- Flapen Score
- 28 / 100Ranks 953 of 1,028 Computers & Accessories niches · −14 vs the category median of 4228
- Market size
- £18K/yr49K searches / yr
- 90-day growth
- +6.7%search demand this quarter
- Competition
- 61%top-5 click share · 5 brands · 88 sellers
Flapen Score
B650i against its category
The dotted line is the Computers & Accessories average. Past it, B650i is stronger. Inside it, weaker.
Market
The B650i market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for B650i 49K times last year and spent an estimated £18K. All 5 brands take every click. Demand peaks in Oct–Nov. Flapen scores it 28 out of 100, a Fail.
01 · Demand
0.2% of searches ended in a purchase last week.
Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +6.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £18K a year.
- Searches, last 12 months
- 49K
- Growth, 90 days vs prior 90
- +6.7%
- Conversion, latest week
- 0.2%
- Market size, estimated
- £18Ka year
- Peak month
- November2.0× the quietest month
- Top search term
- mini itx motherboard am510K searches a year
02 · Price
A sale here is worth £178.99.
Listings sell for £178.99 on average, from £98.81 to £326.62. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At £178.99 that is £0 to £18K a year per listing.
- Average price
- £178.99above the $15 to $100 sweet spot
- Price range
- £98.81–£326.62
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 100–250
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£18K
- Returns
- 8.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
76% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #120 within Components & Replacement Parts. It carries 152 reviews at 4.22 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 76%
- Out of stock, average day
- 4.2%
- Average rank
- #120in Components & Replacement Parts
- Average rating
- 4.22 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 152per listing
- Listings tracked
- 21
04 · Newcomers
Amazon counts 1 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top B650i products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
ASUS ROG Strix B650E-I Gaming WiFi AMD Ryzen AM5 mini-ITX motherboard 10 + 2 power stages DDR5 two M.2 slots PCIe 5.0 2.5G LAN WiFi 6E USB 3.2 Gen 2x2 Type-C port and Aura Sync RGB lighting
- Price
- £163.00
- Rating
- 4.3/5
- Reviews
- 402
- Age
- 3y ago
Gigabyte B650I AX Motherboard - Supports AMD AM5 CPUs 5+2+1 Phases Digital VRM up to 6400MHz DDR5 (OC) 1xPCIe 4.0 M.2 Wi-Fi 6E 2.5GbE LAN USB 3.2 Gen 2
- Price
- £117.68
- Rating
- 4.1/5
- Reviews
- 86
- Age
- 2y ago
ASRock A620AI WIFI Amd A620a Am5 Mini Itx 2 Ddr5 Hdmi Wi-Fi 6E 2.5G & Gb Lan 2X
- Price
- £109.39
- Rating
- 4.1/5
- Reviews
- 35
- Age
- 11mo ago
ASUS ROG Strix B850-I Gaming WiFi AMD Mini-ITX motherboard 10+2+1 power stages DDR5 slots two M.2 slots PCIe 5.0 WiFi 7 USB 20Gbps Type-C and Aura Sync RGB
- Price
- £239.71
- Rating
- 4.6/5
- Reviews
- 104
- Age
- 1y ago
B650I Lightning WiFi (schwarz)
- Price
- £124.11
- Rating
- 4.2/5
- Reviews
- 226
- Age
- 2y ago
Trending
90-day click momentum
MINISFORUM Motherboard BD775i SE Mini ITX NAS Motherboard AMD Ryzen 7 7745HX 8 C/16 T PCIe 5.0 x16 Slot Dual PCIe4.0 M.2 Support DDR5 8K Triple Output(HDMI/DP/USB-C) RJ45 2.5G USB 3.2
- Price
- £218.11
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
MSI MPG X870I EDGE TI EVO WIFI Motherboard ITX - Supports AMD Ryzen 9000/8000 / 7000 Processors AM5-110A SPS VRM DDR5 Memory Boost (up to10000+MT/s OC) PCIe 5.0 x16 M.2 Gen5 Wi-Fi 7 5G LAN
- Price
- £326.62
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 6mo ago
Gigabyte A620I AX Motherboard - Supports AMD Ryzen 8000 CPUs 5+2+1 Phases Digital VRM up to 6400MHz DDR5 (OC) 1xPCIe 4.0 M.2 Wi-Fi 6E 2.5GbE LAN USB 3.2 Gen 2
- Price
- £98.81
- Rating
- 3.5/5
- Reviews
- 15
- Age
- 3y ago
ASRock A620AI WIFI Amd A620a Am5 Mini Itx 2 Ddr5 Hdmi Wi-Fi 6E 2.5G & Gb Lan 2X
- Price
- £109.39
- Rating
- 4.1/5
- Reviews
- 35
- Age
- 11mo ago
ASUS ROG Strix B760-I Gaming WiFi Intel LGA 1700 2 x DIMM DDR5 1 x Display Port 1 x HDMI
- Price
- £120.77
- Rating
- 4.4/5
- Reviews
- 367
- Age
- 3y ago
Newest
by launch dateMINISFORUM Motherboard BD775i SE Mini ITX NAS Motherboard AMD Ryzen 7 7745HX 8 C/16 T PCIe 5.0 x16 Slot Dual PCIe4.0 M.2 Support DDR5 8K Triple Output(HDMI/DP/USB-C) RJ45 2.5G USB 3.2
- Price
- £218.11
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
MSI MPG X870I EDGE TI EVO WIFI Motherboard ITX - Supports AMD Ryzen 9000/8000 / 7000 Processors AM5-110A SPS VRM DDR5 Memory Boost (up to10000+MT/s OC) PCIe 5.0 x16 M.2 Gen5 Wi-Fi 7 5G LAN
- Price
- £326.62
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 6mo ago
ASRock A620AI WIFI Amd A620a Am5 Mini Itx 2 Ddr5 Hdmi Wi-Fi 6E 2.5G & Gb Lan 2X
- Price
- £109.39
- Rating
- 4.1/5
- Reviews
- 35
- Age
- 11mo ago
MSI MPG B850I EDGE TI WIFI Motherboard ITX - Supports AMD Ryzen 9000/8000 / 7000 Processors AM5-90A SPS VRM DDR5 Memory Boost (8200+MT/s OC) PCIe 5.0 x16 M.2 Gen5 Wi-Fi 7 5G LAN
- Price
- £203.18
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 1y ago
MB ASRock AMD AM5 B850I Lightning WiFi
- Price
- £157.14
- Rating
- 4.0/5
- Reviews
- 136
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
5 flat
Sellers
88
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
61%
Top 20: 99%
Open market
0%
- ASUS38%
- Gigabyte26%
- ASRock25%
- MSI8%
- MINISFORUM3%
- Open — no brand owns it (0%)
Demand
B650i search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov · busiest ÷ quietest = 2.0×
Search terms
Top B650i search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mini itx motherboard am510K/yr
- itx motherboard am58K/yr
- am5 itx motherboard7K/yr
- am5 itx7K/yr
- b650i5K/yr
- am5 mini itx motherboard4K/yr
- mini itx am54K/yr
- itx am53K/yr
- b650 itx2K/yr
Reviews and returns
What reviews say buyers love and hate about B650i
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Clearly a cheap
however the product quality did not feel as premium as expected
Questionable quality
went for a more expensive board because of this
a bit expensive for what it is
does not have these connectors
socket pins are damaged
It was silent when I first powered the board up but within ten minutes was making a horrible racket
Noisy M.2 cooling fan
overtime it became louder and louder and more frequent
my built in WiFi has stopped working
Love
It saved me a lot of money
Good motherboard for a decent price
Great value for money
Solid mobo
Feature rich and still going strong
Good Capabilities
great connectivity
Plenty of connectivity for a compact board, good VRM cooling, and stable performance for gaming and everyday use
WiFi and Bluetooth work well also
Great MB
You get Gen5 M.2 and a PCIe 5.0 x16 slot, so storage and GPU bandwidth arent compromised by the small form factor
Works great, has USB-C
Return
8.9% Return rate 7% Fixable by listing
does not have these connectors
socket pins are damaged
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
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Headset
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common B650i questions
Answered from the same tracked data.