epson 104 ink bottle multipack
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible17.6%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Price range
Good£5.90–£26.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£12.40avg listing price — sweet spot $15–$100
Review moat
Okay2,431.31avg incumbent reviews — the moat a new listing must climb
Market size
Okay£132K£132K/yr · 61K searches
Growth
Bad-2.6%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Competition
Bad80%top-5 click share — a locked-up shelf
Brand share
Bad97%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, epson 104 ink bottle multipack is a £132K/yr Amazon United Kingdom market (61K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Nov. Verdict: Skip it — 40/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
epson 104 ink bottle multipack market data
- Units sold / yr
- 8K–10K
- avg 1,000–1,250/product
- Revenue / yr
- £99K–£124K
- units × avg price
- Conversion rate
- 17.6%
- Avg BSR
- #266
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 54%
- Out of stock
- 3.4%
- Avg brand age
- 32 months
- Avg seller age
- 170 days
Competition & brand share
The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 flat
Sellers
70
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
80%
Top 20: 100%
Open market
0%
- Epson81%
- LeciRoba5%
- JoyPrinting4%
- Cartridgeify3%
- SubliPlus+3%
- SHUOLEI3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.6% search growth over the last 90 days.Peak months: Nov · busiest ÷ quietest = 1.7×
Top epson 104 ink bottle multipack search terms
- epson ecotank ink17K/yr
- epson 102 multipack7K/yr
- epson 1046K/yr
- epson 102 ink6K/yr
- epson 104 ink5K/yr
- epson ink 1044K/yr
- epson 1024K/yr
- ecotank ink3K/yr
- epson et-2820 ink3K/yr
- epson ecotank printer ink4K/yr
Top epson 104 ink bottle multipack products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Epson EcoTank 102 Genuine Multipack Ink Bottles
Epson£26.444.8★1,185 rev
Epson EcoTank 104 Genuine Multipack Ink Bottles
Epson£20.434.8★7,306 rev
Epson EcoTank 104 Black Genuine Ink Bottle Amazon Dash Replenishment Ready
Epson£5.904.8★11,710 rev
Epson EcoTank 102 Black Genuine Ink Bottle
Epson£8.604.8★2,599 rev
Cartridgeify 102 Ink Compatible with Epson 102 Ink Cartridges Refills Bottle Multipack for EcoTank ET-2750 ET-2700 ET-2710 ET-2720 ET-2756 ET-285 ET-3700 ET-3750 ET-4700 ET-4750 ET-15000
Cartridgeify£14.554.6★2,721 rev
Newest
by launch date
102 Ink Refill Bottles Multipack Replacement Compatible for Epson Eco Tank ET-2750 ET-2850 ET-3750 ET-15000 ET-2700 ET-2751 ET-2756 ET-2851 ET-2856 ET-3700 ET-3850 ET-4750 ET-4850 ET-4856 5-Pack
SubliPlus+£14.0738 rev
LeciRoba Suitable for EPSON 104/103/102/101 Multipack Use with ET-2710 ET-2711 ET-2712 ET-2714 ET-2715 ET-2720 ET-2721 ET-2726 ET-2810 ET-2815 ET-2822 0 ET-2821 ET-2825 ET-2826 ET-4700 (10 Pack)
LeciRoba£15.1311 rev
LeciRoba Suitable for EPSON 104/103/102/101 Multipack Use with ET-2710 ET-2711 ET-2712 ET-2714 ET-2715 ET-2720 ET-2721 ET-2726 ET-2810 ET-2815 ET-2822 0 ET-2821 ET-2825 ET-2826 ET-4700 ET-4800 (5PK)
LeciRoba£11.1111 rev
JoyPrinting Ink Compatible with Ink Bottle Multipack for ET-1810 ET-2710 ET2711 ET-2712 ET-2714 ET-2715 ET-2720 ET-2726 ET-2810 ET-2811 ET-4700 ET-4800 ET-4810 ET-14100(BK/C/M/Y 4-Pack)
JoyPrinting£9.5382 rev
SHUOLE 102 Ink Compatible with epson E102 Refill Ink Bottle Multipack for ecotank ET-2850 ET-3850 ET-2856 ET-4856 ET-4850 ET-2756 ET-4750 ET-2851 ET-15000 ET-2700 ET-2750 ET-2751 ET-3700(4 pack)
SHUOLEI£11.29516 rev
Trending
90-day click momentumLeciRoba Suitable for EPSON 104/103/102/101 Multipack Use with ET-2710 ET-2711 ET-2712 ET-2714 ET-2715 ET-2720 ET-2721 ET-2726 ET-2810 ET-2815 ET-2822 0 ET-2821 ET-2825 ET-2826 ET-4700 (10 Pack)
LeciRoba£15.134.7★
LeciRoba Suitable for EPSON 104/103/102/101 Multipack Use with ET-2710 ET-2711 ET-2712 ET-2714 ET-2715 ET-2720 ET-2721 ET-2726 ET-2810 ET-2815 ET-2822 0 ET-2821 ET-2825 ET-2826 ET-4700 ET-4800 (5PK)
LeciRoba£11.114.6★
Epson EcoTank 102 Magenta Genuine Ink Bottle
Epson£6.914.8★
Epson EcoTank 102 Cyan Genuine Ink Bottle
Epson£6.844.8★
102 Ink Refill Bottles Multipack Replacement Compatible for Epson Eco Tank ET-2750 ET-2850 ET-3750 ET-15000 ET-2700 ET-2751 ET-2756 ET-2851 ET-2856 ET-3700 ET-3850 ET-4750 ET-4850 ET-4856 5-Pack
SubliPlus+£14.074.7★
What buyers say about epson 104 ink bottle multipack
What buyers praise and complain about, mined from review topics.What buyers love
“Great value for money”
“Great quality”
“Good original ink, lasts forever”
“Works as it should do”
“Best colors”
“I get high quality printing for a range of documents from the set up”
“Easy to use”
“Ink quality is good”
“Designed to be Compatible with Epson Eco Tank Printers”
“Good and lasts long”
What buyers complain about
“Can't go wrong with genuine Epson inks at this price it's not really worth using compatible”
“Looks very poor quality very disappointing”
“Printer head needs cleaning daily as it keeps clogging with this ink”
“black is not very black”
“They dont look like the ones in the photo. thankfully”
“I had to just poor into my printer cartridge”
“I had to just poor into my printer cartridge”
“some ink still left in the bottle”
“Have been using it today just needs careful handling because its so sticky”
“The Price is a Bit All Over the Place”
Top return reasons
Common questions
- Is epson 104 ink bottle multipack profitable to sell on Amazon United Kingdom?
- The niche generates £132K/yr across 13 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -2.6%. Flapen's verdict: Skip it (40/100).
- How competitive is the epson 104 ink bottle multipack niche?
- 6 brands and 70 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 97% of demand.
- What do buyers complain about in epson 104 ink bottle multipack?
- Top complaints mined from reviews: Compatibility-Overall, Quality-Overall, Ease Of Cleaning. The return rate is 0.7%.
- When does demand for epson 104 ink bottle multipack peak?
- Demand peaks in Nov; the busiest month runs 1.7× the quietest.
- What does it cost to enter the epson 104 ink bottle multipack niche?
- Listings span £5.90–£26.44; the average listing price is £12.40 (sweet spot $15–$100). The average incumbent carries 2,431 reviews — the moat a new listing must climb.