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Ipad Floor Stand

Fail

Demand is soft, at -21.7% this quarter, so Ipad Floor Stand is a Fail.

Flapen Score
46
46 / 100
Top 32% of 1,028 Computers & Accessories niches · +4 vs the category median of 42
Market size
£64K/yr80K searches / yr
90-day growth
-21.7%search demand this quarter
Competition
53%top-5 click share · 14 brands · 21 sellers

Flapen Score

Ipad Floor Stand against its category

The dotted line is the Computers & Accessories average. Past it, Ipad Floor Stand is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ipad Floor Stand market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ipad Floor Stand 80K times last year and spent an estimated £64K. The top 5 brands take 76% of clicks. Demand peaks in Jan–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

3.6% of searches ended in a purchase last week.

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -21.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £64K a year.

Searches, last 12 months
80K
Growth, 90 days vs prior 90
-21.7%
Conversion, latest week
3.6%
Market size, estimated
£64Ka year
Peak month
January1.6× the quietest month
Top search term
tablet floor stand24K searches a year

02 · Price

A sale here is worth £21.81.

Listings sell for £21.81 on average, from £10.42 to £81.68. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £21.81 that is £2K to £5K a year per listing.

Average price
£21.81inside the $15 to $100 sweet spot
Price range
£10.42–£81.68
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£2K–£5K
Returns
2.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.1% of listings are out of stock. The average listing ranks #86 within Tablet Accessories. It carries 1,230 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
100%
Out of stock, average day
10.1%
Average rank
#86in Tablet Accessories
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,230per listing
Listings tracked
22

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
38 months

Products

Top Ipad Floor Stand products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£10K£13K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

21

Top-5 brand share

76%

Top 20: 98%

Top-5 click share

53%

Top 20: 98%

Open market

17%

  • SAMHOUSING37%
  • Lucky Trip14%
  • Lamicall11%
  • LanPavilion8%
  • XXZU7%
  • TabHolderix7%
  • Open — no brand owns it (8 brands, 17%)

Demand

Ipad Floor Stand search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 1.6×

Search terms

Top Ipad Floor Stand search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tablet floor stand24K/yr
  • ipad stand floor21K/yr
  • ipad floor stand18K/yr
  • tablet stand floor12K/yr
  • floor stand5K/yr

Reviews and returns

What reviews say buyers love and hate about Ipad Floor Stand

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Strength14%+0.82

flimsy

Its a bit wobbly

have a tendency to loosen

Durability10%−0.16

breaks really quickly

Broke after the first time using it

Not great durability

Quality-Overall6%+0.73

would probably benefit from better quality fittings

Low quality

This item is very cheap

Value For Money5%+0.24

while £24.99 isn't exactly cheap

This product is not good value for money

Unfortunately it seems a waste of money

Size-Overall5%−0.08

Wasn't big enough for me

Size limitations

Too small for 6 kindle

Love

Strength23%+0.82

Sturdy and stable

not flimsy

Very sturdy stand

Quality-Overall16%+0.73

This Stand is good quality

Excellent product

It is well made and designed for the purpose and well priced

Value For Money9%+0.24

Good Price

Reasonable price

Excellent value for money

Assembly/Installation7%−0.02

Easy to set up

Easy to assemble

Easy to put together

Adjustability/Rotatability/Reclining7%+0.83

The adjustability is fantastic

Amazing adjustability too

fully adjustable

Return

2.4% Return rate 29% Fixable by listing

Size-Overall24%▅▇██▅▇

Wasn't big enough for me

Size limitations

Too small for 6 kindle

Strength11%█▇▆██▇

flimsy

Its a bit wobbly

have a tendency to loosen

Defective Material/Parts10%█▃▅▃▄▃
Functionality-Overall8%▃▆▄█▄▆
Compatibility-Overall7%█▅▄█▅▂

FAQ

Common Ipad Floor Stand questions

Answered from the same tracked data.