Keyboard Mat
soft demand (-18.6% this quarter) — Keyboard Mat doesn't clear our bar today.
Flapen Score
Is Keyboard Mat profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Keyboard Mat is a £111K/yr Amazon United Kingdom market (508K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 46/100.
Keyboard Mat: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -18.6% over the last 90 days and 2.1% of searches end in a purchase.
£111K
revenue / yr
Who owns the niche?
The top 5 brands hold 62% of demand, so 38% of the market is open.
38%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 58 products
Top Keyboard Mat products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Rcege Large Gaming Mouse Pad Extended Desk Mat with Non Slip Stitched Edge
- Price
- £8.27
- Rating
- 4.7/5
- Reviews
- 2,619
- Age
- 2y ago
YSAGi Leather Desk Mat Large Mouse Mat Non-Slip Desk Pad Waterproof Leather Table Protector Writing Pad for Office and Home (60 x 35 cm Black)
- Price
- £7.63
- Rating
- 4.5/5
- Reviews
- 22,615
- Age
- 3y ago
YSAGi Leather Desk Mat Large Mouse Mat Non-Slip Desk Pad Waterproof Leather Table Protector Writing Pad for Office and Home (60 x 35 cm Beige)
- Price
- £7.61
- Rating
- 4.5/5
- Reviews
- 22,615
- Age
- 2y ago
Yimomoyi Non Slip Mouse Pad 80 x 30cm Mouse Mat Extended Gaming Mousepad Waterproof Desk Mat with Rubber Base Desk Pad Laptop for Office and Home (01- Plum Mouse Pad)
- Price
- £9.37
- Rating
- 4.5/5
- Reviews
- 1,841
- Age
- 2y ago
TITANWOLF World Map XXL Speed Gaming Mouse Pad Mouse Mat - 900 x 400 x 3mm - XXL mousepad - Table mat large size - improved precision and speed - Design Planisphere
- Price
- £13.50
- Rating
- 4.7/5
- Reviews
- 5,097
- Age
- 7y ago
Trending
90-day click momentum
Yanen Large Mouse Mat 800x300x3mm Gaming Mouse Pad with Non-Slip Rubber Base Water-Resistant Coating & Stitched Edges Desk Mat for Home Office (800 x 300 x 3 mm Moon)
- Price
- £12.89
- Rating
- 4.6/5
- Reviews
- 13
- Age
- 5mo ago
Black Desk Mat Large Gaming Mouse Mat Black Keyboard Mouse Pad XL Desk Pad Office Accessories (Technology - Black)
- Price
- £7.76
- Rating
- 4.9/5
- Reviews
- 25
- Age
- 9mo ago
HGWALP Large Gaming Mouse Pad & Extended XXL Computer Game Mouse Mat Long Desk Pad with Stitched Edges for Keyboard Home Office Gaming Work Big Desk Pad (35.4x15.7x0.12IN 90x40) World Map
- Price
- £7.87
- Rating
- 4.6/5
- Reviews
- 543
- Age
- 1y ago
![Jahosin Large Gaming Mouse Pad with Stitched Edges [70x30CM] Extended Mouse Pad with Non-Slip Natural Rubber Base for Gamer/Desktop/Office/Home (70x30 Blackuk)](https://m.media-amazon.com/images/I/31MzrQQ3hML.jpg)
Jahosin Large Gaming Mouse Pad with Stitched Edges [70x30CM] Extended Mouse Pad with Non-Slip Natural Rubber Base for Gamer/Desktop/Office/Home (70x30 Blackuk)
- Price
- £6.75
- Rating
- 4.6/5
- Reviews
- 3,355
- Age
- 5y ago
Rcege Large Gaming Mouse Pad Extended Desk Mat with Non Slip Stitched Edge
- Price
- £8.27
- Rating
- 4.7/5
- Reviews
- 2,619
- Age
- 2y ago
Newest
by launch dateYanen Large Mouse Mat 800x300x3mm Gaming Mouse Pad with Non-Slip Rubber Base Water-Resistant Coating & Stitched Edges Desk Mat for Home Office (800 x 300 x 3 mm Moon)
- Price
- £12.89
- Rating
- 4.6/5
- Reviews
- 13
- Age
- 5mo ago
Black Desk Mat Large Gaming Mouse Mat Black Keyboard Mouse Pad XL Desk Pad Office Accessories (Technology - Black)
- Price
- £7.76
- Rating
- 4.9/5
- Reviews
- 25
- Age
- 9mo ago
Zindoo Mouse Pad Large Desk Mat XXL Mouse Mat Gaming (900x400mm) Non-Slip Japanese Keyboard Mat Mousemat Gaming Mousepad with Stitched Edges Large Mouse Mats for Desk Laptop Home Office
- Price
- £11.16
- Rating
- 4.7/5
- Reviews
- 367
- Age
- 1y ago
DESERO Large Gaming Mouse Pad (800 x 300 x 3 MM) XL Extended Desk Mat Japanese Mouse Mat Gaming Keyboard Mousepad Big Desk Pad with Non-Slip Base and Stitched Edge for Office/Gaming.(B20)
- Price
- £10.98
- Rating
- 4.6/5
- Reviews
- 203
- Age
- 1y ago
HGWALP Large Gaming Mouse Pad & Extended XXL Computer Game Mouse Mat Long Desk Pad with Stitched Edges for Keyboard Home Office Gaming Work Big Desk Pad (35.4x15.7x0.12IN 90x40) World Map
- Price
- £7.87
- Rating
- 4.6/5
- Reviews
- 543
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.
Brands
35 falling
Sellers
106
Top-5 brand share
62%
Top 20: 89%
Top-5 click share
34%
Top 20: 69%
Open market
35%
- TITANWOLF27%
- YSAGi14%
- Rcege13%
- Yimomoyi5%
- Aothia4%
- Razer3%
Keyboard Mat demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 2.6×
Top Keyboard Mat search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- keyboard mat70K/yr
- gaming mousepad50K/yr
- xxl mouse mat45K/yr
- large mouse mats for desk47K/yr
- xl mouse mat33K/yr
- gaming desk mat34K/yr
- gaming mats for desk36K/yr
- mouse and keyboard mat23K/yr
- keyboard and mouse pad21K/yr
- big mouse pad19K/yr
What reviews say buyers love and hate about Keyboard Mat
What buyers mention most, as a share of all reviews.
What buyers love
76% of reviews“Good quality mat”
“The size is generous”
“Great value for money”
“The design is vibrant”
“The item matches the description perfectly”
What buyers complain about
48% of reviews“The actual mat is just poor quality”
“if it not fit for purpose”
“Poor Colour”
“can be easily torn with effort and sharp equipment/objects”
“Not the thickest pad out there”
Keyboard Mat return rate & reasons
Why buyers send it back, as a share of all return requests.
1.1%
Return rate
77%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Keyboard Mat questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
