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Outdoor Wifi Extender

Fail

The top 5 brands take 95% of clicks, so Outdoor Wifi Extender is a Fail.

Flapen Score
49
49 / 100
Top 22% of 1,028 Computers & Accessories niches · +7 vs the category median of 42
Market size
£236K/yr187K searches / yr
90-day growth
+58.1%search demand this quarter
Competition
59%top-5 click share · 7 brands · 73 sellers

Flapen Score

Outdoor Wifi Extender against its category

The dotted line is the Computers & Accessories average. Past it, Outdoor Wifi Extender is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Outdoor Wifi Extender market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Outdoor Wifi Extender 187K times last year and spent an estimated £236K. The top 5 brands take 95% of clicks. Demand peaks in Jun–Jul. Flapen scores it 49 out of 100, a Fail.

01 · Demand

2.0% of searches ended in a purchase last week.

Shoppers searched for this 187K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +58.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £236K a year.

Searches, last 12 months
187K
Growth, 90 days vs prior 90
+58.1%
Conversion, latest week
2.0%
Market size, estimated
£236Ka year
Peak month
June2.0× the quietest month
Top search term
outdoor wifi extender61K searches a year

02 · Price

A sale here is worth £61.95.

Listings sell for £61.95 on average, from £31.06 to £134.06. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £61.95 that is £6K to £15K a year per listing.

Average price
£61.95inside the $15 to $100 sweet spot
Price range
£31.06–£134.06
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£6K–£15K
Returns
5.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #61 within Networking Devices. It carries 1,099 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#61in Networking Devices
Average rating
4.29 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,099per listing
Listings tracked
25

04 · Newcomers

Amazon counts 2 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
2Amazon's first-year sales bar
Average brand age
26 months

Products

Top Outdoor Wifi Extender products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

£0£24K£47K£71K£94K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

73

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

59%

Top 20: 93%

Open market

2%

  • TP-Link55%
  • WAVLINK16%
  • Cudy11%
  • BrosTrend6%
  • INEAUTO6%
  • NEWFAST3%
  • Open — no brand owns it (1 brand, 2%)

Demand

Outdoor Wifi Extender search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Black Friday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 2.0×

Search terms

Top Outdoor Wifi Extender search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • outdoor wifi extender61K/yr
  • outdoor wifi access point9K/yr
  • external wifi extender11K/yr
  • outdoor wifi9K/yr
  • outdoor access point10K/yr
  • omada13K/yr
  • garden wifi extender6K/yr
  • tp link omada11K/yr
  • outdoor wifi booster7K/yr
  • outdoor wireless access point7K/yr

Reviews and returns

What reviews say buyers love and hate about Outdoor Wifi Extender

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Connectivity-Overall26%−0.28

Does not connect

Couldn't connect

Not stable connection

Signal Strength9%+0.39

No signal

Poor signal

wasnt strong enough signal to connect properly

Assembly/Installation8%+2.08

Challenging to install

A nightmare to set up

Hard to set up

Functionality-Overall7%−0.15

Not working properly

didn't work as I wanted

Didnt work

Quality-Overall5%+0.67

Extremely poor performance

Not the TP-link quality I'm use to

Poor quality

Love

Assembly/Installation20%+2.08

Easy To Install

easy to assemble

Easy setup

Connectivity-Overall13%−0.28

connection has remained stable

Easy to connect

Quick connection

Signal Strength11%+0.39

Strong signal

Great signal

Boosts the wifi signal

Quality-Overall11%+0.67

Hardware is good

Excellent quality solid build

Excellent product

Value For Money9%+0.61

Great value

Best money spent

Great value for money

Return

5.0% Return rate 2% Fixable by listing

Connectivity-Overall35%▇▇█▇▇█

Does not connect

Couldn't connect

Not stable connection

Functionality-Overall20%▇█▇██▇

Not working properly

didn't work as I wanted

Didnt work

Compatibility-Overall14%▇▆▇███
Range10%▇██▆▇▆

POOR RANGE

signal range is disappointing

Low Range

Signal Strength6%█▇▇▇▅▆

No signal

Poor signal

wasnt strong enough signal to connect properly

FAQ

Common Outdoor Wifi Extender questions

Answered from the same tracked data.