Is hp laserjet m110w toner profitable to sell on Amazon United Kingdom?

The niche generates £52K/yr across 13 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is -11.9%. Flapen's verdict: Worth a look (50/100).

How competitive is the hp laserjet m110w toner niche?

11 brands and 72 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 83% of demand.

What do buyers complain about in hp laserjet m110w toner?

Top complaints mined from reviews: Functionality-Overall, Compatibility-Overall, Value For Money. The return rate is 1.8%.

When does demand for hp laserjet m110w toner peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the hp laserjet m110w toner niche?

Listings span £12.38–£65.98; the average listing price is £22.52 (sweet spot $15–$100). The average incumbent carries 821 reviews — the moat a new listing must climb.

hp laserjet m110w toner

Worth a look

Shows a sweet-spot price point ($22.52 avg), but a small market ($52K/yr) keeps it on the watch list.

Avg price

Great£22.52

avg listing price — sweet spot $15–$100

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Price range

Great£12.38–£65.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great9.0%

search→purchase rate — share of searches ending in a sale

Returns

Great1.8%

return rate — above 5% kills the launch gate

Review moat

Good821.08

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay83%

top-5 brand share — brands hold most of the demand

Competition

Bad76%

top-5 click share — a locked-up shelf

Growth

Bad-11.9%

90-day search growth — must beat 0% to launch

Market size

Bad£52K

£52K/yr · 26K searches

According to Flapen's Amazon United Kingdom niche tracking, hp laserjet m110w toner is a £52K/yr Amazon United Kingdom market (26K searches/yr). The top 5 brands hold 83% of demand. Verdict: Worth a look — 50/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

hp laserjet m110w toner market data

Units sold / yr: 2K–3K; avg 100–250/product
Revenue / yr: £45K–£56K; units × avg price
Conversion rate: 9.0%
Avg BSR: #530
Page quality: 0%
Prime: 85%
Sponsored: 92%
Out of stock: 19.2%
Avg brand age: 42 months
Avg seller age: 194 days

Competition & brand share

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

Brands

11 rising

Sellers

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

14%

HP46%
ASEKER14%
GREENPRINT12%
LCL6%
Inkjello4%
SavFinto4%
Open — no brand owns it (5 brands, 14%)

Demand & seasonality

Weekly Amazon search volume, last 86 weeks — -11.9% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top hp laserjet m110w toner search terms

hp laserjet m110w toner10K/yr -9.3%8.4% conv.
hp 142a black toner cartridge5K/yr +0.8%17.0% conv.
hp laserjet m110we toner cartridge4K/yr -13.6%4.1% conv.
hp laserjet m110we toner3K/yr -13.5%1.8% conv.
hp 142a black laserjet toner cartridge2K/yr -30.8%5.3% conv.
hp laserjet m110we cartridge2K/yr -11.6%0.6% conv.

All search terms

Top hp laserjet m110w toner products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

HP 142A Original LaserJet Toner Cartridge Black 950 Page Yield

HP£39.104.6★7,088 rev

142A W1420A Toner Cartridge Black [with Chip] Compatible for HP LaserJet M110 M110w MFP M139 M139w M140 M140w Printer

ASEKER£16.244.0★107 rev

WITH CHIP 142X W1420X ( W1420A 142A ) Compatible Toner Cartridge Black High Yield 2000 Page for H P Laserjet M110 M110w MFP M139 M140 M140w Printer Cant Work with H P + Printer Model End with e

GREENPRINT£17.444.1★24 rev

LCL 142A with Chip Toner Cartridge Replacement for HP 142A W1420A 142X W1420X Replacement for HP LaserJet M110 M110w MFP M139 M139w M140 M140w Printer (1 Pack)

LCL£15.674.0★367 rev

Inkjello W1420A 142A Compatible Toner Cartridge WITH CHIP For HP LaserJet MFP M139w MFP M140w MFP M110w Printers Black (1 Pack)

Inkjello£17.103.0★19 rev

Newest

by launch date

142A Toner Cartridge with Chip Compatible Replacement for HP W1420A W1420X 142A 142X for LaserJet M110w M110 MFP M140w M140 M139w M139 (1 Black)

Printing Saver£12.381 rev

5mo ago

142X [WITH CHIP] Toner Compatible with HP W1420X ( W1420A 142A ) Toner Cartridges High Capacity 2000 Pages Black for M110 M110w MFP M139 M140 M140w Print Scan Copy Printer

Washope£18.6311 rev

6mo ago

WITH CHIP 142X W1420X ( W1420A 142A ) Compatible Toner Cartridge Black High Yield 2000 Page for H P Laserjet M110 M110w MFP M139 M140 M140w Printer Cant Work with H P + Printer Model End with e

GREENPRINT£17.4424 rev

9mo ago

WITH CHIP 142A W1420A Compatible Toner Cartridge 1000 Pages Standard Capacity Black for H P LaserJet M110 M110w MFP M139 M139w M140 M140w Printers Cant Work with H P + Printer Model End with e

GREENPRINT£15.94139 rev

9mo ago

TONTINTA [WITH CHIP 142A W1420A Compatible Toner Cartridge Standard Capacity 1000 Pages Black for M110 M110w MFP M139 M140 M140w Printer Not Compatible with printers that have an e Suffix

TONTINTA£15.1938 rev

10mo ago

What buyers say about hp laserjet m110w toner

What buyers praise and complain about, mined from review topics.

What buyers love

Print Quality18%

“Great printer”

Assembly/Installation17%

“Setup was quick”

Quality-Overall14%

“There are good reviews”

Value For Money8%

“Good value”

Printing Speed8%

“Very quick set up, and clear, quality black and white printing”

Compatibility-Overall6%

“No compatibility issues”

Ease Of Use5%

“easy to use”

Size-Overall4%

“convenient size”

Compactness3%

“Great compact laser printer”

Efficiency3%

“Product works well”

What buyers complain about

Functionality-Overall21%

“Did not work”

Compatibility-Overall19%

“Doesnt work in my printer”

Value For Money10%

“not sure the cost saving is worth all the hassle”

Print Quality7%

“AVOID if you want to print simple designs”

Jamming/Clogging5%

“paper jams”

Connectivity-Overall4%

“the connection issues I had”

Double-Sided Printing3%

“Does not do automatic duplex two sided printing”

Size-Overall3%

“Did not fit”

Durability2%

“doesn't even last that long I can even count how many prints I can do before it runs out”

Natural Resource Wastage2%

“waste of space”

Top return reasons

Compatibility-Overall34%

Functionality-Overall21%

Connectivity-Overall11%

Print Quality6%

Size-Overall4%

Double-Sided Printing3%

Defective Material/Parts3%

Advertised Vs Actual Product2%

Color2%

Jamming/Clogging2%

Common questions

Is hp laserjet m110w toner profitable to sell on Amazon United Kingdom?: The niche generates £52K/yr across 13 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is -11.9%. Flapen's verdict: Worth a look (50/100).
How competitive is the hp laserjet m110w toner niche?: 11 brands and 72 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 83% of demand.
What do buyers complain about in hp laserjet m110w toner?: Top complaints mined from reviews: Functionality-Overall, Compatibility-Overall, Value For Money. The return rate is 1.8%.
When does demand for hp laserjet m110w toner peak?: Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the hp laserjet m110w toner niche?: Listings span £12.38–£65.98; the average listing price is £22.52 (sweet spot $15–$100). The average incumbent carries 821 reviews — the moat a new listing must climb.