Office Supplies

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -36.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £177K a year.

Searches, last 12 months

1.3M

Growth, 90 days vs prior 90

-36.4%

Conversion, latest week

1.1%

Market size, estimated

£177Ka year

Peak month

February8.0× the quietest month

Top search term

office898K searches a year

Listings sell for £12.31 on average, from £0.51 to £208.28. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At £12.31 that is £0 to £1K a year per listing.

Average price

£12.31under the $15 to $100 sweet spot

Price range

£0.51–£208.28

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

73% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #183 within Keyboards, Mice & Input Devices. It carries 6,625 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

77%

Out of stock, average day

9.7%

Average rank

#183in Keyboards, Mice & Input Devices

Average rating

4.46 starsAmazon United Kingdom average 4.36 stars

Average reviews

6,625per listing

Listings tracked

100

11 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

11

Successful launches

7Amazon's first-year sales bar

Average brand age

41 months