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European Usb Plug

Maybe

Returns run at only 0.6% of orders. But products sell for $10.10 on average, outside the sweet spot, so European Usb Plug is a Maybe.

Flapen Score
64
64 / 100
Top 2% of 1,028 Computers & Accessories niches · +22 vs the category median of 42
Market size
£181K/yr159K searches / yr
90-day growth
+33.1%search demand this quarter
Competition
43%top-5 click share · 26 brands · 35 sellers

Flapen Score

European Usb Plug against its category

The dotted line is the Computers & Accessories average. Past it, European Usb Plug is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The European Usb Plug market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for European Usb Plug 159K times last year and spent an estimated £181K. The top 5 brands take 50% of clicks. Demand peaks in Jul. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

11.3% of searches ended in a purchase last week.

Shoppers searched for this 159K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.3% of those searches ended in a purchase. Searches in the last 90 days moved +33.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £181K a year.

Searches, last 12 months
159K
Growth, 90 days vs prior 90
+33.1%
Conversion, latest week
11.3%
Market size, estimated
£181Ka year
Peak month
July2.0× the quietest month
Top search term
european usb charger plug41K searches a year

02 · Price

A sale here is worth £10.10.

Listings sell for £10.10 on average, from £4.17 to £28.83. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £10.10 that is £5K to £8K a year per listing.

Average price
£10.10under the $15 to $100 sweet spot
Price range
£4.17–£28.83
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
£5K–£8K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #128 within Laptop Accessories. It carries 866 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
8.6%
Average rank
#128in Laptop Accessories
Average rating
4.51 starsAmazon United Kingdom average 4.36 stars
Average reviews
866per listing
Listings tracked
36

04 · Newcomers

Amazon counts 8 of last year's 12 launches as successful.

12 products launched here in the last 12 months. Amazon counts 8 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
8Amazon's first-year sales bar
Average brand age
26 months

Products

Top European Usb Plug products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£14K£22K£29K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

26 rising

Sellers

35

Top-5 brand share

50%

Top 20: 95%

Top-5 click share

43%

Top 20: 86%

Open market

44%

  • HEITCING19%
  • YEONPHOM10%
  • Omivine8%
  • Tusreda7%
  • Keasen6%
  • MOBIBAY6%

Demand

European Usb Plug search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 2.0×

Search terms

Top European Usb Plug search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • european usb charger plug41K/yr
  • eu usb plug13K/yr
  • eu usb charger11K/yr
  • european usb plug12K/yr
  • eu charger11K/yr
  • euro usb charger plug5K/yr
  • european charger5K/yr
  • european usb c charger plug6K/yr
  • usb european plug adapter5K/yr
  • eu charger plug5K/yr

Reviews and returns

What reviews say buyers love and hate about European Usb Plug

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Charging28%−0.08

Slow charge

unable to charge anything

it stopped charging

Durability11%−0.09

Stopped working after a few uses

Broke on first use

Broke after 1 use

Quality-Overall7%+0.52

Awful quality

Very cheap quality

Low build quality

Socket/Port/Plug6%+0.43

Not sure that USB ports are acceptable

The USB port didn't work

I couldnt get it into the socket

Functionality-Overall6%−0.06

Didn't work

Never worked

Stopped working after a few uses

Love

Charging24%−0.08

Fast charge

Excellent charger

charges fast

Quality-Overall15%+0.52

Good quality

The build quality seems good

Looks reasonable quality

Portability12%+1.32

Handy

great for traveling

also easy to carry

Socket/Port/Plug11%+0.43

The USB ports work well

It fits perfectly into the socket

all the ports work well

Value For Money8%+0.64

Excellent value

Good value for money

Good for the price

Return

0.6% Return rate 12% Fixable by listing

Charging22%▇█▆▅▆▇

Slow charge

unable to charge anything

it stopped charging

Functionality-Overall13%▄▆▇███

Didn't work

Never worked

Stopped working after a few uses

Socket/Port/Plug13%▅▅▆█▅▅

Not sure that USB ports are acceptable

The USB port didn't work

I couldnt get it into the socket

Size-Overall10%▆█▆▆▅▆

Not fit for purpose

on this one they are all loose

Pins too small

Compatibility-Overall10%▇▄█▇█▅

NOT FIT FOR PURPOSE

This didn't fit in any of the European sockets

Doesnt work with iPhone 15

FAQ

Common European Usb Plug questions

Answered from the same tracked data.