Kettle Lead
prices mostly outside the sweet spot ($3.38–$10.15) — Kettle Lead doesn't clear our bar today.
Flapen Score
Is Kettle Lead profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Kettle Lead is a £202K/yr Amazon United Kingdom market (294K searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 36/100.
Kettle Lead: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -10.1% over the last 90 days and 12.3% of searches end in a purchase.
£202K
revenue / yr
Who owns the niche?
The top 5 brands hold 96% of demand, so 4% of the market is open.
4%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 11 products
Top Kettle Lead products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Pro Elec PE01063 13A UK Plug to IEC C13 Socket Mains Lead 2m 10A Black
- Price
- £3.42
- Rating
- 4.6/5
- Reviews
- 227
- Age
- 12y ago
StarTech 3m UK Computer Power Cable 10A 250V 18AWG Black (PXT101UK3M)
- Price
- £5.92
- Rating
- 4.7/5
- Reviews
- 4,039
- Age
- 13y ago
C2G 88512 1 Metre UK Power Cable IECC13 to BS1363 3 Foot Kettle Lead Power Cord Black
- Price
- £5.65
- Rating
- 4.6/5
- Reviews
- 18,042
- Age
- 18y ago
Double Dragon UK 3-Pin Plug to IEC C13 Power Cable 1 Metre | 10A Fused BS1363 Plug | VDE Certified H05VV-F 3G 1.0mm Copper Core | CE & BS Approved Black PVC Kettle Lead for PC Monitor Printer
- Price
- £3.57
- Rating
- 4.6/5
- Reviews
- 178
- Age
- 1y ago
PRO ELEC PEL00095 2m UK Mains Plug to IEC C13 Socket Lead 10A Black
- Price
- £3.38
- Rating
- 4.6/5
- Reviews
- 267
- Age
- 8y ago
Trending
90-day click momentumPro Elec PE01063 13A UK Plug to IEC C13 Socket Mains Lead 2m 10A Black
- Price
- £3.42
- Rating
- 4.6/5
- Reviews
- 227
- Age
- 12y ago
PRO ELEC PEL00095 2m UK Mains Plug to IEC C13 Socket Lead 10A Black
- Price
- £3.38
- Rating
- 4.6/5
- Reviews
- 267
- Age
- 8y ago
Superer 1.2M UK Power Cable BS1363 to IEC C13 3 Pin Power Cord Short Kettle Lead Compatible with LG Dell Panasonic TVs & Monitors PC Computer
- Price
- £6.08
- Rating
- 4.4/5
- Reviews
- 165
- Age
- 5y ago
Superer 2M UK Power Cable BS1363 to IEC C13 3 Pin Power Cord Standard Kettle Lead Compatible with LG Dell Panasonic TVs & Monitors PC Computer
- Price
- £6.91
- Rating
- 4.4/5
- Reviews
- 165
- Age
- 10mo ago
C2G 88513 2 Metre UK Power Cable (IEC320C13 to BS 1363) 6 Foot Kettle Lead/Power Cord Black
- Price
- £6.09
- Rating
- 4.6/5
- Reviews
- 18,042
- Age
- 18y ago
Newest
by launch dateSuperer 2M UK Power Cable BS1363 to IEC C13 3 Pin Power Cord Standard Kettle Lead Compatible with LG Dell Panasonic TVs & Monitors PC Computer
- Price
- £6.91
- Rating
- 4.4/5
- Reviews
- 165
- Age
- 10mo ago
Double Dragon UK 3-Pin Plug to IEC C13 Power Cable 1 Metre | 10A Fused BS1363 Plug | VDE Certified H05VV-F 3G 1.0mm Copper Core | CE & BS Approved Black PVC Kettle Lead for PC Monitor Printer
- Price
- £3.57
- Rating
- 4.6/5
- Reviews
- 178
- Age
- 1y ago
Double Dragon UK 3-Pin Plug to IEC C13 Power Cable 2 Metre | 10A Fused BS1363 Plug | VDE Certified H05VV-F 3G 1.0mm Copper Core | CE & BS Approved Black PVC Kettle Lead for PC Monitor Printer etc
- Price
- £5.05
- Rating
- 4.6/5
- Reviews
- 178
- Age
- 1y ago
KC cable UK Computer Power Cable 5m Replacement AC Power Cord 13A 250V BS 1363 to C13 Kettle Lead/UK Power Cord Power Supply Cable TV/Monitor Power Cable black
- Price
- £10.15
- Rating
- 4.6/5
- Reviews
- 286
- Age
- 3y ago
Superer 1.2M UK Power Cable BS1363 to IEC C13 3 Pin Power Cord Short Kettle Lead Compatible with LG Dell Panasonic TVs & Monitors PC Computer
- Price
- £6.08
- Rating
- 4.4/5
- Reviews
- 165
- Age
- 5y ago
Competition: brands, sellers & click share
The top 5 products capture 81% of clicks — a locked-up shelf that new listings rarely crack.
Brands
7 falling
Sellers
24
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
2%
- PRO ELEC35%
- C2G23%
- StarTech20%
- Double Dragon13%
- Superer5%
- KC CABLE2%
- Open — no brand owns it (1 brand, 2%)
Kettle Lead demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.4×
Top Kettle Lead search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- kettle lead87K/yr
- pc power cable27K/yr
- iec c13 power cable17K/yr
- monitor power cable20K/yr
- c13 power cable16K/yr
- kettle plug12K/yr
- iec cable14K/yr
- power cable 3pin11K/yr
- 3 pin power cable8K/yr
- kettle cable7K/yr
What reviews say buyers love and hate about Kettle Lead
What buyers mention most, as a share of all reviews.
What buyers love
87% of reviews“good quality and fused”
“Works as advertised”
“Worth the money”
“Good length and good quality for cost”
“Fit is accurate”
What buyers complain about
87% of reviews“Not exactly 3m in length”
“Non Compliant and dangerous Product”
“Didnt work”
“don't stick properly”
“Too small”
Kettle Lead return rate & reasons
Why buyers send it back, as a share of all return requests.
1.3%
Return rate
32%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Kettle Lead questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
