Mouse Mat
MaybeReturns run at only 0.7% of orders. But prices span $1.58–$13.54, mostly outside the sweet spot, so Mouse Mat is a Maybe.
- Flapen Score
- 54 / 100Top 10% of 1,028 Computers & Accessories niches · +12 vs the category median of 4254
- Market size
- £2.0M/yr5.3M searches / yr
- 90-day growth
- -18.2%search demand this quarter
- Competition
- 47%top-5 click share · 23 brands · 134 sellers
Flapen Score
Mouse Mat against its category
The dotted line is the Computers & Accessories average. Past it, Mouse Mat is stronger. Inside it, weaker.
Market
The Mouse Mat market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Mouse Mat 5.3M times last year and spent an estimated £2.0M. The top 5 brands take 61% of clicks. Demand peaks in Jan–Dec. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
4.5% of searches ended in a purchase last week.
Shoppers searched for this 5.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.5% of those searches ended in a purchase. Searches in the last 90 days moved -18.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £2.0M a year.
- Searches, last 12 months
- 5.3M
- Growth, 90 days vs prior 90
- -18.2%
- Conversion, latest week
- 4.5%
- Market size, estimated
- £2.0Ma year
- Peak month
- December2.0× the quietest month
- Top search term
- mouse mat1.7M searches a year
02 · Price
A sale here is worth £8.18.
Listings sell for £8.18 on average, from £1.58 to £13.54. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 5,000 to 6,000 of them. At £8.18 that is £41K to £49K a year per listing.
- Average price
- £8.18under the $15 to $100 sweet spot
- Price range
- £1.58–£13.54
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 200K–250K
- Units per listing a year
- 5,000–6,000
- Revenue per listing a year
- £41K–£49K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #52 within Keyboards, Mice & Input Devices. It carries 11,250 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 100%
- Out of stock, average day
- 1.1%
- Average rank
- #52in Keyboards, Mice & Input Devices
- Average rating
- 4.53 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 11,250per listing
- Listings tracked
- 37
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Mouse Mat products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
New Horrizon - Mouse Mat BLACK ANTI-SLIP COMFORT MOUSE PAD MAT WITH GEL FOAM REST WRIST SUPPORT FOR PC LAPTOP - Compatible with Laser and Optical Mice
- Price
- £3.52
- Rating
- 4.3/5
- Reviews
- 28,929
- Age
- 12y ago
YSAGi Leather Desk Mat Large Mouse Mat Non-Slip Desk Pad Waterproof Leather Table Protector Writing Pad for Office and Home (60 x 35 cm Beige)
- Price
- £7.61
- Rating
- 4.5/5
- Reviews
- 22,615
- Age
- 2y ago
YSAGi Leather Desk Mat Large Mouse Mat Non-Slip Desk Pad Waterproof Leather Table Protector Writing Pad for Office and Home (60 x 35 cm Black)
- Price
- £7.63
- Rating
- 4.5/5
- Reviews
- 22,615
- Age
- 3y ago
cimetech Mouse Mat Office Mouse Pad Mousepad 23 x 18 cm Ultra Thin Improves Speed and Accuracy Superfine Fiber Non-Slip Rubber Base Textured Wear-Resistant Washable Black
- Price
- £3.10
- Rating
- 4.3/5
- Reviews
- 16,120
- Age
- 7y ago
Rcege Large Gaming Mouse Pad Extended Desk Mat with Non Slip Stitched Edge
- Price
- £8.27
- Rating
- 4.7/5
- Reviews
- 2,619
- Age
- 2y ago
Trending
90-day click momentum
Rcege XL Gaming Mouse Pad with Non-Slip Rubber Base Waterproof Desk Mat
- Price
- £8.19
- Rating
- 4.6/5
- Reviews
- 132
- Age
- 3mo ago
Knodel Desk Pad Office Desk Mat 60cm x 35cm PU Leather Desk Blotter Laptop Desk Mat Waterproof Desk Writing Pad for Office and Home Dual-Sided (Black)
- Price
- £6.27
- Rating
- 4.6/5
- Reviews
- 66,151
- Age
- 6y ago
![Jahosin Large Gaming Mouse Pad with Stitched Edges [70x30CM] Extended Mouse Pad with Non-Slip Natural Rubber Base for Gamer/Desktop/Office/Home (70x30 Blackuk)](https://m.media-amazon.com/images/I/31MzrQQ3hML.jpg)
Jahosin Large Gaming Mouse Pad with Stitched Edges [70x30CM] Extended Mouse Pad with Non-Slip Natural Rubber Base for Gamer/Desktop/Office/Home (70x30 Blackuk)
- Price
- £6.75
- Rating
- 4.6/5
- Reviews
- 3,355
- Age
- 5y ago
HGWALP Large Gaming Mouse Pad & Extended XXL Computer Game Mouse Mat Long Desk Pad with Stitched Edges for Keyboard Home Office Gaming Work Big Desk Pad (35.4x15.7x0.12IN 90x40) World Map
- Price
- £7.87
- Rating
- 4.6/5
- Reviews
- 543
- Age
- 1y ago
Rcege Large Gaming Mouse Pad Extended Desk Mat with Non Slip Stitched Edge
- Price
- £8.27
- Rating
- 4.7/5
- Reviews
- 2,619
- Age
- 2y ago
Newest
by launch dateRcege XL Gaming Mouse Pad with Non-Slip Rubber Base Waterproof Desk Mat
- Price
- £8.19
- Rating
- 4.6/5
- Reviews
- 132
- Age
- 3mo ago
TECKNET Mouse Mat Wrist Support with Massage Design Ergonomic 8 Wrist Rest Mouse Pad Non-Slip PU Base Smooth Lycra Surface Waterproof Mousepad for Office & Gaming (Black)
- Price
- £11.05
- Rating
- 4.7/5
- Reviews
- 317
- Age
- 1y ago
HGWALP Large Gaming Mouse Pad & Extended XXL Computer Game Mouse Mat Long Desk Pad with Stitched Edges for Keyboard Home Office Gaming Work Big Desk Pad (35.4x15.7x0.12IN 90x40) World Map
- Price
- £7.87
- Rating
- 4.6/5
- Reviews
- 543
- Age
- 1y ago
Rcege Large Gaming Mouse Pad Extended Desk Mat with Non Slip Stitched Edge
- Price
- £8.27
- Rating
- 4.7/5
- Reviews
- 2,619
- Age
- 2y ago
Yimomoyi Non Slip Mouse Pad 80 x 30cm Mouse Mat Extended Gaming Mousepad Waterproof Desk Mat with Rubber Base Desk Pad Laptop for Office and Home (01- Plum Mouse Pad)
- Price
- £9.37
- Rating
- 4.5/5
- Reviews
- 1,841
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
23 falling
Sellers
134
Top-5 brand share
61%
Top 20: 98%
Top-5 click share
47%
Top 20: 87%
Open market
34%
- YSAGi21%
- New Horrizon12%
- TECKNET12%
- cimetech9%
- Rcege7%
- Logitech5%
Demand
Mouse Mat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 2.0×
Search terms
Top Mouse Mat search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mouse mat1.7M/yr
- mouse pad1.2M/yr
- desk mat695K/yr
- mousepad310K/yr
- gaming mouse pad263K/yr
- large mouse mat129K/yr
- desk pad121K/yr
- desk mat large103K/yr
- mouse pad gaming58K/yr
- gaming mouse mat99K/yr
Reviews and returns
What reviews say buyers love and hate about Mouse Mat
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not the quality I expected
Really rubbish product
Cheap in price not in quality
if it not fit for purpose
Smaller than it looks
It is quite large though
Not as thick as some
Not the thickest pad out there
Barely thicker than paper
Only worked for a few days
does not last
Good buy frayed after a year
Too cheap, don't bother
Cheap price for a reason
A bit pricey
Love
Good quality mat
Good quality
The build quality is genuinely impressive — it feels premium
Good value for money
Great value
Good for price
Nice and comfortable
Good quality and comfortable to use
great comfortable mat
Fits well
I l, personally, am very happy with the size
The mat size is good
Exactly as described
As advertised
Works as intended
Return
0.7% Return rate 62% Fixable by listing
if it not fit for purpose
Smaller than it looks
It is quite large though
Not the quality I expected
Really rubbish product
Cheap in price not in quality
grey colour is washed out
Poor Colour
although perhaps the colours could have been slightly more vibrant
Not really comfortable
isnt comfortable to use
Could be bigger & at the moment the gel pad is very stiff & not comfortable
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mouse Mat questions
Answered from the same tracked data.