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Shoppers searched for this 198K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -32.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £198K a year.

Searches, last 12 months

198K

Growth, 90 days vs prior 90

-32.9%

Conversion, latest week

4.0%

Market size, estimated

£198Ka year

Peak month

December2.9× the quietest month

Top search term

apple pencil 1st generation64K searches a year

Listings sell for £25.00 on average, from £5.96 to £75.06. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 1,500 to 2,000 of them. At £25.00 that is £38K to £50K a year per listing.

Average price

£25.00inside the $15 to $100 sweet spot

Price range

£5.96–£75.06

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

1,500–2,000

Revenue per listing a year

£38K–£50K

Returns

1.8%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #43 within Keyboards, Mice & Input Devices. It carries 11,372 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

88%

Out of stock, average day

6.7%

Average rank

#43in Keyboards, Mice & Input Devices

Average rating

4.41 starsAmazon United Kingdom average 4.36 stars

Average reviews

11,372per listing

Listings tracked

8

The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

31 months