Mac Keyboard

Shoppers searched for this 566K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -31.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.0M a year.

Searches, last 12 months

566K

Growth, 90 days vs prior 90

-31.0%

Conversion, latest week

3.4%

Market size, estimated

£1.0Ma year

Peak month

November1.9× the quietest month

Top search term

apple keyboard146K searches a year

Listings sell for £54.59 on average, from £17.34 to £148.40. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,000 to 1,250 of them. At £54.59 that is £55K to £68K a year per listing.

Average price

£54.59inside the $15 to $100 sweet spot

Price range

£17.34–£148.40

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

15K–20K

Units per listing a year

1,000–1,250

Revenue per listing a year

£55K–£68K

Returns

3.5%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #63 within Keyboards, Mice & Input Devices. It carries 1,365 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#63in Keyboards, Mice & Input Devices

Average rating

4.33 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,365per listing

Listings tracked

12

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

37 months