Blue Tooth Mouse
FailThe top 5 brands take 100% of clicks, so Blue Tooth Mouse is a Fail.
- Flapen Score
- 40 / 100Ranks 594 of 1,028 Computers & Accessories niches · −2 vs the category median of 4240
- Market size
- £152K/yr87K searches / yr
- 90-day growth
- -29.6%search demand this quarter
- Competition
- 81%top-5 click share · 3 brands · 137 sellers
Flapen Score
Blue Tooth Mouse against its category
The dotted line is the Computers & Accessories average. Past it, Blue Tooth Mouse is stronger. Inside it, weaker.
Market
The Blue Tooth Mouse market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Blue Tooth Mouse 87K times last year and spent an estimated £152K. All 3 brands take every click. Demand peaks in Oct. Flapen scores it 40 out of 100, a Fail.
01 · Demand
8.7% of searches ended in a purchase last week.
Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.7% of those searches ended in a purchase. Searches in the last 90 days moved -29.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £152K a year.
- Searches, last 12 months
- 87K
- Growth, 90 days vs prior 90
- -29.6%
- Conversion, latest week
- 8.7%
- Market size, estimated
- £152Ka year
- Peak month
- October1.9× the quietest month
- Top search term
- logitech bluetooth mouse24K searches a year
02 · Price
A sale here is worth £20.06.
Listings sell for £20.06 on average, from £6.91 to £60.50. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At £20.06 that is £10K to £15K a year per listing.
- Average price
- £20.06inside the $15 to $100 sweet spot
- Price range
- £6.91–£60.50
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £10K–£15K
- Returns
- 2.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #48 within Keyboards, Mice & Input Devices. It carries 7,030 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 64%
- Prime listings
- 100%
- Out of stock, average day
- 2.6%
- Average rank
- #48in Keyboards, Mice & Input Devices
- Average rating
- 4.40 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 7,030per listing
- Listings tracked
- 11
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Blue Tooth Mouse products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Logitech M240 Silent Bluetooth Mouse Wireless Compact Portable Smooth Tracking 18-Month Battery for Windows macOS ChromeOS Compatible with PC Mac Laptop Tablets - Graphite
- Price
- £11.74
- Rating
- 4.5/5
- Reviews
- 8,279
- Age
- 3y ago
Logitech Pebble Mouse 2 M350s Slim Bluetooth Wireless Mouse Portable Lightweight Customisable Button Quiet Clicks Easy-Switch for Windows macOS iPadOS Android Chrome OS - Graphite
- Price
- £12.78
- Rating
- 4.5/5
- Reviews
- 3,984
- Age
- 2y ago
Logitech Signature M650 L Full Size Wireless Mouse - for Large Sized Hands Silent Clicks Customisable Side Buttons Bluetooth Multi-Device Compatibility - Grey
- Price
- £24.47
- Rating
- 4.4/5
- Reviews
- 12,842
- Age
- 4y ago
Logitech Signature M650 Wireless Mouse - For Small to Medium Sized Hands 2-Year Battery Silent Clicks Customisable Side Buttons Bluetooth Multi-Device Compatibility - Grey
- Price
- £23.19
- Rating
- 4.4/5
- Reviews
- 12,842
- Age
- 4y ago
Wireless Bluetooth LED Mouse Rechargeable Silent Slim Ergonomic RGB Mouse for Laptop PC Tablet Dual Mode 2.4G & Bluetooth Type-C Charging Black
- Price
- £6.91
- Rating
- 4.1/5
- Reviews
- 22
- Age
- 2y ago
Trending
90-day click momentumWireless Bluetooth LED Mouse Rechargeable Silent Slim Ergonomic RGB Mouse for Laptop PC Tablet Dual Mode 2.4G & Bluetooth Type-C Charging Black
- Price
- £6.91
- Rating
- 4.1/5
- Reviews
- 22
- Age
- 2y ago
Logitech MX Master 3S - Wireless Performance Mouse with Ultra-fast Scrolling Ergo 8K DPI Track on Glass Quiet Clicks USB-C Bluetooth Windows Linux Chrome - Graphite
- Price
- £60.50
- Rating
- 4.3/5
- Reviews
- 738
- Age
- 9mo ago
Logitech M240 Silent Bluetooth Mouse Wireless Compact Portable Smooth Tracking 18-Month Battery for Windows macOS ChromeOS Compatible with PC Mac Laptop Tablets - Rose
- Price
- £12.76
- Rating
- 4.5/5
- Reviews
- 8,279
- Age
- 3y ago
GLOBAL TECH Wireless Bluetooth Mouse Rechargeable LED Slim Silent Mouse with Dual-Mode 2.4G & Bluetooth USB Optical Cordless Mouse for Laptop PC Computer Mac iPad Tablets (Black)
- Price
- £7.62
- Rating
- 4.2/5
- Reviews
- 656
- Age
- 4y ago
Logitech Pebble Mouse 2 M350s Slim Bluetooth Wireless Mouse Portable Lightweight Customisable Button Quiet Clicks Easy-Switch for Windows macOS iPadOS Android Chrome OS - Graphite
- Price
- £12.78
- Rating
- 4.5/5
- Reviews
- 3,984
- Age
- 2y ago
Newest
by launch dateLogitech MX Master 3S - Wireless Performance Mouse with Ultra-fast Scrolling Ergo 8K DPI Track on Glass Quiet Clicks USB-C Bluetooth Windows Linux Chrome - Graphite
- Price
- £60.50
- Rating
- 4.3/5
- Reviews
- 738
- Age
- 9mo ago
Wireless Bluetooth LED Mouse Rechargeable Silent Slim Ergonomic RGB Mouse for Laptop PC Tablet Dual Mode 2.4G & Bluetooth Type-C Charging Black
- Price
- £6.91
- Rating
- 4.1/5
- Reviews
- 22
- Age
- 2y ago
Logitech Pebble Mouse 2 M350s Slim Bluetooth Wireless Mouse Portable Lightweight Customisable Button Quiet Clicks Easy-Switch for Windows macOS iPadOS Android Chrome OS - Graphite
- Price
- £12.78
- Rating
- 4.5/5
- Reviews
- 3,984
- Age
- 2y ago
Logitech M240 Silent Bluetooth Mouse Wireless Compact Portable Smooth Tracking 18-Month Battery for Windows macOS ChromeOS Compatible with PC Mac Laptop Tablets - Graphite
- Price
- £11.74
- Rating
- 4.5/5
- Reviews
- 8,279
- Age
- 3y ago
Logitech M240 Silent Bluetooth Mouse Wireless Compact Portable Smooth Tracking 18-Month Battery for Windows macOS ChromeOS Compatible with PC Mac Laptop Tablets - White
- Price
- £11.78
- Rating
- 4.5/5
- Reviews
- 8,279
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
137
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
81%
Top 20: 100%
Open market
0%
- Logitech92%
- Generic5%
- GLOBAL TECH3%
- Open — no brand owns it (0%)
Demand
Blue Tooth Mouse search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct · busiest ÷ quietest = 1.9×
Search terms
Top Blue Tooth Mouse search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- logitech bluetooth mouse24K/yr
- bluetooth mouse for tablet13K/yr
- bluetooth mouse logitech10K/yr
- logitech mouse bluetooth6K/yr
- mini bluetooth mouse6K/yr
- logitech m2405K/yr
- logitech m240 silent bluetooth mouse4K/yr
- logitech silent mouse6K/yr
- small bluetooth mouse5K/yr
- tablet mouse4K/yr
Reviews and returns
What reviews say buyers love and hate about Blue Tooth Mouse
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Broke in 6 months
Broke after seven weeks
Doesnt last
it'd immediately say failed to connect
disconnected at random
Intermittent connection
Poor performance
This thing is small and cheaply made
Bad quality
the buttons do not work
I don't like how soft/sensitive the buttons are
Very sensitive buttons
a bit loose
Its slightly bigger
Very small
Love
Great price
Good value for money
Great value for money
instant connection
Easy to connect
connectivity is great
beautifully made
Excellent Quality
Good quality and so comfortable to control
Buttons are nice
Buttons all very responsive
very pleasant to the touch
Comfortable to use
easy to operate
comfortable to hold
Return
2.0% Return rate 23% Fixable by listing
a bit loose
Its slightly bigger
Very small
it'd immediately say failed to connect
disconnected at random
Intermittent connection
or way too slow
Not working
It is not a well-functioning system
the buttons do not work
I don't like how soft/sensitive the buttons are
Very sensitive buttons
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
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Headset
£4.5M/yr-12.5%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Blue Tooth Mouse questions
Answered from the same tracked data.