Skip to content

Mpow Headset

Maybe

Products sell for $56.20 on average, inside the sweet spot. But the top 5 brands take 100% of clicks, so Mpow Headset is a Maybe.

Flapen Score
50
50 / 100
Top 19% of 1,028 Computers & Accessories niches · +8 vs the category median of 42
Market size
£353K/yr154K searches / yr
90-day growth
-14.8%search demand this quarter
Competition
58%top-5 click share · 4 brands · 134 sellers

Flapen Score

Mpow Headset against its category

The dotted line is the Computers & Accessories average. Past it, Mpow Headset is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mpow Headset market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Mpow Headset 154K times last year and spent an estimated £353K. All 4 brands take every click. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

4.1% of searches ended in a purchase last week.

Shoppers searched for this 154K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -14.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £353K a year.

Searches, last 12 months
154K
Growth, 90 days vs prior 90
-14.8%
Conversion, latest week
4.1%
Market size, estimated
£353Ka year
Peak month
November1.5× the quietest month
Top search term
plantronics headset38K searches a year

02 · Price

A sale here is worth £56.20.

Listings sell for £56.20 on average, from £20.60 to £136.85. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £56.20 that is £6K to £14K a year per listing.

Average price
£56.20inside the $15 to $100 sweet spot
Price range
£20.60–£136.85
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£6K–£14K
Returns
1.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

61% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #200 within Audio & Video Accessories. It carries 576 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
61%
Prime listings
83%
Out of stock, average day
9.6%
Average rank
#200in Audio & Video Accessories
Average rating
4.19 starsAmazon United Kingdom average 4.36 stars
Average reviews
576per listing
Listings tracked
18

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Mpow Headset products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

£0£35K£71K£106K£141K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

134

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

0%

  • PLT56%
  • POLY21%
  • Plantronics20%
  • Logitech3%

Demand

Mpow Headset search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Prime Day '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Mpow Headset search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • plantronics headset38K/yr
  • plantronics headset with microphone24K/yr
  • poly13K/yr
  • poly headset13K/yr
  • plantronics18K/yr
  • plantronics bluetooth headset13K/yr
  • usb c headset10K/yr
  • plantronics wireless headset13K/yr
  • usb c headset with microphone6K/yr
  • poly headsets with microphone5K/yr

Reviews and returns

What reviews say buyers love and hate about Mpow Headset

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall9%−0.13

Not working

Headphones dont work

However 1 headset has already stopped working, it started with difficulty to hear, calls being dropped ou,t and now doesn't work at all

Audio Quality9%+0.81

Sound quality was poor and too quiet

the audio stopped working

Disappointing sound quality - loud

Durability8%−0.12

break after a couple of months

The headphones have failed after just 2.5 months of use

Didnt last very long

Noise Cancellation6%+0.21

just FYI it doesnt cancel out background noise very well at home with kids running around making noise

No Noise Cancelling

Unfortunately the noise cancellation in microphone doesn't work

Microphone5%−0.03

the microphone is unreliable

I found it functionally poor: volume control, on/off switch, even mic mute; all not great - think of the PRICE

Mic has failed

Love

Quality-Overall23%+1.48

it is a great upgrade on the previous version

the quality is premium

Great product

Audio Quality10%+0.81

Good sound quality

Clear sound & comfortable

Sound quality through the microphone is clear

Value For Money10%+0.80

Great set, great value for money

Good value for money

Good price

Noise Cancellation6%+0.21

the noise cancelling is particularly good

Good quality and great noise cancellation

the noise suppression seems to work really well

Ease Of Use5%+0.23

Comfortable to wear for hours

Perfect for the use I wanted them for

They were very easy to plug in and go

Return

1.8% Return rate 8% Fixable by listing

Compatibility-Overall15%▃▃▆█▂▂
Audio Quality11%▅▁▇▃▆█

Sound quality was poor and too quiet

the audio stopped working

Disappointing sound quality - loud

Connectivity-Overall10%▅▅▄▅██
Comfort-Overall8%▆▃▆█▅▅
Functionality-Overall8%▅▇▃▇█▄

Not working

Headphones dont work

However 1 headset has already stopped working, it started with difficulty to hear, calls being dropped ou,t and now doesn't work at all

FAQ

Common Mpow Headset questions

Answered from the same tracked data.