Mpow Headset

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -14.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £353K a year.

Searches, last 12 months

154K

Growth, 90 days vs prior 90

-14.8%

Conversion, latest week

4.1%

Market size, estimated

£353Ka year

Peak month

November1.5× the quietest month

Top search term

plantronics headset38K searches a year

Listings sell for £56.20 on average, from £20.60 to £136.85. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £56.20 that is £6K to £14K a year per listing.

Average price

£56.20inside the $15 to $100 sweet spot

Price range

£20.60–£136.85

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£6K–£14K

Returns

1.8%of orders · Amazon United Kingdom median 0.6%

61% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #200 within Audio & Video Accessories. It carries 576 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

61%

Prime listings

83%

Out of stock, average day

9.6%

Average rank

#200in Audio & Video Accessories

Average rating

4.19 starsAmazon United Kingdom average 4.36 stars

Average reviews

576per listing

Listings tracked

18

The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

30 months