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Hp 207a

Maybe

An estimated 0.9% of orders come back. But prices span $47.07–$377.49, mostly outside the sweet spot, so Hp 207a is a Maybe.

Flapen Score
55
55 / 100
Top 8% of 1,028 Computers & Accessories niches · +13 vs the category median of 42
Market size
£325K/yr44K searches / yr
90-day growth
-14.5%search demand this quarter
Competition
50%top-5 click share · 10 brands · 92 sellers

Flapen Score

Hp 207a against its category

The dotted line is the Computers & Accessories average. Past it, Hp 207a is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hp 207a market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Hp 207a 44K times last year and spent an estimated £325K. The top 5 brands take 88% of clicks. Demand peaks in Jan. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 6.2% of those searches ended in a purchase.

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -14.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £325K a year.

Searches, last 12 months
44K
Growth, 90 days vs prior 90
-14.5%
Conversion, latest week
6.2%
Market size, estimated
£325Ka year
Peak month
January1.6× the quietest month
Top search term
hp colour laserjet pro mfp m283fdw toner cartridges8K searches a year

02 · Price

A sale here is worth £117.65.

Listings sell for £117.65 on average, from £47.07 to £377.49. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £117.65 that is £12K to £29K a year per listing.

Average price
£117.65above the $15 to $100 sweet spot
Price range
£47.07–£377.49
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£12K–£29K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 15.1% of listings are out of stock. The average listing ranks #369 within Printers & Accessories. It carries 329 reviews at 4.26 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
95%
Out of stock, average day
15.1%
Average rank
#369in Printers & Accessories
Average rating
4.26 starsAmazon United Kingdom average 4.36 stars
Average reviews
329per listing
Listings tracked
20

04 · Newcomers

2 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
24 months

Products

Top Hp 207a products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 50% of clicks. Leaders hold, but buyers still shop past them.

£0£16K£32K£49K£65K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 flat

Sellers

92

Est. top-5 brand share

88%

Top 20: 100%

Est. top-5 click share

50%

Top 20: 100%

Open market

7%

  • HP47%
  • inkalfa19%
  • WOWTONER12%
  • PRINKUS6%
  • Amstech5%
  • Denvoer4%
  • Open — no brand owns it (4 brands, 7%)

Demand

Hp 207a search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Black Friday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.6×

Search terms

Top Hp 207a search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • hp colour laserjet pro mfp m283fdw toner cartridges8K/yr
  • hp 207a4K/yr
  • hp 207x5K/yr
  • hp 207x toner cartridge multipack4K/yr
  • mfp m283fdw toner4K/yr
  • 207a toner cartridge3K/yr
  • m255dw toner3K/yr
  • hp 207a toner cartridge multipack3K/yr
  • hp color laserjet pro mfp m283fdw toner2K/yr
  • m283fdw toner2K/yr

Reviews and returns

What reviews say buyers love and hate about Hp 207a

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Value For Money”
0.9%of orders come back
“also VERY expensive”
A buyer, on “Value For Money”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Hp 207a questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data