yr
  • poe network switch6K/yr
  • poe+ switch6K/yr
  • 5 port poe switch5K/yr
  • managed poe switch4K/yr
  • network switch poe4K/yr

Reviews and returns

What reviews say buyers love and hate about Poe Switch

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
26%of negative reviews mention “Durability”
1.8%of orders come back
“After 2 months stopped working”
A buyer, on “Durability”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Poe Switch questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data