Is mac mouse profitable to sell on Amazon United Kingdom?

The niche generates £870K/yr across 15 tracked products. 3 of 4 products launched in the last 360 days are still selling. 90-day search growth is -24.6%. Flapen's verdict: Worth a look (51/100).

How competitive is the mac mouse niche?

8 brands and 66 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 90% of demand.

What do buyers complain about in mac mouse?

Top complaints mined from reviews: Connectivity-Overall, Durability, Touch/Button Controls. The return rate is 2.0%.

When does demand for mac mouse peak?

Demand is steady year-round — the busiest month runs 1.2× the quietest.

What does it cost to enter the mac mouse niche?

Listings span £7.54–£70.53; the average listing price is £24.25 (sweet spot $15–$100). The average incumbent carries 2,195 reviews — the moat a new listing must climb.

mac mouse

Worth a look

Shows a sweet-spot price point ($24.25 avg), but soft demand (-24.6% this quarter) keeps it on the watch list.

Avg price

Incredible£24.25

avg listing price — sweet spot $15–$100

Price range

Great£7.54–£70.53

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Great£870K

£870K/yr · 559K searches

Returns

Great2.0%

return rate — above 5% kills the launch gate

Conversion

Good6.4%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,194.6

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Competition

Bad72%

top-5 click share — a locked-up shelf

Growth

Bad-24.6%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, mac mouse is a £870K/yr Amazon United Kingdom market (559K searches/yr). The top 5 brands hold 90% of demand. Verdict: Worth a look — 51/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

mac mouse market data

Units sold / yr: 25K–30K; avg 2,000–2,500/product
Revenue / yr: £606K–£728K; units × avg price
Conversion rate: 6.4%
Avg BSR: #114
Page quality: 0%
Prime: 100%
Sponsored: 73%
Out of stock: 0.0%
Avg brand age: 38 months
Avg seller age: 173 days

Competition & brand share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 rising

Sellers

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

Apple47%
QYFP17%
LEAPEST10%
Logitech10%
RaceGT6%
Uiosmuph5%
Open — no brand owns it (2 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -24.6% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.2×

Open Trend

Top mac mouse search terms

apple mouse106K/yr -17.4%5.9% conv.
magic mouse59K/yr -29.9%4.2% conv.
apple magic mouse48K/yr -21.0%5.3% conv.
mouse for macbook39K/yr -21.2%4.6% conv.
macbook mouse36K/yr -16.4%3.8% conv.
mac mouse33K/yr -36.2%3.9% conv.
apple mouse wireless32K/yr -26.1%6.8% conv.
ipad mouse34K/yr -33.0%2.8% conv.
mouse for ipad27K/yr -33.6%2.9% conv.
bluetooth mouse for ipad25K/yr -36.8%2.7% conv.

All search terms

Top mac mouse products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 15 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Apple Magic Mouse: Bluetooth rechargeable. Works with Mac or iPad; White Multi-Touch surface (USB-C)

Apple£55.634.5★3,186 rev

QYFP Bluetooth Mouse Rechargeable Wireless Mouse for MacBook Pro/Air/iPad/Laptop/PC/Mac/Computer Silver

QYFP£11.944.3★2,035 rev

Apple Magic Mouse: Bluetooth rechargeable. Works with Mac or iPad; Black Multi-Touch surface (USB-C)

Apple£70.534.5★3,186 rev

LEAPEST Wireless Bluetooth Mouse for MacBook Pro/Air/Mac/iPad/Laptop/Desktop/Mac/PC/Computer/Phone-Portable Slim Silent Office Mice with USB-C Adapter 2.4 GHz USB Mice (WhiteSilver)

LEAPEST£11.944.3★689 rev

Logitech M240 Silent Bluetooth Mouse Wireless Compact Portable Smooth Tracking 18-Month Battery for Windows macOS ChromeOS Compatible with PC Mac Laptop Tablets - Graphite

Logitech£11.744.5★8,279 rev

Newest

by launch date

RaceGT Wireless Mouse USB C & USB A Rechargeable Laptop Mouse Portable Lightweight Optical Design Quiet Click Long Battery Life Adjustable DPI for PC Desktop Chromebook Mac Notebook - Silver

RaceGT£13.3028 rev

7mo ago

RaceGT Wireless Mouse USB C & USB A Rechargeable Laptop Mouse Portable Lightweight Optical Design Quiet Click Long Battery Life Adjustable DPI for PC Desktop Chromebook Mac Notebook - Black

RaceGT£12.2557 rev

8mo ago

Apple Magic Mouse 2 Green (Renewed)

Apple£50.4110 rev

10mo ago

Apple Magic Mouse 2 Blue (Renewed)

Apple£53.182 rev

10mo ago

Apple Magic Mouse: Bluetooth rechargeable. Works with Mac or iPad; White Multi-Touch surface (USB-C)

Apple£55.633,186 rev

1y ago

What buyers say about mac mouse

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money12%

“Great deal”

Connectivity-Overall11%

“instant connection”

Quality-Overall11%

“Excellent Quality”

Compatibility-Overall8%

“No problem pairing to my Mac”

Ease Of Use7%

“Very easy to use”

Advertised Vs Actual Product6%

“Works as expected”

Battery Life5%

“Battery life is amazing”

Charging5%

“Great to use easy to charge”

Assembly/Installation5%

“Easy to install”

Touch/Button Controls4%

“Feels nice to use and soft touch”

What buyers complain about

Connectivity-Overall14%

“Intermittent connection”

Durability10%

“Doesnt last”

Touch/Button Controls9%

“The click of the mouse buttons feels a bit mushy too”

Size-Overall6%

“a bit loose”

Value For Money6%

“not worth the money at all”

Quality-Overall5%

“Cheap and nasty”

Functionality-Overall5%

“Didnt work”

Charging4%

“just needs charging a bit too often”

Ease Of Use4%

“Awkward to use”

Compatibility-Overall2%

“then wouldn't pair”

Top return reasons

Functionality-Overall19%

Compatibility-Overall17%

Connectivity-Overall17%

Size-Overall9%

Touch/Button Controls6%

Comfort-Overall4%