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Laptop Handbag

Fail

Shoppers spend only $30K a year here, so Laptop Handbag is a Fail.

Flapen Score
39
39 / 100
Ranks 651 of 1,028 Computers & Accessories niches · −3 vs the category median of 42
Market size
£30K/yr175K searches / yr
90-day growth
-25.9%search demand this quarter
Competition
27%top-5 click share · 20 brands · 32 sellers

Flapen Score

Laptop Handbag against its category

The dotted line is the Computers & Accessories average. Past it, Laptop Handbag is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Laptop Handbag market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Laptop Handbag 175K times last year and spent an estimated £30K. The top 5 brands take 91% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

0.8% of searches ended in a purchase last week.

Shoppers searched for this 175K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -25.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £30K a year.

Searches, last 12 months
175K
Growth, 90 days vs prior 90
-25.9%
Conversion, latest week
0.8%
Market size, estimated
£30Ka year
Top search term
laptop handbag61K searches a year

02 · Price

A sale here is worth £21.58.

Listings sell for £21.58 on average, from £11.68 to £30.25. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £21.58 that is £0 to £2K a year per listing.

Average price
£21.58inside the $15 to $100 sweet spot
Price range
£11.68–£30.25
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
3.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #139 within Laptop Accessories. It carries 409 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
4.7%
Average rank
#139in Laptop Accessories
Average rating
4.55 starsAmazon United Kingdom average 4.36 stars
Average reviews
409per listing
Listings tracked
79

04 · Newcomers

Amazon counts 6 of last year's 44 launches as successful.

44 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
44
Successful launches
6Amazon's first-year sales bar
Average brand age
37 months

Products

Top Laptop Handbag products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 27% of clicks. An open shelf where new products get seen.

£0£590£1K£2K£2K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

32

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

27%

Top 20: 64%

Open market

8%

  • LOVEVOOK68%
  • RAINSMORE10%
  • bagsmart8%
  • Wandering Nature2%
  • Lekespring2%
  • Aileese1%
  • Open — no brand owns it (14 brands, 8%)

Demand

Laptop Handbag search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '26DecJanFebMarAprMayJunJul

Peak months: Jan, Dec · busiest ÷ quietest = 2.4× · 8 of 12 months tracked

Search terms

Top Laptop Handbag search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • laptop handbag61K/yr
  • laptop handbags for women39K/yr
  • ladies laptop handbag25K/yr
  • lovevook bag10K/yr
  • lovevook laptop bag for women15K/yr
  • laptop tote bags9K/yr
  • lovevook laptop bag8K/yr
  • womens laptop handbag8K/yr

Reviews and returns

What reviews say buyers love and hate about Laptop Handbag

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall13%−0.03

Usually they come up a lot smaller than I expected

Not fit for purpose

Bigger than expected

Weight Heavy10%−0.04

But very heavy

bulky

it is extremely heavy in itself

Quality-Overall6%

Poor quality for a nice bag

Cheaply made

Poor quality

Strap/String Quality4%−0.04

the zip has broken as has one of the straps

Strap has already broken, only had it a matter of weeks, very disappointed

Missing a long cross body strap

Value For Money4%+0.97

looks much more expensive than it is

Looks expensive

Not great for the price

Love

Quality-Overall17%

Best quality bag

Good quality, arrived quickly

Excellent product

Pockets/Compartments12%+0.58

Lots of compartments

Great pockets

lots of pockets

Size-Overall11%−0.03

Fits everything I need in

The size is great

It fits all sorts

Value For Money9%+0.97

Excellent value

not expensive

Money well spent

Storage Capacity8%+0.89

Lots of space

plenty of room

lots of storage

Return

3.7% Return rate 79% Fixable by listing

Size-Overall62%▇▇▇█▇▇

Usually they come up a lot smaller than I expected

Not fit for purpose

Bigger than expected

Quality-Overall5%█▄▄▅▃▄

Poor quality for a nice bag

Cheaply made

Poor quality

Material Quality5%██▇▄▃▆
Weight Heavy4%▄██▆█▇

But very heavy

bulky

it is extremely heavy in itself

Color3%▅▄▅▂██

FAQ

Common Laptop Handbag questions

Answered from the same tracked data.