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Aura Displays

Fail

Prices span $72.56–$444.72, mostly outside the sweet spot, so Aura Displays is a Fail.

Flapen Score
36
36 / 100
Ranks 766 of 1,028 Computers & Accessories niches · −6 vs the category median of 42
Market size
£219K/yr149K searches / yr
90-day growth
-24.1%search demand this quarter
Competition
54%top-5 click share · 14 brands · 20 sellers

Flapen Score

Aura Displays against its category

The dotted line is the Computers & Accessories average. Past it, Aura Displays is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Aura Displays market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Aura Displays 149K times last year and spent an estimated £219K. The top 5 brands take 77% of clicks. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 0.7% of those searches ended in a purchase.

Shoppers searched for this 149K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -24.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £219K a year.

Searches, last 12 months
149K
Growth, 90 days vs prior 90
-24.1%
Conversion, latest week
0.7%
Market size, estimated
£219Ka year
Top search term
aura displays laptop 3 screens14K searches a year

02 · Price

A sale here is worth £210.13.

Listings sell for £210.13 on average, from £72.56 to £444.72. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £210.13 that is £0 to £21K a year per listing.

Average price
£210.13above the $15 to $100 sweet spot
Price range
£72.56–£444.72
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£21K
Returns
9.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #1,318 within Laptop Accessories. It carries 359 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
10.8%
Average rank
#1,318in Laptop Accessories
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
359per listing
Listings tracked
24

04 · Newcomers

11 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 11 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
12
Successful launches
11Amazon's first-year sales bar
Average brand age
24 months

Products

Top Aura Displays products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 21, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.

£0£22K£44K£66K£87K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

20

Est. top-5 brand share

77%

Top 20: 100%

Est. top-5 click share

54%

Top 20: 94%

Open market

19%

  • KPKUE28%
  • Generic24%
  • MAGICRAVEN11%
  • Blackview10%
  • KEFEYA5%
  • GFORIT4%

Demand

Aura Displays search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '26JanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.5× · 7 of 12 months tracked

Search terms

Top Aura Displays search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • aura displays laptop 3 screens14K/yr
  • triple screen laptop monitor extender18K/yr
  • aura displays27K/yr
  • triple monitor22K/yr
  • triple laptop screen extender10K/yr
  • 3 screen monitor for laptop9K/yr
  • tri screen pro monitor extender 15.64K/yr
  • laptop triple screen extender7K/yr
  • triple screen3K/yr
  • aura display laptop screen extender6K/yr

Reviews and returns

What reviews say buyers love and hate about Aura Displays

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Assembly/Installation”
8%of negative reviews mention “Value For Money”
9.4%of orders come back
“Just really disappointed when cheaper brands/makes offer so much more”
A buyer, on “Value For Money”8% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Aura Displays questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data