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48

lightning to hdmi cable

Skip it

Soft demand (-14.7% this quarter) — this niche doesn't clear our bar today.

Market size 27Growth 18Conversion 83Competition 36Returns 49Price range 71Avg price 46Brand share 57Review moat 54Quality gap 86

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Conversion

Great8.9%

search→purchase rate — share of searches ending in a sale

Price range

Good£5.06–£39.28

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good71%

top-5 brand share — brands hold most of the demand

Review moat

Good1,349.68

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.1%

return rate — above 5% kills the launch gate

Avg price

Okay£11.47

avg listing price — sweet spot $15–$100

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Market size

Okay£114K

£114K/yr · 111K searches

Growth

Bad-14.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, lightning to hdmi cable is a £114K/yr Amazon United Kingdom market (111K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Jan–Sep–Dec. Verdict: Skip it — 48/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

lightning to hdmi cable market data

Units sold / yr
10K–13K
avg 500–750/product
Revenue / yr
£115K–£143K
units × avg price
Conversion rate
8.9%
Avg BSR
#125
Page quality
0%
Prime
100%
Sponsored
100%
Out of stock
5.9%
Avg brand age
29 months
Avg seller age
204 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 flat

Sellers

22

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

23%

  • FUHAYA28%
  • WONDERFUL FATE16%
  • AGEEMY11%
  • idoove9%
  • Vecbmn8%
  • Denlane7%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -14.7% search growth over the last 90 days.
6K4KSpike '25SepDecMarJunAugNovMarMay

Peak months: Jan, Sep, Dec · busiest ÷ quietest = 2.1×

Top lightning to hdmi cable search terms

  • lightning to hdmi adapter21K/yr
  • lightning to hdmi23K/yr
  • ipad to hdmi adapter10K/yr
  • apple lightning digital av adapter7K/yr
  • apple lightning to hdmi adapter7K/yr
  • iphone to hdmi6K/yr
  • hdmi to lightning adapter4K/yr
  • iphone to hdmi adapter for tv2K/yr
  • iphone hdmi adapter5K/yr
  • lighting to hdmi adapter4K/yr
All search terms

Top lightning to hdmi cable products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£11K20%£23K30%£34K40%£45K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

What buyers say about lightning to hdmi cable

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“Fantastic piece of kit”

Value For Money12%

“Good price”

Advertised Vs Actual Product12%

“Works exactually as advertised”

Connectivity-Overall11%

“Connection”

Compatibility-Overall10%

“Works with MacBook”

Ease Of Use9%

“Easy to use”

Charging5%

“Charging”

Assembly/Installation5%

“its easy to setup”

Portability2%

“A good little gadget”

Size-Overall2%

“All fits together nicely”

What buyers complain about

Functionality-Overall20%

“Didnt work”

Compatibility-Overall18%

“Not Compatible”

Quality-Overall9%

“Rubbish”

Connectivity-Overall8%

“then became a nightmare to connect”

Durability8%

“Broke within an hour”

Software/Application6%

“This only works on certain apps”

Value For Money5%

“I thought it a little expensive comparing it with the price of the single outlet equivalent”

Audio Quality4%

“unfortunately could not get the sound to work”

Charging4%

“sometimes wont charge the phone”

Size-Overall3%

“It looks like it doesnt quite fit all the way in”

Top return reasons

Compatibility-Overall40%
Functionality-Overall23%
Connectivity-Overall14%
Size-Overall6%
Defective Material/Parts3%
Charging2%
Socket/Port/Plug2%
Software/Application2%
Advertised Vs Actual Product1%
Quality-Overall1%

Common questions

Is lightning to hdmi cable profitable to sell on Amazon United Kingdom?
The niche generates £114K/yr across 19 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is -14.7%. Flapen's verdict: Skip it (48/100).
How competitive is the lightning to hdmi cable niche?
17 brands and 22 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 71% of demand.
What do buyers complain about in lightning to hdmi cable?
Top complaints mined from reviews: Functionality-Overall, Compatibility-Overall, Quality-Overall. The return rate is 3.1%.
When does demand for lightning to hdmi cable peak?
Demand peaks in Jan–Sep–Dec; the busiest month runs 2.1× the quietest.
What does it cost to enter the lightning to hdmi cable niche?
Listings span £5.06–£39.28; the average listing price is £11.47 (sweet spot $15–$100). The average incumbent carries 1,350 reviews — the moat a new listing must climb.