Mac Keyboard
brand-locked demand (top 5 brands take 100% of clicks) — Mac Keyboard doesn't clear our bar today.
Flapen Score
Is Mac Keyboard profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Mac Keyboard is a £1.0M/yr Amazon United Kingdom market (566K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.
Mac Keyboard: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -31.0% over the last 90 days and 3.4% of searches end in a purchase.
£1.0M
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 12 products
Top Mac Keyboard products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Apple Magic Keyboard - British English
- Price
- £66.35
- Rating
- 4.6/5
- Reviews
- 1,285
- Age
- 1y ago
Apple Magic Keyboard with Touch ID and Numeric Keypad for Mac models with Apple silicon - British English - Black Keys
- Price
- £148.40
- Rating
- 4.4/5
- Reviews
- 1,207
- Age
- 1y ago
OMOTON Bluetooth Keyboard for Mac Wireless keyboard for Apple MacBook Pro/Air iMac iMac Pro Mac Mini Mac Pro QWERTY UK Layout Silver
- Price
- £18.58
- Rating
- 4.3/5
- Reviews
- 3,722
- Age
- 4y ago
Apple Magic Keyboard with Touch ID for Mac models with Apple silicon - British English
- Price
- £105.39
- Rating
- 4.7/5
- Reviews
- 689
- Age
- 1y ago
OMOTON Wireless Bluetooth Keyboard for Mac (MacBook/MacBook Pro/MacBook Air/iMac/iMac Pro/Mac Mini) Rechargeable Keyboard for Mac OS with 3 Bluetooth channels Quiet Typing QWERTY UK Layout grey
- Price
- £25.79
- Rating
- 4.4/5
- Reviews
- 1,625
- Age
- 2y ago
Trending
90-day click momentum
OMOTON Bluetooth Keyboard for Mac Wireless keyboard for Apple MacBook Pro/Air iMac iMac Pro Mac Mini Mac Pro QWERTY UK Layout Space Grey
- Price
- £19.48
- Rating
- 4.3/5
- Reviews
- 3,722
- Age
- 9mo ago
B.FRIENDIT Bluetooth Aluminium Wireless Keyboard for Mac Low-profile and Quiet keys for Multi-Device Compatible with Apple iMac Macbook Mac and iPad Rechargable Battery Gray
- Price
- £36.56
- Rating
- 3.8/5
- Reviews
- 60
- Age
- 2y ago
Apple Magic Keyboard with Touch ID and Numeric Keypad for Mac models with Apple silicon - British English - Black Keys
- Price
- £148.40
- Rating
- 4.4/5
- Reviews
- 1,207
- Age
- 1y ago
OMOTON Wired Keyboard for Mac with Dual Interface USB and Type-C Mini Keyboard Compatible with Apple Mac Pro iMac Mac Mini MacBook Pro/Air QWERTY UK Layout Silver
- Price
- £17.34
- Rating
- 4.4/5
- Reviews
- 1,301
- Age
- 1y ago
Apple Magic Keyboard with Touch ID and Numeric Keypad for Mac models with Apple silicon - British English - White Keys
- Price
- £132.91
- Rating
- 4.4/5
- Reviews
- 1,207
- Age
- 1y ago
Newest
by launch dateOMOTON Bluetooth Keyboard for Mac Wireless keyboard for Apple MacBook Pro/Air iMac iMac Pro Mac Mini Mac Pro QWERTY UK Layout Space Grey
- Price
- £19.48
- Rating
- 4.3/5
- Reviews
- 3,722
- Age
- 9mo ago
OMOTON Wired Keyboard for Mac with Dual Interface USB and Type-C Mini Keyboard Compatible with Apple Mac Pro iMac Mac Mini MacBook Pro/Air QWERTY UK Layout Silver
- Price
- £17.34
- Rating
- 4.4/5
- Reviews
- 1,301
- Age
- 1y ago
Apple Magic Keyboard - British English
- Price
- £66.35
- Rating
- 4.6/5
- Reviews
- 1,285
- Age
- 1y ago
Apple Magic Keyboard with Touch ID and Numeric Keypad for Mac models with Apple silicon - British English - Black Keys
- Price
- £148.40
- Rating
- 4.4/5
- Reviews
- 1,207
- Age
- 1y ago
Apple Magic Keyboard with Touch ID for Mac models with Apple silicon - British English
- Price
- £105.39
- Rating
- 4.7/5
- Reviews
- 689
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 79% of clicks — a locked-up shelf that new listings rarely crack.
Brands
4 falling
Sellers
12
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
0%
- Apple66%
- OMOTON26%
- Yivandi5%
- B.FRIENDIT2%
Mac Keyboard demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 1.9×
Top Mac Keyboard search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- apple keyboard146K/yr
- mac keyboard88K/yr
- apple magic keyboard94K/yr
- magic keyboard93K/yr
- macbook keyboard20K/yr
- keyboard for mac18K/yr
- apple wireless keyboard11K/yr
- mac compatible keyboard10K/yr
- imac keyboard11K/yr
- mac keyboard wireless9K/yr
What reviews say buyers love and hate about Mac Keyboard
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“Very good build quality, as expected”
“Good value”
“Easy to connect”
“Works great with my apple laptop”
“As advertised”
What buyers complain about
61% of reviews“A little pricey”
“Now the Bluetooth won't work”
“Not good enough”
“falls apart quickly - bought 2 of these keyboards”
“the keys and response on this are poor”
Mac Keyboard return rate & reasons
Why buyers send it back, as a share of all return requests.
3.5%
Return rate
13%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Mac Keyboard questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
