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Ergonomic Mouse

Fail

Demand is soft, at -17.6% this quarter, so Ergonomic Mouse is a Fail.

Flapen Score
47
47 / 100
Top 28% of 1,028 Computers & Accessories niches · +5 vs the category median of 42
Market size
£620K/yr672K searches / yr
90-day growth
-17.6%search demand this quarter
Competition
65%top-5 click share · 8 brands · 103 sellers

Flapen Score

Ergonomic Mouse against its category

The dotted line is the Computers & Accessories average. Past it, Ergonomic Mouse is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ergonomic Mouse market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Ergonomic Mouse 672K times last year and spent an estimated £620K. The top 5 brands take 90% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

5.1% of searches ended in a purchase last week.

Shoppers searched for this 672K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -17.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £620K a year.

Searches, last 12 months
672K
Growth, 90 days vs prior 90
-17.6%
Conversion, latest week
5.1%
Market size, estimated
£620Ka year
Peak month
November1.4× the quietest month
Top search term
ergonomic mouse329K searches a year

02 · Price

A sale here is worth £17.91.

Listings sell for £17.91 on average, from £6.44 to £48.66. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At £17.91 that is £27K to £36K a year per listing.

Average price
£17.91inside the $15 to $100 sweet spot
Price range
£6.44–£48.66
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
1,500–2,000
Revenue per listing a year
£27K–£36K
Returns
2.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #73 within Keyboards, Mice & Input Devices. It carries 8,874 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#73in Keyboards, Mice & Input Devices
Average rating
4.41 starsAmazon United Kingdom average 4.36 stars
Average reviews
8,874per listing
Listings tracked
20

04 · Newcomers

Amazon counts 3 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
47 months

Products

Top Ergonomic Mouse products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

£0£62K£124K£186K£248K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

103

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

5%

  • Anker24%
  • TECKNET22%
  • Logitech22%
  • UGREEN12%
  • ProtoArc9%
  • Uineer6%
  • Open — no brand owns it (2 brands, 5%)

Demand

Ergonomic Mouse search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Ergonomic Mouse search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ergonomic mouse329K/yr
  • vertical mouse94K/yr
  • ergonomic mouse wireless49K/yr
  • ergonomic wireless mouse24K/yr
  • wireless ergonomic mouse24K/yr
  • logitech ergonomic mouse17K/yr
  • protoarc13K/yr
  • vertical mouse wireless14K/yr
  • logitech lift13K/yr
  • mouse ergonomic13K/yr

Reviews and returns

What reviews say buyers love and hate about Ergonomic Mouse

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Touch/Button Controls10%−0.10

sticky clicks

this does not have a good click to its buttons

Need improvement, not all buttons are silent

Durability10%−0.16

broke quickly

doesn't last

Broke within a few weeks

Size-Overall6%−0.06

Quite small

Unfortunately, it is too narrow for me

Far too big

Grip5%−0.01

doesn't give much grip

needs more grip

Hard to grip

Ease Of Use5%+0.95

i kind of try hard to grab it

difficult to control

Meaning the thing is difficult to hold

Love

Comfort-Overall15%+1.18

Brilliant and comfortable

comfortable to hold

it is very comfortable in the hand

Quality-Overall13%+0.76

Build quality is excellent

It feels like pure premium quality

Excellent build quality too

Value For Money10%+0.97

Excellent Value

Excellent price

Worth the price

Ease Of Use9%+0.95

very comfortable mouse to use

Comfortable to use

comfortable to hold

Connectivity-Overall6%+0.20

Easy to connect

Connectivity is excellent

connects easily

Return

2.6% Return rate 27% Fixable by listing

Size-Overall22%▆▆██▆▆

Quite small

Unfortunately, it is too narrow for me

Far too big

Comfort-Overall16%▇█▇▇▇▇

becoming quite uncomfortable

it generally feels cramped

it doesnt feel as comfortable as Id hoped

Functionality-Overall12%▇█▆▅▆▆

Stopped working

Didn't work for me

Roller stopped working

Touch/Button Controls7%█▅▆▄▄▇

sticky clicks

this does not have a good click to its buttons

Need improvement, not all buttons are silent

Connectivity-Overall7%█▆▅██▇

out of connection

Terrible connection

Dropping connection

FAQ

Common Ergonomic Mouse questions

Answered from the same tracked data.