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Drawing Tablet

Maybe

Shoppers spend $1.9M a year here. But prices span $5.81–$622.02, mostly outside the sweet spot, so Drawing Tablet is a Maybe.

Flapen Score
54
54 / 100
Top 10% of 1,028 Computers & Accessories niches · +12 vs the category median of 42
Market size
£1.9M/yr756K searches / yr
90-day growth
-10.1%search demand this quarter
Competition
41%top-5 click share · 12 brands · 131 sellers

Flapen Score

Drawing Tablet against its category

The dotted line is the Computers & Accessories average. Past it, Drawing Tablet is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Drawing Tablet market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Drawing Tablet 756K times last year and spent an estimated £1.9M. The top 5 brands take 86% of clicks. Demand peaks in Nov–Dec. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

1.9% of searches ended in a purchase last week.

Shoppers searched for this 756K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -10.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.9M a year.

Searches, last 12 months
756K
Growth, 90 days vs prior 90
-10.1%
Conversion, latest week
1.9%
Market size, estimated
£1.9Ma year
Peak month
December2.7× the quietest month
Top search term
drawing tablet348K searches a year

02 · Price

A sale here is worth £132.23.

Listings sell for £132.23 on average, from £5.81 to £622.02. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At £132.23 that is £33K to £66K a year per listing.

Average price
£132.23above the $15 to $100 sweet spot
Price range
£5.81–£622.02
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
£33K–£66K
Returns
1.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #24 within Keyboards, Mice & Input Devices. It carries 2,856 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
97%
Out of stock, average day
9.7%
Average rank
#24in Keyboards, Mice & Input Devices
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,856per listing
Listings tracked
35

04 · Newcomers

Amazon counts 4 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
4Amazon's first-year sales bar
Average brand age
30 months

Products

Top Drawing Tablet products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

£0£77K£154K£232K£309K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 flat

Sellers

131

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

41%

Top 20: 83%

Open market

9%

  • Wacom25%
  • XP-Pen23%
  • GAOMON15%
  • Ugee14%
  • Frunsi8%
  • Genialba5%
  • Open — no brand owns it (6 brands, 9%)

Demand

Drawing Tablet search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.7×

Search terms

Top Drawing Tablet search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • drawing tablet348K/yr
  • wacom drawing tablet55K/yr
  • graphics tablet56K/yr
  • wacom47K/yr
  • xp pen27K/yr
  • xp pen drawing tablet29K/yr
  • wacom tablet22K/yr
  • drawing tablet with screen23K/yr
  • graphic tablets23K/yr
  • drawing pad for pc15K/yr

Reviews and returns

What reviews say buyers love and hate about Drawing Tablet

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Compatibility-Overall16%−0.13

technically issue with blender

Does not work with mac

I've had to buy a replacement that might not be compatible

Functionality-Overall14%−0.16

will randomly stop working

Didnt work

main bugbear with instant display functionality is missing right

Size-Overall7%

It's huge

quite small

screen is smaller than I expected

Strength4%−0.06

can feel clunky

however it is a little flimsy

Flimsy cheap

Assembly/Installation4%+0.34

It's freaky day to set up in not that good on it

Takes about 15 min to set up

overly complicated tablet to set up on PC

Love

Value For Money21%+1.67

Excellent value for money

Excellent value

Good for price

Quality-Overall15%+0.34

the quality of the tablet allows this

Great product out of the box

Excellent product

Ease Of Use8%+0.58

comfortable to use

Easy to doodle or write messages

its very easy to use. plug and play basically

Assembly/Installation5%+0.34

Easy to install

Easy to set up

S620 OSU Signature Graphics Tablet works as expected once you learn to setup for your needs

Compatibility-Overall5%−0.13

compatible with alot of brands

Works perfectly with Coreldraw and Krita

Compatible on Windows 11, very to install

Return

1.8% Return rate 18% Fixable by listing

Functionality-Overall22%▆█▇▇▆▆

will randomly stop working

Didnt work

main bugbear with instant display functionality is missing right

Compatibility-Overall20%▅█▆▇█▇

technically issue with blender

Does not work with mac

I've had to buy a replacement that might not be compatible

Size-Overall12%▅▅▅▇█▆

It's huge

quite small

screen is smaller than I expected

Connectivity-Overall8%█▅▇▅▅▄

It wouldnt connect

Doesnt work faulty be aware wont connect to all pc

Quality-Overall4%█▃▅▅▄▇

Cheap and imperfect

Quality Control Issue

Overpriced Junk

FAQ

Common Drawing Tablet questions

Answered from the same tracked data.