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Light Up Keyboard and Mouse

Fail

Demand is soft, at -30.2% this quarter, so Light Up Keyboard and Mouse is a Fail.

Flapen Score
44
44 / 100
Top 39% of 1,028 Computers & Accessories niches · +2 vs the category median of 42
Market size
£58K/yr107K searches / yr
90-day growth
-30.2%search demand this quarter
Competition
61%top-5 click share · 13 brands · 34 sellers

Flapen Score

Light Up Keyboard and Mouse against its category

The dotted line is the Computers & Accessories average. Past it, Light Up Keyboard and Mouse is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Light Up Keyboard and Mouse market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Light Up Keyboard and Mouse 107K times last year and spent an estimated £58K. The top 5 brands take 81% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.3% of those searches ended in a purchase.

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -30.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £58K a year.

Searches, last 12 months
107K
Growth, 90 days vs prior 90
-30.2%
Conversion, latest week
2.3%
Market size, estimated
£58Ka year
Top search term
gaming keyboard and mouse set92K searches a year

02 · Price

A sale here is worth £23.82.

Listings sell for £23.82 on average, from £10.87 to £39.49. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £23.82 that is £0 to £2K a year per listing.

Average price
£23.82inside the $15 to $100 sweet spot
Price range
£10.87–£39.49
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
2.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #104 within Keyboards, Mice & Input Devices. It carries 354 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
90%
Out of stock, average day
12.7%
Average rank
#104in Keyboards, Mice & Input Devices
Average rating
4.16 starsAmazon United Kingdom average 4.36 stars
Average reviews
354per listing
Listings tracked
20

04 · Newcomers

2 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
2Amazon's first-year sales bar
Average brand age
28 months

Products

Top Light Up Keyboard and Mouse products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 61% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£12K£18K£23K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

34

Est. top-5 brand share

81%

Top 20: 100%

Est. top-5 click share

61%

Top 20: 100%

Open market

16%

  • JUSTOP30%
  • Rewurnth22%
  • RedThunder17%
  • VEILZOR8%
  • Rii4%
  • Gimars4%
  • Open — no brand owns it (7 brands, 16%)

Demand

Light Up Keyboard and Mouse search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KBlack Friday '25NovDecJanFebMarAprMayJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 3.8× · 9 of 12 months tracked

Search terms

Top Light Up Keyboard and Mouse search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • gaming keyboard and mouse set92K/yr
  • light up keyboard and mouse13K/yr
  • key board and mouse gaming1K/yr

Reviews and returns

What reviews say buyers love and hate about Light Up Keyboard and Mouse

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Value For Money”
16%of negative reviews mention “Quality-Overall”
2.6%of orders come back
“Not quality”
A buyer, on “Quality-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Light Up Keyboard and Mouse questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data