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Ipad Air 2022 Screen Protector

Fail

Prices span $2.74–$11.94, mostly outside the sweet spot, so Ipad Air 2022 Screen Protector is a Fail.

Flapen Score
36
36 / 100
Ranks 766 of 1,028 Computers & Accessories niches · −6 vs the category median of 42
Market size
£33K/yr31K searches / yr
90-day growth
-27.4%search demand this quarter
Competition
66%top-5 click share · 13 brands · 20 sellers

Flapen Score

Ipad Air 2022 Screen Protector against its category

The dotted line is the Computers & Accessories average. Past it, Ipad Air 2022 Screen Protector is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ipad Air 2022 Screen Protector market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ipad Air 2022 Screen Protector 31K times last year and spent an estimated £33K. The top 5 brands take 84% of clicks. Demand peaks in Sep–Oct–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

17.2% of searches ended in a purchase last week.

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 17.2% of those searches ended in a purchase. Searches in the last 90 days moved -27.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £33K a year.

Searches, last 12 months
31K
Growth, 90 days vs prior 90
-27.4%
Conversion, latest week
17.2%
Market size, estimated
£33Ka year
Peak month
September3.1× the quietest month
Top search term
ipad air screen protector16K searches a year

02 · Price

A sale here is worth £6.35.

Listings sell for £6.35 on average, from £2.74 to £11.94. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £6.35 that is £635 to £2K a year per listing.

Average price
£6.35under the $15 to $100 sweet spot
Price range
£2.74–£11.94
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£635–£2K
Returns
1.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #194 within Tablet Accessories. It carries 40,322 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
95%
Out of stock, average day
6.3%
Average rank
#194in Tablet Accessories
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
40,322per listing
Listings tracked
21

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Ipad Air 2022 Screen Protector products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£3K£5K£7K1101001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

20

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

66%

Top 20: 99%

Open market

13%

  • JETech30%
  • 4youquality22%
  • NEW'C20%
  • TOPESCT8%
  • GOZOPO4%
  • ProCase3%
  • Open — no brand owns it (7 brands, 13%)

Demand

Ipad Air 2022 Screen Protector search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Dec · busiest ÷ quietest = 3.1×

Search terms

Top Ipad Air 2022 Screen Protector search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ipad air screen protector16K/yr
  • ipad air 4th generation screen protector11K/yr
  • ipad air 4 screen protector4K/yr

Reviews and returns

What reviews say buyers love and hate about Ipad Air 2022 Screen Protector

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall15%+1.00

Hate leaving poor feedback -

cheap and nasty

Poor Quality

Assembly/Installation12%−0.03

Impossibke to install

Hard to install

Rubbish installation process

Touch/Button Controls8%−0.04

Frustrating issues with touch screen sensitivity

Not great touch feeling

Touch screen issues

Compatibility-Overall5%−0.08

Does not fit iPad Pro 11 inch M5

Firstly it doesnt actually fit the Ipad 11 Pro

No good for apple pen

Size-Overall5%+0.32

Firstly it doesnt actually fit the Ipad 11 Pro

Not a good fit

its a fraction too large

Love

Quality-Overall25%+1.00

Good quality, easy to install

Good quality

the quality of the protector seems good

Size-Overall16%+0.32

Good fit

Easy to fit

- fits easily and well

Drop/Impact Protection12%+1.23

Excellent protection without compromise

Screen protector

great protector

Ease Of Use9%+0.76

Easy to use

Easy to work with

Easy to spply

Assembly/Installation8%−0.03

Great product with excellent installation instructions which were easy to follow and worked perfectly

Easy Installation

Very easy to put on

Return

1.2% Return rate 71% Fixable by listing

Size-Overall64%██▇▇▇█

Firstly it doesnt actually fit the Ipad 11 Pro

Not a good fit

its a fraction too large

Compatibility-Overall13%▅▇▇▅█▆

Does not fit iPad Pro 11 inch M5

Firstly it doesnt actually fit the Ipad 11 Pro

No good for apple pen

Quality-Overall5%▃▅▆█▂▄

Hate leaving poor feedback -

cheap and nasty

Poor Quality

Functionality-Overall2%▇▁▅▇▅█
Adhesion/Stickiness2%▅▄█▃▇▁

FAQ

Common Ipad Air 2022 Screen Protector questions

Answered from the same tracked data.