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Iphone Charger

Maybe

Shoppers spend $4.8M a year here. But prices span $3.44–$10.72, mostly outside the sweet spot, so Iphone Charger is a Maybe.

Flapen Score
56
56 / 100
Top 7% of 1,028 Computers & Accessories niches · +14 vs the category median of 42
Market size
£4.8M/yr6.0M searches / yr
90-day growth
+6.6%search demand this quarter
Competition
67%top-5 click share · 14 brands · 21 sellers

Flapen Score

Iphone Charger against its category

The dotted line is the Computers & Accessories average. Past it, Iphone Charger is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Iphone Charger market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Iphone Charger 6.0M times last year and spent an estimated £4.8M. The top 5 brands take 78% of clicks. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

12.8% of searches ended in a purchase last week.

Shoppers searched for this 6.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 12.8% of those searches ended in a purchase. Searches in the last 90 days moved +6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £4.8M a year.

Searches, last 12 months
6.0M
Growth, 90 days vs prior 90
+6.6%
Conversion, latest week
12.8%
Market size, estimated
£4.8Ma year
Peak month
September1.3× the quietest month
Top search term
iphone charger2.3M searches a year

02 · Price

A sale here is worth £6.29.

Listings sell for £6.29 on average, from £3.44 to £10.72. Amazon reports units sold in ranges, and this niche reaches the top one: 800K units or more a year. The average listing sells 30,000 to 40,000 of them. At £6.29 that is £189K to £252K a year per listing.

Average price
£6.29under the $15 to $100 sweet spot
Price range
£3.44–£10.72
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
800K or moreAmazon's top range
Units per listing a year
30,000–40,000
Revenue per listing a year
£189K–£252K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #14 within Cables & Accessories. It carries 16,038 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
6.2%
Average rank
#14in Cables & Accessories
Average rating
4.37 starsAmazon United Kingdom average 4.36 stars
Average reviews
16,038per listing
Listings tracked
20

04 · Newcomers

Amazon counts 3 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
28 months

Products

Top Iphone Charger products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

£0£482K£964K£1.4M£1.9M1K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

21

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

16%

  • Aioneus26%
  • JJCALL16%
  • Ailawuu16%
  • KTDRJN11%
  • BSTOEM8%
  • Yosou6%
  • Open — no brand owns it (8 brands, 16%)

Demand

Iphone Charger search demand

Weekly searches over the year, seasonality beneath. Pick a range.

175K125KPrime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Iphone Charger search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • iphone charger2.3M/yr
  • iphone charger cable762K/yr
  • lightning cable579K/yr
  • iphone charger fast charge370K/yr
  • i phone charger170K/yr
  • iphone cable194K/yr
  • iphone fast charger161K/yr
  • iphone 13 charger134K/yr
  • apple charger cable167K/yr
  • usb to lightning cable152K/yr

Reviews and returns

What reviews say buyers love and hate about Iphone Charger

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Charging36%−0.10

Extremely slow charging

Doesn't charge

Did not charge

Durability28%−0.28

broke quickly

Does Not Last

Breaks easily

Quality-Overall9%+1.67

Rubbish quality

Absolutely low quality product

Bad quality

Functionality-Overall8%−0.08

works very badly

Did not work

Performance is not adequate

Connectivity-Overall2%−0.02

Connection weak

Keeps disconnecting

do not connect properly

Love

Charging30%−0.10

Good charging

Charges fast

Fast Charger

Quality-Overall23%+1.67

Amazing quality

Build quality feels solid

Good quality kit

Value For Money15%+1.38

Excellent value for money

Excellent Value

Good Value

Advertised Vs Actual Product12%+1.02

As advertised

As described

Works as promised

Efficiency4%+0.35

Works ok

Works great

Works as it should

Return

0.6% Return rate 14% Fixable by listing

Charging42%██▇███

Extremely slow charging

Doesn't charge

Did not charge

Compatibility-Overall15%▆██▇█▇

Not compatible

Not seen as compatible with apple

no sync

Size-Overall12%▇▇█▇██

Sizing is a tad off

it is too large

Doesnt fit

Functionality-Overall12%█▇▇▇▇▆

works very badly

Did not work

Performance is not adequate

Connectivity-Overall6%▆▇███▇

Connection weak

Keeps disconnecting

do not connect properly

FAQ

Common Iphone Charger questions

Answered from the same tracked data.