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Monitor Stand

Maybe

Returns run at only 1.2% of orders. But demand is soft, at -24.5% this quarter, so Monitor Stand is a Maybe.

Flapen Score
54
54 / 100
Top 10% of 1,028 Computers & Accessories niches · +12 vs the category median of 42
Market size
£783K/yr1.9M searches / yr
90-day growth
-24.5%search demand this quarter
Competition
42%top-5 click share · 28 brands · 34 sellers

Flapen Score

Monitor Stand against its category

The dotted line is the Computers & Accessories average. Past it, Monitor Stand is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Monitor Stand market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Monitor Stand 1.9M times last year and spent an estimated £783K. The top 5 brands take 76% of clicks. Demand peaks in Jan–Nov. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

2.0% of searches ended in a purchase last week.

Shoppers searched for this 1.9M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -24.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £783K a year.

Searches, last 12 months
1.9M
Growth, 90 days vs prior 90
-24.5%
Conversion, latest week
2.0%
Market size, estimated
£783Ka year
Peak month
January1.8× the quietest month
Top search term
monitor stand724K searches a year

02 · Price

A sale here is worth £20.66.

Listings sell for £20.66 on average, from £6.40 to £101.22. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 750 to 1,000 of them. At £20.66 that is £15K to £21K a year per listing.

Average price
£20.66inside the $15 to $100 sweet spot
Price range
£6.40–£101.22
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
750–1,000
Revenue per listing a year
£15K–£21K
Returns
1.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #17 within Monitor Accessories. It carries 6,769 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
96%
Out of stock, average day
1.7%
Average rank
#17in Monitor Accessories
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
6,769per listing
Listings tracked
45

04 · Newcomers

Amazon counts 3 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
3Amazon's first-year sales bar
Average brand age
38 months

Products

Top Monitor Stand products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

£0£23K£47K£70K£94K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

28 rising

Sellers

34

Top-5 brand share

76%

Top 20: 95%

Top-5 click share

42%

Top 20: 79%

Open market

22%

  • BONTEC41%
  • Amazon Basics14%
  • GRIFEMA9%
  • OYRREU8%
  • Hemudu5%
  • suptek2%

Demand

Monitor Stand search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov · busiest ÷ quietest = 1.8×

Search terms

Top Monitor Stand search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • monitor stand724K/yr
  • monitor riser218K/yr
  • desk shelf167K/yr
  • monitor stands for desks102K/yr
  • desk riser80K/yr
  • computer stand55K/yr
  • monitor accessories51K/yr
  • monitor stand riser55K/yr
  • desk stand43K/yr
  • desk monitor stand38K/yr

Reviews and returns

What reviews say buyers love and hate about Monitor Stand

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall12%−0.05

Not great build quality

Cheap quality

Poor quality

Strength10%+0.96

Flimsy

NOT STURDY AT ALL

Not as strong it says

Size-Overall10%−0.08

Too short

Not fit for purpose

Very small,

Assembly/Installation8%+1.31

Need to be very careful while assembling

Very poor diffficult to assemble

I cant set it up

Value For Money4%+1.22

Far too expensive

Expensive for what it is

its about £10.99 too dear

Love

Assembly/Installation20%+1.31

Assembly is straightforward

Easy to put together

Easy enough to assemble

Strength18%+0.96

Excellent sturdy stand

Good and Sturdy

sturdy construction

Quality-Overall15%−0.05

Premium quality

Brilliant quality

the build quality is excellent

Value For Money11%+1.22

Good Value

Worth buying

Excellent value

Advertised Vs Actual Product5%

Works as it should

As described

Exactly as advertised

Return

1.2% Return rate 56% Fixable by listing

Size-Overall46%██▇▇▇█

Too short

Not fit for purpose

Very small,

Compatibility-Overall10%▇▆▆▇▇█
Defective Material/Parts7%▅▆▇▃▇█
Functionality-Overall6%▄▄█▇▅▇

Doesn't work

Unusable

making it unusable

Mechanism Issues4%▇▇▆█▅█

FAQ

Common Monitor Stand questions

Answered from the same tracked data.