Bluetooth Adapter
prices mostly outside the sweet spot ($3.23–$8.46) — Bluetooth Adapter doesn't clear our bar today.
Flapen Score
Is Bluetooth Adapter profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Bluetooth Adapter is a £280K/yr Amazon United Kingdom market (462K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Dec. Verdict: Skip it — 37/100.
Bluetooth Adapter: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -14.2% over the last 90 days and 11.5% of searches end in a purchase.
£280K
revenue / yr
Who owns the niche?
The top 5 brands hold 96% of demand, so 4% of the market is open.
4%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 11 products
Top Bluetooth Adapter products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
TP-Link UB600 Bluetooth 6.0 USB Adapter for PC Nano Bluetooth Dongle Plug & Play Windows 11/10/8.1/7 Broader Coverage BLE Controller Headset Mouse Keyboard
- Price
- £6.02
- Rating
- 4.4/5
- Reviews
- 101,975
- Age
- 5mo ago
UGREEN Bluetooth 6.0 Adapter PC USB Bluetooth Dongle for PC Windows 11/10/8.1 EDR & BLE Modes Long Range Plug & Play Mini-Sized for Controller Headphone Keyboard Mouse etc.
- Price
- £6.68
- Rating
- 4.5/5
- Reviews
- 4,004
- Age
- 1y ago
TP-Link UB5A Nano 5.3 USB Bluetooth Adapter for PC USB Bluetooth Dongle for PC Broader Coverage Supports Windows Plug&Play Nano-Sized Compact&Portable BLE Controller Headset Mouse Keyboard
- Price
- £5.26
- Rating
- 4.5/5
- Reviews
- 62,151
- Age
- 4y ago
Amazon Basics Bluetooth 5.4 USB Adapter Dongle for PC USB Receiver for Bluetooth Mouse Keyboard Laptop Windows 11/10/8.1 Compatible
- Price
- £6.14
- Rating
- 4.4/5
- Reviews
- 681
- Age
- 9mo ago
TP-Link UB4A Nano USB Bluetooth Adapter for PC USB Bluetooth Dongle for PC Broader Coverage Supports Windows Plug&Play Nano-Sized Compact&Portable BLE Controller Headset Mouse Keyboard
- Price
- £4.07
- Rating
- 4.4/5
- Reviews
- 101,975
- Age
- 6y ago
Trending
90-day click momentumTP-Link UB600 Bluetooth 6.0 USB Adapter for PC Nano Bluetooth Dongle Plug & Play Windows 11/10/8.1/7 Broader Coverage BLE Controller Headset Mouse Keyboard
- Price
- £6.02
- Rating
- 4.4/5
- Reviews
- 101,975
- Age
- 5mo ago
USB Bluetooth 5.4 Adapter 1Pack Bluetooth Dongle Adapter for PC Wireless Blootooth Receiver Stick for Desktop Laptop Headphone Keyboard Mouse Controller Support Windows 8.1/10/11 Plug and Play
- Price
- £4.89
- Rating
- 4.0/5
- Reviews
- 39
- Age
- 8mo ago
Amazon Basics Bluetooth 5.4 USB Adapter Dongle for PC USB Receiver for Bluetooth Mouse Keyboard Laptop Windows 11/10/8.1 Compatible
- Price
- £6.14
- Rating
- 4.4/5
- Reviews
- 681
- Age
- 9mo ago
EasyULT USB Bluetooth 5.0 Adapter for PC Laptop Wireless Bluetooth Dongle/Receiver for windows 11/10/8/8.1/7 Plug and Play Wireless Transfer for Headset Speaker Keyboard Mouse Printer
- Price
- £3.23
- Rating
- 4.3/5
- Reviews
- 5,157
- Age
- 6y ago
TP-Link UB500 Plus Long Range USB Bluetooth Adapter PC Wireless Connectivity Adjustable Multi-Directional Antenna 5.3 Bluetooth Dongle for PC Wins Mini-Sized Plug&Play
- Price
- £8.46
- Rating
- 4.5/5
- Reviews
- 62,151
- Age
- 1y ago
Newest
by launch dateTP-Link UB600 Bluetooth 6.0 USB Adapter for PC Nano Bluetooth Dongle Plug & Play Windows 11/10/8.1/7 Broader Coverage BLE Controller Headset Mouse Keyboard
- Price
- £6.02
- Rating
- 4.4/5
- Reviews
- 101,975
- Age
- 5mo ago
USB Bluetooth 5.4 Adapter 1Pack Bluetooth Dongle Adapter for PC Wireless Blootooth Receiver Stick for Desktop Laptop Headphone Keyboard Mouse Controller Support Windows 8.1/10/11 Plug and Play
- Price
- £4.89
- Rating
- 4.0/5
- Reviews
- 39
- Age
- 8mo ago
Amazon Basics Bluetooth 5.4 USB Adapter Dongle for PC USB Receiver for Bluetooth Mouse Keyboard Laptop Windows 11/10/8.1 Compatible
- Price
- £6.14
- Rating
- 4.4/5
- Reviews
- 681
- Age
- 9mo ago
SHUBEIEUMI Bluetooth 6.0 Adapter PC Wireless Bluetooth Dongle Receiver Plug and Play Bluetooth Stick for Windows 11/10/8.1 for Controller Headphone Keyboard Mouse
- Price
- £5.11
- Rating
- 4.4/5
- Reviews
- 482
- Age
- 11mo ago
UGREEN Bluetooth 6.0 Adapter PC USB Bluetooth Dongle for PC Windows 11/10/8.1 EDR & BLE Modes Long Range Plug & Play Mini-Sized for Controller Headphone Keyboard Mouse etc.
- Price
- £6.68
- Rating
- 4.5/5
- Reviews
- 4,004
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.
Brands
7 flat
Sellers
47
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
86%
Top 20: 100%
Open market
2%
- TP-Link61%
- UGREEN21%
- Amazon Basics9%
- EasyULT3%
- SHUBEIEUMI2%
- MERCUSYS2%
- Open — no brand owns it (1 brand, 2%)
Bluetooth Adapter demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 1.9×
Top Bluetooth Adapter search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- bluetooth adapter99K/yr
- bluetooth69K/yr
- bluetooth dongle55K/yr
- bluetooth adapter pc37K/yr
- usb bluetooth adapter for pc29K/yr
- bluetooth dongle for pc34K/yr
- bluetooth usb19K/yr
- pc bluetooth adapter17K/yr
- bluetooth usb adapter for pc15K/yr
- bluetooth pc adapter10K/yr
What reviews say buyers love and hate about Bluetooth Adapter
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“Reliable connection”
“Good Quality”
“Supports Linux”
“Good value for money”
“Works exactly as advertised”
What buyers complain about
67% of reviews“Connection frequently drops”
“I couldnt get it functioning as intended”
“Compatibility seems to be a large issue as I noticed other reviewers also had similar problems”
“Terrible audio quality”
“It broke”
Bluetooth Adapter return rate & reasons
Why buyers send it back, as a share of all return requests.
2.3%
Return rate
1%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Bluetooth Adapter questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
