North Face Backpack
brand-locked demand (top 5 brands take 99% of clicks) — North Face Backpack doesn't clear our bar today.
Flapen Score
Is North Face Backpack profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, North Face Backpack is a £215K/yr Amazon United Kingdom market (951K searches/yr). The top 5 brands hold 99% of demand. Verdict: Skip it — 40/100.
North Face Backpack: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -8.4% over the last 90 days and 0.4% of searches end in a purchase.
£215K
revenue / yr
Who owns the niche?
The top 5 brands hold 99% of demand, so 1% of the market is open.
1%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 52 products
Top North Face Backpack products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
The North Face - Fall Line Backpack - Reflective Backpack for School Work and Travel with Fleece-Lined Laptop Sleeve - TNF Black
- Price
- £66.55
- Rating
- 4.4/5
- Reviews
- 622
- Age
- 2y ago
The North Face Unisex Borealis 10L Mini Backpack Tnf Black/Tnf Black/Npf
- Price
- £45.84
- Rating
- 4.5/5
- Reviews
- 557
- Age
- 2y ago
The North Face Unisex Basin 15 L Backpack Tnf Black/Asphalt Grey
- Price
- £41.00
- Rating
- 3.5/5
- Reviews
- 52
- Age
- 2y ago
The North Face Y2k Backpack Tnf Black/Asphalt Grey One Size
- Price
- £48.48
- Rating
- 4.2/5
- Reviews
- 45
- Age
- 2y ago
The North Face Mens Surge 31L Backpacks Tnf Black-Tnf Black-Npf
- Price
- £84.03
- Rating
- 4.7/5
- Reviews
- 192
- Age
- 2y ago
Trending
90-day click momentum
Amazon Basics Internal Frame Waterproof Hiking Backpack Rucksack with Rainfly 75 L Green
- Price
- £36.05
- Rating
- 4.4/5
- Reviews
- 10,347
- Age
- 9y ago
Berghaus 24/7 Solo Rucksack 30L Capacity Polyester Flow Technology Ventilated Back System Laptop Sleeve Walking Pole Holders 52 x 27 x 26cm (Black)
- Price
- £51.65
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 7mo ago
The North Face Unisex Base Camp Fuse Box 30L Backpack Summit Gold/Tnf Black/N
- Price
- £96.68
- Rating
- 4.6/5
- Reviews
- 39
- Age
- 1y ago
The North Face Connector Unisex Backpack - Backpack with Laptop Sleeve & Padded Back Panel for School Work or Travel - One Size Blue/Black
- Price
- £54.88
- Rating
- 4.5/5
- Reviews
- 62
- Age
- 5y ago
The North Face Unisex Borealis 28L Backpack Tnf Black/Tnf Black/Npf
- Price
- £76.15
- Rating
- 4.6/5
- Reviews
- 19,467
- Age
- 2y ago
Newest
by launch date
Berghaus 24/7 20L Rucksack with Laptop Sleeve & Walking Pole Holders Hydration Compatible Flow Technology 45x23x22cm (Black)
- Price
- £43.40
- Rating
- 4.9/5
- Reviews
- 11
- Age
- 7mo ago
Berghaus 24/7 Solo Rucksack 30L Capacity Polyester Flow Technology Ventilated Back System Laptop Sleeve Walking Pole Holders 52 x 27 x 26cm (Black)
- Price
- £51.65
- Rating
- 5.0/5
- Reviews
- 9
- Age
- 7mo ago
The North Face Unisex Base Camp Voyager 32L Duffel Tnf Black/Asphalt Grey
- Price
- £76.36
- Rating
- 4.8/5
- Reviews
- 209
- Age
- 1y ago
The North Face Unisex Bc Travel Canister 5.7L Handbag Tnf Black/Tnf White/Npf
- Price
- £23.08
- Rating
- 4.6/5
- Reviews
- 91
- Age
- 1y ago
The North Face Unisex Base Camp Fuse Box 30L Backpack Summit Gold/Tnf Black/N
- Price
- £96.68
- Rating
- 4.6/5
- Reviews
- 39
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.
Brands
6 falling
Sellers
65
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
35%
Top 20: 72%
Open market
0%
- The North Face82%
- Berghaus11%
- Osprey3%
- Amazon Basics2%
- tomtoc1%
- CROSSGEAR1%
- Open — no brand owns it (0%)
North Face Backpack demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top North Face Backpack search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- north face backpack250K/yr
- north face225K/yr
- the north face151K/yr
- north face bag38K/yr
- the north face backpack47K/yr
- patagonia backpack43K/yr
- northface backpack men23K/yr
- north face borealis backpack18K/yr
- north face rucksack14K/yr
- northface backpack14K/yr
What reviews say buyers love and hate about North Face Backpack
What buyers mention most, as a share of all reviews.
What buyers love
78% of reviews“The price was really good considering the level of build quality”
“Nice size”
“Comfortable to wear”
“It is very spacious”
“Great value”
What buyers complain about
66% of reviews“Stap too short”
“I would prefer if the lower section of the straps were a little more substantial”
“Cheap and nasty”
“zip broke after one week”
“It was a bit of a gamble as it was a lot more expensive compared to his previous ones”
North Face Backpack return rate & reasons
Why buyers send it back, as a share of all return requests.
3.3%
Return rate
79%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common North Face Backpack questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
