How competitive is the Hp 207a niche on Amazon United Kingdom?

10 brands and 92 sellers compete in Hp 207a on Amazon United Kingdom. The top 5 Hp 207a products take 50% of clicks and its top 5 brands hold 88% of demand.

What do buyers complain about in Hp 207a?

Hp 207a buyers on Amazon United Kingdom complain most about Value For Money, Color, Quality-Overall, the themes mined from the niche's reviews. Its return rate is 0.9%.

What does it cost to enter the Hp 207a niche?

Hp 207a sells for £117.65 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £47.07–£377.49. The average incumbent carries 329 reviews — the moat a new listing must climb.

Hp 207a

Hp 207a shows low returns (0.9%), but prices mostly outside the sweet spot ($47.07–$377.49) keeps it on the watch list.

Signals High Price

Flapen Score

Worth a look

This niche Category average

Is Hp 207a profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Hp 207a is a £325K/yr Amazon United Kingdom market (44K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Jan. Verdict: Worth a look — 55/100.

Hp 207a: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -14.5% over the last 90 days and 6.2% of searches end in a purchase.

£325K

revenue / yr

Units sold / yr5K

Search volume / yr-14.5%44K

Conversion rate6.2%

Avg price£117.65

Who owns the niche?

The top 5 brands hold 88% of demand, so 12% of the market is open.

12%

open market share

Brands · sellers10 · 92

Top-5 product click share50%

Open market12%

Avg brand age24 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 20 products

Top Hp 207a products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

207X 207A M283fdw Toner Cartridge With Chip for HP 207X 207A Color Laserjet Pro MFP M283fdw M255dw M282nw M283fdn M255nw W2210X W2211X W2212X W2213X M283 M255 M282 - Black Cyan Yellow Magenta 4-Pack

Price: £61.06
Rating: 4.5/5
Reviews: 348
Age: 3y ago

HP W2210X 207X High Yield Original LaserJet Toner Cartridge Black Single Pack

Price: £74.72
Rating: 4.4/5
Reviews: 1,321
Age: 6y ago

HP Colour Laser Printer Black Standard

Price: £47.07
Rating: 4.5/5
Reviews: 1,183
Age: 6y ago

207A 207X Toner Compatible for HP 207A Toner Cartridge Multipack Color Laserjet Pro MFP M283fdw M255dw M282nw M283fdn M255nw M283 M255 M282 W2210A W2210X With Chip (4-Pack Black Cyan Yellow Magenta)

Price: £181.81
Rating: 4.5/5
Reviews: 23
Age: 12mo ago

207A 207X M283fdw Toner Cartridge With Chip Multipack for HP Color LaserJet Pro MFP M283fdw M255dw M283fdn M282nw M255nw W2210A W2211A W2212A W2213A Ink - Black Cyan Yellow Magenta

Price: £67.18
Rating: 4.4/5
Reviews: 158
Age: 3y ago

Newest

by launch date

207A 207X MFP M283fdw Toner Cartridges Compatible for HP 207A 207X Colour Laserjet Pro MFP M283FDW M283FDN M255DW M282NW M255NW W2210A W2210X W2211A W2212A W2213A Black Cyan Yellow Magenta 4-Pack

Price: £209.20
Rating: 4.8/5
Reviews: 7
Age: 1mo ago

207X 207A M283fdw M255DW Toner Cartridge Multipack W2210X With Chip 4-Pack

Price: £217.40
Rating: 3.9/5
Reviews: 8
Age: 5mo ago

207A 207X Toner with Chip Compatible for HP 207A 207X for HP Color Laserjet Pro MFP M283fdw Toner Cartridges M283fdn M283cdw M282nw M255dw M255nw W2210A W2211A W2212A W2213A Black Cyan Yellow Magenta

Price: £51.87
Rating: 4.6/5
Reviews: 76
Age: 7mo ago

207A 207X Toner Compatible for HP 207A Toner Cartridge Multipack Color Laserjet Pro MFP M283fdw M255dw M282nw M283fdn M255nw M283 M255 M282 W2210A W2210X With Chip (4-Pack Black Cyan Yellow Magenta)

Price: £181.81
Rating: 4.5/5
Reviews: 23
Age: 12mo ago

207X 207A M283fdw Toner Cartridge Multipack W2210X W2210A High Yield

Price: £214.45
Rating: 4.7/5
Reviews: 14
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 flat

Sellers

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

50%

Top 20: 100%

Open market

HP47%
inkalfa19%
WOWTONER12%
PRINKUS6%
Amstech5%
Denvoer4%
Open — no brand owns it (4 brands, 7%)

Hp 207a demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume44KCVR6.2%Products20Brands10Top 5 Brands88%OOS Rate15.1%Rating4.3★Reviews329Avg BSR#369

Peak months: Jan · busiest ÷ quietest = 1.6×

Top Hp 207a search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

hp colour laserjet pro mfp m283fdw toner cartridges8K/yr -10.2%5.4% conv.
hp 207a4K/yr -15.8%11.5% conv.
hp 207x5K/yr -19.9%12.2% conv.
hp 207x toner cartridge multipack4K/yr -17.1%5.3% conv.
mfp m283fdw toner4K/yr -13.4%1.9% conv.
207a toner cartridge3K/yr -9.0%8.6% conv.
m255dw toner3K/yr -5.4%3.4% conv.
hp 207a toner cartridge multipack3K/yr -18.2%3.3% conv.
hp color laserjet pro mfp m283fdw toner2K/yr -23.7%2.1% conv.
m283fdw toner2K/yr -14.9%3.5% conv.

What reviews say buyers love and hate about Hp 207a

What buyers mention most, as a share of all reviews.

What buyers love

92% of reviews

Quality-Overall30%

“Overall: reliable”

Value For Money22%

“Great value”

Compatibility-Overall12%

“Total compatibility”

Assembly/Installation12%

“Easy to install”

Color6%

“The colours look nice”

What buyers complain about

78% of reviews

Value For Money14%

“also VERY expensive”

Color12%

“No colour”

Quality-Overall12%

“Poor Quality”

Ink Leakage9%

“Leaking toner”

Leak-Proof9%

“Leaking toner”

Hp 207a return rate & reasons

Why buyers send it back, as a share of all return requests.

0.9%

Return rate

20%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Compatibility-Overall

43%

2Functionality-Overall

19%

3Color

4Size-Overall

5Value For Money

Common Hp 207a questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Hp 207a 55/100 on Amazon United Kingdom — Worth a look. The niche generates £325K/yr across 20 tracked products. 2 of 4 products launched in the last 360 days are still selling. Search demand moved -14.5% over the last 90 days.