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Ipad Air 11 Inch Screen Protector

Fail

Demand is soft, at -27.7% this quarter, so Ipad Air 11 Inch Screen Protector is a Fail.

Flapen Score
41
41 / 100
Ranks 552 of 1,028 Computers & Accessories niches · −1 vs the category median of 42
Market size
£190K/yr128K searches / yr
90-day growth
-27.7%search demand this quarter
Competition
78%top-5 click share · 10 brands · 17 sellers

Flapen Score

Ipad Air 11 Inch Screen Protector against its category

The dotted line is the Computers & Accessories average. Past it, Ipad Air 11 Inch Screen Protector is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ipad Air 11 Inch Screen Protector market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ipad Air 11 Inch Screen Protector 128K times last year and spent an estimated £190K. The top 5 brands take 78% of clicks. Demand peaks in Jan–Sep–Oct–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 18.7% of those searches ended in a purchase.

Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 18.7% of those searches ended in a purchase. Searches in the last 90 days moved -27.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £190K a year.

Searches, last 12 months
128K
Growth, 90 days vs prior 90
-27.7%
Conversion, latest week
18.7%
Market size, estimated
£190Ka year
Peak month
December3.0× the quietest month
Top search term
ipad air 11 inch screen protector69K searches a year

02 · Price

A sale here is worth £7.92.

Listings sell for £7.92 on average, from £4.92 to £16.21. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,250 to 1,500 of them. At £7.92 that is £10K to £12K a year per listing.

Average price
£7.92under the $15 to $100 sweet spot
Price range
£4.92–£16.21
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
1,250–1,500
Revenue per listing a year
£10K–£12K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #41 within Tablet Accessories. It carries 22,291 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#41in Tablet Accessories
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
22,291per listing
Listings tracked
10

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Ipad Air 11 Inch Screen Protector products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 78% of clicks. A locked shelf that new listings rarely crack.

£0£19K£38K£57K£76K101001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

17

Est. top-5 brand share

78%

Top 20: 100%

Est. top-5 click share

78%

Top 20: 100%

Open market

14%

  • JETech34%
  • SPARIN15%
  • ProCase12%
  • ESR9%
  • 4youquality8%
  • XunyLyee8%
  • Open — no brand owns it (4 brands, 14%)

Demand

Ipad Air 11 Inch Screen Protector search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KHoliday '24Prime Day '25Spike '25Black Friday '25Holiday '25DecMarJunAugNovMarMay

Peak months: Jan, Sep, Oct, Dec · busiest ÷ quietest = 3.0×

Search terms

Top Ipad Air 11 Inch Screen Protector search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • ipad air 11 inch screen protector69K/yr
  • ipad air screen protector16K/yr
  • ipad air screen protector 11 inch16K/yr
  • ipad air m4 11 inch screen protector2K/yr
  • ipad air 11 screen protector4K/yr
  • ipad air m3 11 inch screen protector7K/yr
  • ipad air 11inch screen protector3K/yr
  • ipad air 2025 11 inch screen protector3K/yr
  • screen protector ipad air 11 inch 20259K/yr

Reviews and returns

What reviews say buyers love and hate about Ipad Air 11 Inch Screen Protector

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Quality-Overall”
1.1%of orders come back
“Hate leaving poor feedback -”
A buyer, on “Quality-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Ipad Air 11 Inch Screen Protector questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data