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Ethernet Extender

Fail

Shoppers spend only $60K a year here, so Ethernet Extender is a Fail.

Flapen Score
38
38 / 100
Ranks 693 of 1,028 Computers & Accessories niches · −4 vs the category median of 42
Market size
£60K/yr58K searches / yr
90-day growth
-4.2%search demand this quarter
Competition
59%top-5 click share · 10 brands · 58 sellers

Flapen Score

Ethernet Extender against its category

The dotted line is the Computers & Accessories average. Past it, Ethernet Extender is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ethernet Extender market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ethernet Extender 58K times last year and spent an estimated £60K. The top 5 brands take 86% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

6.1% of searches ended in a purchase last week.

Shoppers searched for this 58K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.1% of those searches ended in a purchase. Searches in the last 90 days moved -4.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £60K a year.

Searches, last 12 months
58K
Growth, 90 days vs prior 90
-4.2%
Conversion, latest week
6.1%
Market size, estimated
£60Ka year
Top search term
ethernet extender26K searches a year

02 · Price

A sale here is worth £16.86.

Listings sell for £16.86 on average, from £3.39 to £55.70. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £16.86 that is £2K to £4K a year per listing.

Average price
£16.86inside the $15 to $100 sweet spot
Price range
£3.39–£55.70
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
4.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #47 within Cables & Accessories. It carries 10,658 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#47in Cables & Accessories
Average rating
4.51 starsAmazon United Kingdom average 4.36 stars
Average reviews
10,658per listing
Listings tracked
20

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Ethernet Extender products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£12K£18K£24K101001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 rising

Sellers

58

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

10%

  • TP-Link40%
  • UGREEN20%
  • VENTION16%
  • JSAUX6%
  • Thzzhnno4%
  • J&D4%
  • Open — no brand owns it (4 brands, 10%)

Demand

Ethernet Extender search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750JanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.5× · 7 of 12 months tracked

Search terms

Top Ethernet Extender search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ethernet extender26K/yr
  • ethernet cable extender11K/yr
  • tp link av10008K/yr
  • ethernet extension6K/yr
  • tp-link av10003K/yr
  • ethernet extender adapter4K/yr

Reviews and returns

What reviews say buyers love and hate about Ethernet Extender

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Connectivity-Overall25%−0.06

Does not connect

Unstable connection

Couldn't connect

Signal Strength9%−0.02

The signal isnt strong enough

not for me I guess it did not give any signal strength

wasnt strong enough signal to connect properly

Durability9%−0.07

Broke after 1 month

Faulty within a month

didn't last

Data Transfer Speed8%−0.05

Poor connection speed

Don't believe the speed as advertised

Did not work at anywhere near speeds suggested

Functionality-Overall6%−0.05

Can't turn it on as it trips the fuse box each time

Doesnt work

now neither work at all no lights when plugged in

Love

Assembly/Installation19%+2.04

Easy to set up

easy to assemble

Easy to install

Connectivity-Overall17%−0.06

Good connection

the WiFi is amazing

Quick connection

Quality-Overall13%+0.79

Hardware is good

Excellent device

Excellent product

Value For Money9%+0.77

Great value for money

Good price

great value for money

Signal Strength7%−0.02

Reliable Signal and Easy Setup

worked really well with great improvement in signal

does help with the signal around the house

Return

4.2% Return rate 4% Fixable by listing

Connectivity-Overall35%▇███▇█

Does not connect

Unstable connection

Couldn't connect

Functionality-Overall23%█▇▇▇▇█

Can't turn it on as it trips the fuse box each time

Doesnt work

now neither work at all no lights when plugged in

Compatibility-Overall15%▇▇▇██▇
Range6%▆██▆▇▇
Signal Strength4%█▇▇▇▆█

The signal isnt strong enough

not for me I guess it did not give any signal strength

wasnt strong enough signal to connect properly

FAQ

Common Ethernet Extender questions

Answered from the same tracked data.