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Ipad Plug

Fail

Prices span $6.22–$15.25, mostly outside the sweet spot, so Ipad Plug is a Fail.

Flapen Score
34
34 / 100
Ranks 838 of 1,028 Computers & Accessories niches · −8 vs the category median of 42
Market size
£75K/yr90K searches / yr
90-day growth
-23.6%search demand this quarter
Competition
89%top-5 click share · 6 brands · 12 sellers

Flapen Score

Ipad Plug against its category

The dotted line is the Computers & Accessories average. Past it, Ipad Plug is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ipad Plug market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ipad Plug 90K times last year and spent an estimated £75K. The top 5 brands take 97% of clicks. Demand peaks in Jan–Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

9.6% of searches ended in a purchase last week.

Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.6% of those searches ended in a purchase. Searches in the last 90 days moved -23.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £75K a year.

Searches, last 12 months
90K
Growth, 90 days vs prior 90
-23.6%
Conversion, latest week
9.6%
Market size, estimated
£75Ka year
Peak month
December2.6× the quietest month
Top search term
ipad plug18K searches a year

02 · Price

A sale here is worth £8.61.

Listings sell for £8.61 on average, from £6.22 to £15.25. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,500 to 2,000 of them. At £8.61 that is £13K to £17K a year per listing.

Average price
£8.61under the $15 to $100 sweet spot
Price range
£6.22–£15.25
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
1,500–2,000
Revenue per listing a year
£13K–£17K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #28 within Tablet Accessories. It carries 3,113 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#28in Tablet Accessories
Average rating
4.39 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,113per listing
Listings tracked
8

04 · Newcomers

Amazon counts 2 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
25 months

Products

Top Ipad Plug products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 89% of clicks. A locked shelf that new listings rarely crack.

£0£11K£22K£34K£45K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

12

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

0%

  • UGKENT70%
  • Apple11%
  • Bediaca7%
  • LOUPRESS6%
  • Rekavin3%
  • Suiwel3%

Demand

Ipad Plug search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '25Prime Day '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Ipad Plug search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ipad plug18K/yr
  • ipad charger plug15K/yr
  • ipad a16 charger plug12K/yr
  • ipad 10th generation charger plug8K/yr
  • ipad plug usb c6K/yr
  • ipad charging plug4K/yr
  • apple ipad charger plug4K/yr
  • ipad plug charger3K/yr
  • apple ipad plug3K/yr
  • ipad air charger plug3K/yr

Reviews and returns

What reviews say buyers love and hate about Ipad Plug

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Charging33%−0.02

Not charging

Charging speed slow

Stopped charging

Durability18%−0.22

Dont last

Broke after a month

Broke within a week

Heating10%−0.12

Overheats quickly

Gets hot

Overheated

Quality-Overall8%+0.90

Cheap quality

Bad quality

Extremely low quality

Functionality-Overall6%−0.06

Also it barely ever works

barely works on my switch

Didnt work

Love

Charging34%−0.02

Charges fast

Great Charger

Charging is quick

Advertised Vs Actual Product18%+2.04

Works as promised

Works as expected

As advertised

Quality-Overall16%+0.90

Good quality

Build quality seems reasonable for the price

Build quality feels solid

Value For Money9%+0.83

Good value for money

Excellent value

Excellent price

Socket/Port/Plug7%+0.32

USB port works

Very good USB C Plug

Dual ports are useful

Return

0.8% Return rate 10% Fixable by listing

Charging42%██▇██▇

Not charging

Charging speed slow

Stopped charging

Compatibility-Overall13%▅▆█▇▇▇
Functionality-Overall11%▆█▆█▆▆

Also it barely ever works

barely works on my switch

Didnt work

Size-Overall9%▆▆▇▇▇█

Its small

Larger than expected

Didn't fit

Socket/Port/Plug6%▆▇█▅▇▆

doesnt fit the socket properly

Plug has already broken

not the plug

FAQ

Common Ipad Plug questions

Answered from the same tracked data.