Skip to content

External Cd Dvd Drive for Laptop

soft demand (-17.3% this quarter) — External Cd Dvd Drive for Laptop doesn't clear our bar today.

Flapen Score

49
Skip it
Market size 63Growth 16Conversion 68Competition 31Returns 41Price range 78Avg price 79Brand share 54Review moat 25Quality gap 75
This niche Category average

Is External Cd Dvd Drive for Laptop profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, External Cd Dvd Drive for Laptop is a £569K/yr Amazon United Kingdom market (550K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Dec. Verdict: Skip it — 49/100.

External Cd Dvd Drive for Laptop: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -17.3% over the last 90 days and 6.2% of searches end in a purchase.

£569K

revenue / yr

Units sold / yr40K
Search volume / yr-17.3%550K
Conversion rate6.2%
Avg price£16.73

Who owns the niche?

The top 5 brands hold 73% of demand, so 27% of the market is open.

27%

open market share

Brands · sellers14 · 63
Top-5 product click share67%
Open market27%
Avg brand age46 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 16 products

Sponsored placement63%
New entrants (1y)3· 2 succeeded
Avg rating4.3★
Avg reviews4,777

Top External Cd Dvd Drive for Laptop products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

£0£57K£114K£171K£228K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

63

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

23%

  • Rioddas27%
  • TEMZICK20%
  • PeroBuno13%
  • GODBPNYMU6%
  • Vlio6%
  • HP4%

External Cd Dvd Drive for Laptop demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume550KCVR6.2%Products16Brands14Top 5 Brands73%OOS Rate6.6%Rating4.3★Reviews4,777Avg BSR#18
15K10KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.6×

Top External Cd Dvd Drive for Laptop search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • external cd dvd drive for laptop78K/yr
  • cd burner65K/yr
  • external dvd drive67K/yr
  • dvd player for laptop51K/yr
  • external cd drive36K/yr
  • external dvd drive for laptop21K/yr
  • cd drive22K/yr
  • cd ripper16K/yr
  • usb dvd drive external21K/yr
  • cd drive for laptop22K/yr

What reviews say buyers love and hate about External Cd Dvd Drive for Laptop

What buyers mention most, as a share of all reviews.

What buyers love

79% of reviews
Quality-Overall15%

The build quality feels solid

Value For Money15%

Excellent value for money

Advertised Vs Actual Product12%

It was as advertised

Ease Of Use9%

Easy to use

Compatibility-Overall9%

great compatibility

What buyers complain about

75% of reviews
Functionality-Overall28%

Poor Performance

Quality-Overall12%

Cheap piece of rubbish

Durability11%

Broke on first use

Compatibility-Overall7%

The item was not compatible with what I wanted to do

Noise Level4%

Makes weird noises

External Cd Dvd Drive for Laptop return rate & reasons

Why buyers send it back, as a share of all return requests.

3.7%

Return rate

1%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
36%
2Compatibility-Overall
33%
3Connectivity-Overall
7%
4Defective Material/Parts
5%
5Noise Level
2%

Common External Cd Dvd Drive for Laptop questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores External Cd Dvd Drive for Laptop 49/100 on Amazon United Kingdom — Skip it. The niche generates £569K/yr across 16 tracked products. 2 of 3 products launched in the last 360 days are still selling. Search demand moved -17.3% over the last 90 days.
Search demand for External Cd Dvd Drive for Laptop on Amazon United Kingdom peaks in Dec, where the busiest month runs 1.6× the quietest.