Backpack with Wheels
MaybeProducts sell for $35.34 on average, inside the sweet spot. But buyers convert on only 0.6% of searches, so Backpack with Wheels is a Maybe.
- Flapen Score
- 56 / 100Top 7% of 1,028 Computers & Accessories niches · +14 vs the category median of 4256
- Market size
- £83K/yr387K searches / yr
- 90-day growth
- -12.3%search demand this quarter
- Competition
- 31%top-5 click share · 24 brands · 38 sellers
Flapen Score
Backpack with Wheels against its category
The dotted line is the Computers & Accessories average. Past it, Backpack with Wheels is stronger. Inside it, weaker.
Market
The Backpack with Wheels market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Backpack with Wheels 387K times last year and spent an estimated £83K. The top 5 brands take 57% of clicks. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
0.6% of searches ended in a purchase last week.
Shoppers searched for this 387K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -12.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £83K a year.
- Searches, last 12 months
- 387K
- Growth, 90 days vs prior 90
- -12.3%
- Conversion, latest week
- 0.6%
- Market size, estimated
- £83Ka year
- Peak month
- September1.3× the quietest month
- Top search term
- backpack with wheels95K searches a year
02 · Price
A sale here is worth £35.34.
Listings sell for £35.34 on average, from £13.27 to £72.79. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £35.34 that is £0 to £4K a year per listing.
- Average price
- £35.34inside the $15 to $100 sweet spot
- Price range
- £13.27–£72.79
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£4K
- Returns
- 2.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
84% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #133 within Laptop Accessories. It carries 972 reviews at 4.12 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 60%
- Out of stock, average day
- 8.2%
- Average rank
- #133in Laptop Accessories
- Average rating
- 4.12 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 972per listing
- Listings tracked
- 55
04 · Newcomers
Amazon counts 6 of last year's 17 launches as successful.
17 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 17
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Backpack with Wheels products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
MATEIN Travel Backpack with Wheels Rucksack with Wheels Cabin Size Wheeled Backpack 17inch Laptop Trolley Business Cabin Bag Carry On Suitcase Hand Luggage School Backpack for Women Men Uni Black
- Price
- £43.83
- Rating
- 4.5/5
- Reviews
- 1,476
- Age
- 6y ago

Amazon Basics Rolling Wheeled Backpack Duffel Bag Telescopic Handle Lightweight and Durable Trolley in Ripstop Fabric 137 L 40.6 x 40.6 x 88.9 cm Black
- Price
- £54.79
- Rating
- 4.2/5
- Reviews
- 5,400
- Age
- 8y ago

Ponhog Rolling Laptop Travel Backpack with Wheels for Women - 16 Inch Laptop Wheeled Backpack Carry on Trolley Suitcase Black Computer Bag for Adults Business College Work Overnight Black
- Price
- £47.43
- Rating
- 4.3/5
- Reviews
- 404
- Age
- 10mo ago

Ytonet Lockable Wheeled Laptop Bag 17.3 Inch Laptop Bag with Wheels
- Price
- £46.40
- Rating
- 4.5/5
- Reviews
- 121
- Age
- 1y ago

Mountain Warehouse Voyager Wheelie 50 + 20 Litre Rucksack - Padded Airmesh Back Daypack with Lockable Zips & Adjustable Straps - All Season Camping Outdoors & Trekking Jet Black One Size
- Price
- £69.80
- Rating
- 4.4/5
- Reviews
- 206
- Age
- 8y ago
Trending
90-day click momentum
Bordlite EasyJet Cabin Approved Wheeled Backpack 45x36x20cm 2 in 1 Lightweight Trolley Bag & Rucksack on Wheels (1.53kg 36L) Underseat Hand Luggage for Travel Business Weekend Trips - Blue
- Price
- £15.15
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 10mo ago

Guinness 3-in-1 Cabin Backpack with Wheels 40x25x20cm Ryanair Underseat Travel Bag | Wheeled Backpack & Trolley Holdall | Flight Approved for easyJet Jet2 & Wizz Air | Guinness Branded Luggage
- Price
- £15.50
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 2mo ago

80L Wheeled Duffel Backpack Rolling Travel Bag Water Resistant Holdall with Hidden Straps Heavy Duty Foldable Sports Duffel Bag for Overnight Camping Beach Business Trip Storage (Blue)
- Price
- £52.78
- Rating
- 2.8/5
- Reviews
- 6
- Age
- 9mo ago

Ponhog Rolling Laptop Travel Backpack with Wheels for Women - 16 Inch Laptop Wheeled Backpack Carry on Trolley Suitcase Black Computer Bag for Adults Business College Work Overnight Black
- Price
- £47.43
- Rating
- 4.3/5
- Reviews
- 404
- Age
- 10mo ago

Amazon Basics Rolling Wheeled Backpack Duffel Bag Telescopic Handle Lightweight and Durable Trolley in Ripstop Fabric 137 L 40.6 x 40.6 x 88.9 cm Black
- Price
- £54.79
- Rating
- 4.2/5
- Reviews
- 5,400
- Age
- 8y ago
Newest
by launch date
Guinness 3-in-1 Cabin Backpack with Wheels 40x25x20cm Ryanair Underseat Travel Bag | Wheeled Backpack & Trolley Holdall | Flight Approved for easyJet Jet2 & Wizz Air | Guinness Branded Luggage
- Price
- £15.50
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 2mo ago

Bordlite Ryanair Cabin Approved Wheeled Backpack 40x25x20cm 2 in 1 Lightweight Trolley Bag & Rucksack on Wheels (20L) Underseat Hand Luggage for Travel Business Weekend Trips - Blue
- Price
- £13.70
- Rating
- 3.7/5
- Reviews
- 160
- Age
- 8mo ago

80L Wheeled Duffel Backpack Rolling Travel Bag Water Resistant Holdall with Hidden Straps Heavy Duty Foldable Sports Duffel Bag for Overnight Camping Beach Business Trip Storage (Blue)
- Price
- £52.78
- Rating
- 2.8/5
- Reviews
- 6
- Age
- 9mo ago

Ponhog Rolling Laptop Travel Backpack with Wheels for Women - 16 Inch Laptop Wheeled Backpack Carry on Trolley Suitcase Black Computer Bag for Adults Business College Work Overnight Black
- Price
- £47.43
- Rating
- 4.3/5
- Reviews
- 404
- Age
- 10mo ago

Bordlite EasyJet Cabin Approved Wheeled Backpack 45x36x20cm 2 in 1 Lightweight Trolley Bag & Rucksack on Wheels (1.53kg 36L) Underseat Hand Luggage for Travel Business Weekend Trips - Black
- Price
- £15.13
- Rating
- 3.2/5
- Reviews
- 23
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 31% of clicks. An open shelf where new products get seen.
Brands
24 falling
Sellers
38
Top-5 brand share
57%
Top 20: 97%
Top-5 click share
31%
Top 20: 67%
Open market
36%
- MATEIN16%
- Amazon Basics12%
- Cabin Max10%
- Ponhog10%
- Bordlite9%
- Mountain Warehouse8%
Demand
Backpack with Wheels search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Backpack with Wheels search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- backpack with wheels95K/yr
- wheeled backpack44K/yr
- rucksack with wheels36K/yr
- laptop bag with wheels25K/yr
- wheeled laptop bag22K/yr
- laptop bag on wheels17K/yr
- laptop trolley bag on wheels17K/yr
- travel backpack with wheels18K/yr
- rucksack on wheels17K/yr
- rolling backpack11K/yr
Reviews and returns
What reviews say buyers love and hate about Backpack with Wheels
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Bit on the small side
They are a bit too long
Bigger than expected
Awful handle snapped on backpack during first use in
the handle was stuck on the one I received
Handle not long enough
The overall build quality feels weak
quality is woeful
Bad quality
Fell apart
Broke within 15 minutes of wearing
Durability issues
poor quality - strap broke on day one
one of the rucksack straps broke
Avoid, short padded section on the straps
Love
Great quality bag
Excellent product
Spot on quality
Nice size
easy to fit
Fits everything he needs it to
Excellent value for money
Good for the price
Amazing Value
Great sturdy Backpack
Its very sturdy
Good sturdy bag
Storage
Lots of space
So much storage
Return
2.1% Return rate 66% Fixable by listing
Bit on the small side
They are a bit too long
Bigger than expected
Its becomes very heavy to carry
Too heavy
It is heavier than my travel luggage for flights
Awful handle snapped on backpack during first use in
the handle was stuck on the one I received
Handle not long enough
The overall build quality feels weak
quality is woeful
Bad quality
Zips fell off
The zips burst after 2 uses
Zip failed quickly making backpacking
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Backpack with Wheels questions
Answered from the same tracked data.









