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Macbook Usb Adaptor

Fail

Shoppers spend only $26K a year here, so Macbook Usb Adaptor is a Fail.

Flapen Score
37
37 / 100
Ranks 728 of 1,028 Computers & Accessories niches · −5 vs the category median of 42
Market size
£26K/yr21K searches / yr
90-day growth
-24.5%search demand this quarter
Competition
76%top-5 click share · 12 brands · 23 sellers

Flapen Score

Macbook Usb Adaptor against its category

The dotted line is the Computers & Accessories average. Past it, Macbook Usb Adaptor is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Macbook Usb Adaptor market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Macbook Usb Adaptor 21K times last year and spent an estimated £26K. The top 5 brands take 83% of clicks. Demand peaks in Sep. Flapen scores it 37 out of 100, a Fail.

01 · Demand

12.8% of searches ended in a purchase last week.

Shoppers searched for this 21K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 12.8% of those searches ended in a purchase. Searches in the last 90 days moved -24.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.

Searches, last 12 months
21K
Growth, 90 days vs prior 90
-24.5%
Conversion, latest week
12.8%
Market size, estimated
£26Ka year
Peak month
September1.8× the quietest month
Top search term
macbook usb adaptor10K searches a year

02 · Price

A sale here is worth £9.85.

Listings sell for £9.85 on average, from £3.41 to £21.59. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £9.85 that is £985 to £2K a year per listing.

Average price
£9.85under the $15 to $100 sweet spot
Price range
£3.41–£21.59
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
£985–£2K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #42 within Adapters. It carries 17,499 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#42in Adapters
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
17,499per listing
Listings tracked
15

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Macbook Usb Adaptor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

£0£3K£5K£8K£11K1001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 flat

Sellers

23

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

13%

  • Anker33%
  • UGREEN18%
  • Syntech13%
  • KRISUHO10%
  • BASESAILOR9%
  • MOKiN4%
  • Open — no brand owns it (6 brands, 13%)

Demand

Macbook Usb Adaptor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Spike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 1.8×

Search terms

Top Macbook Usb Adaptor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • macbook usb adaptor10K/yr
  • macbook air usb adapter4K/yr
  • usb adapter for macbook air2K/yr
  • usb macbook adapter2K/yr
  • usb to macbook adapter1K/yr
  • macbook usb1K/yr
  • mac usb adaptor288/yr

Reviews and returns

What reviews say buyers love and hate about Macbook Usb Adaptor

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability15%−0.10

break easily

Broke in 2 weeks

Broken

Connectivity-Overall13%−0.03

Connection is so loose it doesnt connect / work

Constantly connects and disconnects

Have had connection issues

Socket/Port/Plug11%−0.06

USB ports stopped working

Horrid hdmi port

Issues with usb ports

Functionality-Overall8%−0.06

I cannot get it to fully function

no longer is working

Didnt work

Quality-Overall6%+1.05

quality feels cheap

Extremely flimsy and low quality item

Bad quality

Love

Quality-Overall20%+1.05

Amazing quality

The build quality feels premium

The build quality is excellent

Advertised Vs Actual Product18%+1.45

Exactly as advertised

Works as expected

As advertised

Value For Money12%+0.93

Great value

Good Value

Excellent value

Connectivity-Overall7%−0.03

Nice connectivity

easy to connect

Great connection

Compatibility-Overall7%+0.25

Good compatibility

Great compatibility with my MacBook

Compatible with Macbook

Return

1.3% Return rate 7% Fixable by listing

Compatibility-Overall32%▇█▇▇█▇

Id rather say spend more money to get something solid which doesn't give you compatibility issues

Doesnt work well with Macbook

It doesnt work on Mac even though I been switched to a new one

Functionality-Overall19%▇▆█▇▇▆

I cannot get it to fully function

no longer is working

Didnt work

Connectivity-Overall14%▇▇▆█▇█

Connection is so loose it doesnt connect / work

Constantly connects and disconnects

Have had connection issues

Socket/Port/Plug10%▆▇▇██▆

USB ports stopped working

Horrid hdmi port

Issues with usb ports

Size-Overall5%▆▄▆▆▇█

It's very small

Not fit for purpose

too long

FAQ

Common Macbook Usb Adaptor questions

Answered from the same tracked data.