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Ipad Holder for Bed

Fail

Demand is soft, at -38.1% this quarter, so Ipad Holder for Bed is a Fail.

Flapen Score
40
40 / 100
Ranks 594 of 1,028 Computers & Accessories niches · −2 vs the category median of 42
Market size
£61K/yr107K searches / yr
90-day growth
-38.1%search demand this quarter
Competition
61%top-5 click share · 17 brands · 25 sellers

Flapen Score

Ipad Holder for Bed against its category

The dotted line is the Computers & Accessories average. Past it, Ipad Holder for Bed is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ipad Holder for Bed market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ipad Holder for Bed 107K times last year and spent an estimated £61K. The top 5 brands take 69% of clicks. Demand peaks in Jan–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

4.4% of searches ended in a purchase last week.

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -38.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £61K a year.

Searches, last 12 months
107K
Growth, 90 days vs prior 90
-38.1%
Conversion, latest week
4.4%
Market size, estimated
£61Ka year
Peak month
December4.4× the quietest month
Top search term
ipad holder for bed64K searches a year

02 · Price

A sale here is worth £12.91.

Listings sell for £12.91 on average, from £7.41 to £20.91. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £12.91 that is £1K to £3K a year per listing.

Average price
£12.91under the $15 to $100 sweet spot
Price range
£7.41–£20.91
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
3.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #56 within Tablet Accessories. It carries 4,641 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#56in Tablet Accessories
Average rating
4.19 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,641per listing
Listings tracked
22

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
30 months

Products

Top Ipad Holder for Bed products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£12K£18K£24K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 rising

Sellers

25

Top-5 brand share

69%

Top 20: 97%

Top-5 click share

61%

Top 20: 97%

Open market

26%

  • TRYONE25%
  • SAMHOUSING21%
  • Lamicall8%
  • HANGTIAN8%
  • AWXYZ7%
  • Mcbazel5%

Demand

Ipad Holder for Bed search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 4.4×

Reviews and returns

What reviews say buyers love and hate about Ipad Holder for Bed

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability16%−0.27

Not durable

Breaks easily

Doesnt last

Quality-Overall14%+0.21

A little expensive for the quality

Poor quality

Cost reflects the quality - wouldnt recommend

Flexibility9%−0.13

I can't stretch out

Not flexible

Not for someone looking for flexibility

Strength7%+1.46

Collapse very easily

Flimsy

have a tendency to loosen

Grip5%−0.03

unfortunately for her the grip was too strong

Just kept slipping off from any of the positions

it was not suitable for me as I do not have much strength in my hands

Love

Strength19%+1.46

Very sturdy stand

Fairly sturdy

Good sturdy holder

Quality-Overall17%+0.21

Excellent well made product

Good quality

Very good build quality

Value For Money9%+0.48

Great value for money

Good Value for Money

Good value

Ease Of Use9%+0.59

Easy to use

Really handy

very handy to have

Adjustability/Rotatability/Reclining4%−0.01

Love the adjustability

So adjustable to reach the places I need it

Well made and very adjustable

Return

3.2% Return rate 38% Fixable by listing

Size-Overall29%▇▇▇█▇▆

not fit for purpose

it is really big

Too short

Functionality-Overall8%▆▇▇█▆▇
Compatibility-Overall7%█▆▃█▅▇
Strength6%▅▆█▅▆▆

Collapse very easily

Flimsy

have a tendency to loosen

Flexibility6%▅▆▅█▇▇

I can't stretch out

Not flexible

Not for someone looking for flexibility

FAQ

Common Ipad Holder for Bed questions

Answered from the same tracked data.