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Iphone 4 Charger

Fail

Prices span $3.15–$10.45, mostly outside the sweet spot, so Iphone 4 Charger is a Fail.

Flapen Score
40
40 / 100
Ranks 594 of 1,028 Computers & Accessories niches · −2 vs the category median of 42
Market size
£42K/yr37K searches / yr
90-day growth
+21.8%search demand this quarter
Competition
83%top-5 click share · 6 brands · 12 sellers

Flapen Score

Iphone 4 Charger against its category

The dotted line is the Computers & Accessories average. Past it, Iphone 4 Charger is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Iphone 4 Charger market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Iphone 4 Charger 37K times last year and spent an estimated £42K. The top 5 brands take 96% of clicks. Flapen scores it 40 out of 100, a Fail.

01 · Demand

19.2% of searches ended in a purchase last week.

Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 19.2% of those searches ended in a purchase. Searches in the last 90 days moved +21.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £42K a year.

Searches, last 12 months
37K
Growth, 90 days vs prior 90
+21.8%
Conversion, latest week
19.2%
Market size, estimated
£42Ka year
Peak month
January1.3× the quietest month
Top search term
old iphone charger25K searches a year

02 · Price

A sale here is worth £5.99.

Listings sell for £5.99 on average, from £3.15 to £10.45. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,250 to 1,500 of them. At £5.99 that is £7K to £9K a year per listing.

Average price
£5.99under the $15 to $100 sweet spot
Price range
£3.15–£10.45
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
1,250–1,500
Revenue per listing a year
£7K–£9K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #34 within Cables & Accessories. It carries 10,764 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#34in Cables & Accessories
Average rating
4.36 starsAmazon United Kingdom average 4.36 stars
Average reviews
10,764per listing
Listings tracked
9

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Iphone 4 Charger products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

£0£6K£13K£19K£25K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 rising

Sellers

12

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

0%

  • Aioneus50%
  • JJCALL17%
  • pluX15%
  • KTDRJN8%
  • TUMABER6%
  • Ailawuu4%

Demand

Iphone 4 Charger search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Iphone 4 Charger search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • old iphone charger25K/yr
  • old iphone charger cable9K/yr
  • iphone 5 charger3K/yr

Reviews and returns

What reviews say buyers love and hate about Iphone 4 Charger

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Charging36%−0.11

Extremely slow charging

Did not charge

does not charge

Durability28%−0.29

Does Not Last

Breaks easily

Broke after a week

Quality-Overall8%+1.53

Absolutely low quality product

Rubbish quality

Bad quality

Functionality-Overall8%−0.08

works very badly

Did not work

doesnt work like its been described

Connectivity-Overall3%−0.02

Keeps disconnecting

Connection weak

do not connect properly

Love

Charging31%−0.11

Fast Charger

Great Charger

Charges fast

Quality-Overall22%+1.53

Good sturdy build quality at a great price

Excellent product exactly as described

Amazing quality

Value For Money14%+1.32

Excellent value

Great Value

Good Value

Advertised Vs Actual Product13%+1.19

As advertised

Works as promised

As described

Efficiency4%+0.39

Works ok

Works great

Works as it should

Return

0.6% Return rate 14% Fixable by listing

Charging42%██▇██▇

Extremely slow charging

Did not charge

does not charge

Compatibility-Overall16%▆██▇█▇

Not compatible

Not seen as compatible with apple

Doesnt work in my car

Size-Overall13%▆▇▇▆▇█

Too long for me really

Sizing is a tad off

Doesnt fit

Functionality-Overall11%█▆▇▇▆▆

works very badly

Did not work

doesnt work like its been described

Connectivity-Overall6%▆▆███▇

Keeps disconnecting

Connection weak

do not connect properly

FAQ

Common Iphone 4 Charger questions

Answered from the same tracked data.