apple charger
Worth a lookShows low returns (0.8%), but a deep review moat (7,845 avg reviews) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Market size
Great£1.1M£1.1M/yr · 973K searches
Conversion
Great7.3%search→purchase rate — share of searches ending in a sale
Avg price
Great£15.21avg listing price — sweet spot $15–$100
Price range
Good£3.48–£46.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Growth
Bad-1.1%90-day search growth — must beat 0% to launch
Review moat
Bad7,844.75avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United Kingdom niche tracking, apple charger is a £1.1M/yr Amazon United Kingdom market (973K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Sep. Verdict: Worth a look — 54/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
apple charger market data
- Units sold / yr
- 80K–100K
- avg 4,000–5,000/product
- Revenue / yr
- £1.2M–£1.5M
- units × avg price
- Conversion rate
- 7.3%
- Avg BSR
- #51
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 75%
- Out of stock
- 0.0%
- Avg brand age
- 28 months
- Avg seller age
- 168 days
Competition & brand share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
12 falling
Sellers
21
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
11%
- Apple56%
- Ailawuu13%
- KTDRJN9%
- JJCALL5%
- Susnwere3%
- HOSOW3%
- Open — no brand owns it (6 brands, 11%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -1.1% search growth over the last 90 days.Peak months: Sep · busiest ÷ quietest = 1.6×
Top apple charger search terms
- apple charger452K/yr
- apple iphone charger123K/yr
- apple fast charger55K/yr
- apple charger usb c45K/yr
- apple usb c charger70K/yr
- genuine apple iphone charger38K/yr
- apple phone charger31K/yr
- apple lightning charger23K/yr
- apple phone chargers11K/yr
- iphone charger apple17K/yr
Top apple charger products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Apple 20W USB-C Power Adapter
Apple£15.254.7★4,802 rev
![iPhone Charger Fast Charge PD Fast Charging for Apple Charger UK USB C Plug With 2M&3M iPhone Fast Charger Cable [ MFi Certified] Lightning Cable for iPhone 14 13 12 11 Pro Max iPad (White 2Packs)](https://m.media-amazon.com/images/I/41n5YmbM3CL.jpg)
iPhone Charger Fast Charge PD Fast Charging for Apple Charger UK USB C Plug With 2M&3M iPhone Fast Charger Cable [ MFi Certified] Lightning Cable for iPhone 14 13 12 11 Pro Max iPad (White 2Packs)
Ailawuu£9.164.2★10,016 rev
KTDRJN for iPhone Charger Fast Charge 2Pack PD 20W Fast Apple Charger Cable 2M iPhone Fast charger Plug with USB C To Lightning Cable for iPhone 14 13 12 11 Pro Max XS XR X 8 7 6 Plus iPad and iPod
KTDRJN£10.454.3★4,165 rev
Apple 60W USB-C Charge Cable (1m)
Apple£14.534.6★4,501 rev
Apple USB-C to Lightning Cable
Apple£12.834.6★9,903 rev
Newest
by launch date
Apple 40W Dynamic Power Adapter with 60W Max
Apple£32.124,802 rev
iPhone 17 16 Fast Charger 20W USB C Fast Charger Plug with 1M+2M USB C to C Type C Cable for iPhone 17/17air/17 pro/17pro max/17plus/ iPhone16/15 Series iPad/GalaxyS26/S25/S24 USBC UK Power Adapter
Fikeloy£15.04101 rev
KTDRJN for iPhone Charger Fast Charge 2Pack PD 20W Fast Apple Charger Cable 2M iPhone Fast charger Plug with USB C To Lightning Cable for iPhone 14 13 12 11 Pro Max XS XR X 8 7 6 Plus iPad and iPod
KTDRJN£10.454,165 rev
iPhone 17 16 15 Fast Charger 2Pack USB C to USBC Charger Cable 2M with Type C Charging Plug for Apple iPhone 17 Pro Max/17 Air/16 Pro/15 Plus/15 Pro Max/iPad Pro 12.9/11 inch/Air 4/5th/Mini
Qalirvis£13.75124 rev
iPhone Charger Fast Charging iPhone Type C Charger Plug Fast Charging with 2M USB C to Lightning Cable Lead for Apple iPhone 14 Pro Max/14/13 Pro/13 Plus/12 Pro/12 Mini/11/XS/XR/8/7/6/iPad Air
Yievis£11.97194 rev
Trending
90-day click momentumiPhone 17 16 Fast Charger 20W USB C Fast Charger Plug with 1M+2M USB C to C Type C Cable for iPhone 17/17air/17 pro/17pro max/17plus/ iPhone16/15 Series iPad/GalaxyS26/S25/S24 USBC UK Power Adapter
Fikeloy£15.044.4★
iPhone Charger Fast Charging iPhone Type C Charger Plug Fast Charging with 2M USB C to Lightning Cable Lead for Apple iPhone 14 Pro Max/14/13 Pro/13 Plus/12 Pro/12 Mini/11/XS/XR/8/7/6/iPad Air
Yievis£11.974.4★
![1.8M USB C to Lightning Cable [Apple MFi Certified] iPhone Fast Charger Cable USB-C Charging Cord for iPhone14/ 13/12/12 PRO Max/12 Mini/11/11PRO/XS/Max/XR/X/8/8Plus/iPad](https://m.media-amazon.com/images/I/310S3Q2jakL.jpg)
1.8M USB C to Lightning Cable [Apple MFi Certified] iPhone Fast Charger Cable USB-C Charging Cord for iPhone14/ 13/12/12 PRO Max/12 Mini/11/11PRO/XS/Max/XR/X/8/8Plus/iPad
JJCALL£5.564.3★
Apple 70W USB-C Power Adapter
Apple£46.494.7★
Apple 40W Dynamic Power Adapter with 60W Max
Apple£32.124.7★
What buyers say about apple charger
What buyers praise and complain about, mined from review topics.What buyers love
“Charges fast”
“Excellent product”
“Good Value”
“As advertised”
“Works ok”
“has been reliable with daily use”
“compatible with other apple products as well”
“The plug kept cool”
“no issues connecting”
“Cable is sturdy”
What buyers complain about
“Extremely slow charging”
“Breaks easily”
“Rubbish quality”
“doesnt work like its been described”
“Keeps disconnecting”
“much cheaper”
“plug does not work already”
“Not compatible”
“It overheats incredibly fast”
“One of the cables is faulty”
Top return reasons
Common questions
- Is apple charger profitable to sell on Amazon United Kingdom?
- The niche generates £1.1M/yr across 20 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -1.1%. Flapen's verdict: Worth a look (54/100).
- How competitive is the apple charger niche?
- 12 brands and 21 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 86% of demand.
- What do buyers complain about in apple charger?
- Top complaints mined from reviews: Charging, Durability, Quality-Overall. The return rate is 0.8%.
- When does demand for apple charger peak?
- Demand peaks in Sep; the busiest month runs 1.6× the quietest.
- What does it cost to enter the apple charger niche?
- Listings span £3.48–£46.49; the average listing price is £15.21 (sweet spot $15–$100). The average incumbent carries 7,845 reviews — the moat a new listing must climb.