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Ipad Pencil 9th Generation

Fail

The top 5 brands take 100% of clicks, so Ipad Pencil 9th Generation is a Fail.

Flapen Score
37
37 / 100
Ranks 728 of 1,028 Computers & Accessories niches · −5 vs the category median of 42
Market size
£139K/yr104K searches / yr
90-day growth
-41.1%search demand this quarter
Competition
88%top-5 click share · 4 brands · 66 sellers

Flapen Score

Ipad Pencil 9th Generation against its category

The dotted line is the Computers & Accessories average. Past it, Ipad Pencil 9th Generation is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ipad Pencil 9th Generation market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ipad Pencil 9th Generation 104K times last year and spent an estimated £139K. All 4 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

6.5% of searches ended in a purchase last week.

Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -41.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £139K a year.

Searches, last 12 months
104K
Growth, 90 days vs prior 90
-41.1%
Conversion, latest week
6.5%
Market size, estimated
£139Ka year
Peak month
December2.7× the quietest month
Top search term
metapen41K searches a year

02 · Price

A sale here is worth £20.59.

Listings sell for £20.59 on average, from £3.50 to £50.58. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 750 to 1,000 of them. At £20.59 that is £15K to £21K a year per listing.

Average price
£20.59inside the $15 to $100 sweet spot
Price range
£3.50–£50.58
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
750–1,000
Revenue per listing a year
£15K–£21K
Returns
1.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #34 within Keyboards, Mice & Input Devices. It carries 11,667 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#34in Keyboards, Mice & Input Devices
Average rating
4.42 starsAmazon United Kingdom average 4.36 stars
Average reviews
11,667per listing
Listings tracked
9

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
33 months

Products

Top Ipad Pencil 9th Generation products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

£0£14K£28K£42K£56K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

66

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

0%

  • metapen72%
  • Logitech17%
  • MYSTILUCK7%
  • AUZOSL4%
  • Open — no brand owns it (0%)

Demand

Ipad Pencil 9th Generation search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.7×

Search terms

Top Ipad Pencil 9th Generation search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • metapen41K/yr
  • ipad pens21K/yr
  • logitech crayon10K/yr
  • metapen pencil a88K/yr
  • logitech crayon for ipad9K/yr
  • ipad 9th generation pen2K/yr
  • logitech pencil for ipad4K/yr
  • ipad 10th generation pencil3K/yr
  • logitech pencil3K/yr
  • logitech pen994/yr

Reviews and returns

What reviews say buyers love and hate about Ipad Pencil 9th Generation

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability23%−0.19

broke in a week

Broke after 6 months

Doesn't last

Charging16%−0.07

No longer charging

Charging problem

doesnt charge

Functionality-Overall9%−0.09

Barely works

Does not work properly

Didnt work

Connectivity-Overall7%−0.05

It often drops connection

Did not connect

Intermittently connects

Value For Money7%+2.24

I was hesitant due to the low cost

costing considerably more

It is expensive

Love

Value For Money28%+2.24

Excellent value

Excellent value

Cost effective

Quality-Overall13%+0.49

Excellent Product

Good quality pen

Product is satisfactory

Compatibility-Overall9%+0.30

Fully compatible

Pairs well with my iPad and works great

it pairs instantly

Ease Of Use8%+0.42

comfortable to hold

Comfortable to use

Easy to use and comfortable to hold

Charging7%−0.07

stays charged

Holds charge

Charges quickly

Return

1.4% Return rate 1% Fixable by listing

Compatibility-Overall45%▇██▇▇▇

they dont work on any of my devices

Falsely advertised it does not pair with any and all iPads

Was worried that it wouldnt be compatible with my ipad

Functionality-Overall23%██▆▇▇▇

Barely works

Does not work properly

Didnt work

Connectivity-Overall8%▅█▆▇▇▇

It often drops connection

Did not connect

Intermittently connects

Charging6%▆▄▄▇██

No longer charging

Charging problem

doesnt charge

Magnetic Strength/Adsorption3%▅▃▆▃█▆

Manky Magnets

Magnet does not work properly on A16 ipad

it not being magnetic

FAQ

Common Ipad Pencil 9th Generation questions

Answered from the same tracked data.