apple lightning cable
Worth a lookShows searches that convert (12.9% search→purchase), but a deep review moat (26,488 avg reviews) keeps it on the watch list.
Conversion
Incredible12.9%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Market size
Good£339K£339K/yr · 306K searches
Brand share
Good74%top-5 brand share — brands hold most of the demand
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Price range
Okay£3.48–£22.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+0.5%90-day search growth — must beat 0% to launch
Avg price
Bad£8.60avg listing price — sweet spot $15–$100
Review moat
Bad26,488.27avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United Kingdom niche tracking, apple lightning cable is a £339K/yr Amazon United Kingdom market (306K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Jan–Dec. Verdict: Worth a look — 53/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
apple lightning cable market data
- Units sold / yr
- 30K–40K
- avg 1,250–1,500/product
- Revenue / yr
- £258K–£344K
- units × avg price
- Conversion rate
- 12.9%
- Avg BSR
- #18
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 82%
- Out of stock
- 8.5%
- Avg brand age
- 34 months
- Avg seller age
- 197 days
Competition & brand share
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
20
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
53%
Top 20: 98%
Open market
21%
- Apple26%
- Aioneus21%
- Yosou10%
- JJCALL10%
- TUMABER6%
- Osecet5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +0.5% search growth over the last 90 days.Peak months: Jan, Dec · busiest ÷ quietest = 2.4×
Top apple lightning cable search terms
- apple lightning cable82K/yr
- usb a to lightning cable44K/yr
- apple cable34K/yr
- usb to lightning cable 2m20K/yr
- lightning cable 2 metre9K/yr
- apple fast charger cable14K/yr
- lightning to usb13K/yr
- usb to lightning11K/yr
- apple ipad charger cable15K/yr
- 2m lightning cable11K/yr
Top apple lightning cable products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Aioneus iPhone Charger Cable 2M MFi Certified Lightning Cable Fast Charging iPhone Charger Nylon USB iphone Charging Cable Lead for iPhone 14 13 12 11 Pro Max XS XR X 8 7 6 Plus 5 SE iPad
Aioneus£3.484.3★13,792 rev
Apple USB-C to Lightning Cable
Apple£12.834.6★9,903 rev
2Pack 2M iPhone Charger Cable MFi Certified Lightning Cable Fast Charging Braided iPhone Charger Fast Charge USB Charging Lead for Phone 14 13 12 11 Pro Max XS XR X 8 7 6 Plus 5 SE iPad and iPod
Yosou£5.444.3★16,783 rev
2 Pack Apple MFi Certified iPhone Charger Cable 2m Apple Lightning to USB Cable Cord 2 metres Fast Charging A pple Phone Long Cable for iPhone13/12/12 mini/ 11/11Pro/Max/X/XS/XR/XS Max/8/7/6/iPad
TUMABER£8.254.3★12,515 rev
![Car Apple Carplay Cable [Apple MFi Certified] USB A to Lightning Cable Compatible with iPhone 14 13 12 11 Pro Max XR XS X Charger Cord Car Fast Charging Cable (White 3ft)](https://m.media-amazon.com/images/I/31TelZKiCTL.jpg)
Car Apple Carplay Cable [Apple MFi Certified] USB A to Lightning Cable Compatible with iPhone 14 13 12 11 Pro Max XR XS X Charger Cord Car Fast Charging Cable (White 3ft)
Osecet£6.894.5★523 rev
Newest
by launch date
iPhone Charger Cable 2Pack for Lightning to USB Cable MFi Certified 1M+2M Charging Braided Lead for Apple iPhone 14 13 12 11 Pro Max/Pro XS XR X 8 7 6 Plus SE for iPad
BSTOEM£5.2562,348 rev
USB C to Lightning Cable 2Pack 1M +2M MFi Certified Fast Charging USB C iPhone Charger Cable Lead for Apple iPhone 14 13 12 11 Pro Max X XR XS 8 Plus for iPad- Type C to Lightning Cable
BSTOEM£5.5932,136 rev
![iPhone Charger Cable 2 Pack 2M [Apple MFi Certified] Lightning Cable Fast Charging Cord High Speed Data Sync Apple Charger Cable for iPhone 14 13 12 11 Pro/Pro Max XR XS X 8 7 6 Plus](https://m.media-amazon.com/images/I/41qEbdLg4XL.jpg)
iPhone Charger Cable 2 Pack 2M [Apple MFi Certified] Lightning Cable Fast Charging Cord High Speed Data Sync Apple Charger Cable for iPhone 14 13 12 11 Pro/Pro Max XR XS X 8 7 6 Plus
NIBIKIA£5.3711,083 rev
Car Apple Carplay Cable [Apple MFi Certified] USB A to Lightning Cable Compatible with iPhone 14 13 12 11 Pro Max XR XS X Charger Cord Car Fast Charging Cable (White 3ft)
Osecet£6.89523 rev
![2Pack iPhone Charger Cable 1M [Apple MFi Certified] Lightning Cable Fast Charging iPhone Cable Lead Lightning to USB Cable for iPhone 14 13 12 11 Pro Max XS XR X 8 7 6 Plus 5s iPad](https://m.media-amazon.com/images/I/31rmrMF2djL.jpg)
2Pack iPhone Charger Cable 1M [Apple MFi Certified] Lightning Cable Fast Charging iPhone Cable Lead Lightning to USB Cable for iPhone 14 13 12 11 Pro Max XS XR X 8 7 6 Plus 5s iPad
SHUXINER£5.411,164 rev
Trending
90-day click momentumiPhone Charger Cable 2Pack for Lightning to USB Cable MFi Certified 1M+2M Charging Braided Lead for Apple iPhone 14 13 12 11 Pro Max/Pro XS XR X 8 7 6 Plus SE for iPad
BSTOEM£5.254.5★
Apple USB-C to Lightning Cable (2m)
Apple£22.184.6★
Car Apple Carplay Cable [Apple MFi Certified] USB A to Lightning Cable Compatible with iPhone 14 13 12 11 Pro Max XR XS X Charger Cord Car Fast Charging Cable (White 3ft)
Osecet£6.894.5★
![1.8M USB C to Lightning Cable [Apple MFi Certified] iPhone Fast Charger Cable USB-C Charging Cord for iPhone14/ 13/12/12 PRO Max/12 Mini/11/11PRO/XS/Max/XR/X/8/8Plus/iPad](https://m.media-amazon.com/images/I/310S3Q2jakL.jpg)
1.8M USB C to Lightning Cable [Apple MFi Certified] iPhone Fast Charger Cable USB-C Charging Cord for iPhone14/ 13/12/12 PRO Max/12 Mini/11/11PRO/XS/Max/XR/X/8/8Plus/iPad
JJCALL£5.564.3★
3Pack 2M iPhone Charger Cable Long iPhone Charging Cable MFi Certified Lightning Cable Fast Charging Cord Braided i Phone Charger Lead USB Cord for Phone 14 13 12 11 Pro Max XS XR 8 7 6 SE iPad
Aioneus£5.904.5★
What buyers say about apple lightning cable
What buyers praise and complain about, mined from review topics.What buyers love
“Good charging”
“Excellent product exactly as described”
“Excellent Value”
“As advertised”
“it worked well”
“Still going strong”
“Not flimsy”
“Great, works for my iPhone perfectly”
“Good connectivity”
“Fit well”
What buyers complain about
“Extremely slow charging”
“broke quickly”
“Bad quality”
“works very badly”
“Loose connection”
“Not compatible”
“much cheaper”
“Not as advertised”
“Sizing is a tad off”
“One of the cables is faulty”
Top return reasons
Common questions
- Is apple lightning cable profitable to sell on Amazon United Kingdom?
- The niche generates £339K/yr across 22 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +0.5%. Flapen's verdict: Worth a look (53/100).
- How competitive is the apple lightning cable niche?
- 13 brands and 20 sellers compete. The top 5 products take 53% of clicks and top 5 brands hold 74% of demand.
- What do buyers complain about in apple lightning cable?
- Top complaints mined from reviews: Charging, Durability, Quality-Overall. The return rate is 0.8%.
- When does demand for apple lightning cable peak?
- Demand peaks in Jan–Dec; the busiest month runs 2.4× the quietest.
- What does it cost to enter the apple lightning cable niche?
- Listings span £3.48–£22.18; the average listing price is £8.60 (sweet spot $15–$100). The average incumbent carries 26,488 reviews — the moat a new listing must climb.