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All in One Pc

Fail

Buyers convert on only 0.6% of searches, so All in One Pc is a Fail.

Flapen Score
44
44 / 100
Top 39% of 1,028 Computers & Accessories niches · +2 vs the category median of 42
Market size
£1.3M/yr936K searches / yr
90-day growth
-14.4%search demand this quarter
Competition
69%top-5 click share · 7 brands · 186 sellers

Flapen Score

All in One Pc against its category

The dotted line is the Computers & Accessories average. Past it, All in One Pc is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The All in One Pc market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for All in One Pc 936K times last year and spent an estimated £1.3M. The top 5 brands take 97% of clicks. Demand peaks in Oct–Nov. Flapen scores it 44 out of 100, a Fail.

01 · Demand

0.6% of searches ended in a purchase last week.

Shoppers searched for this 936K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -14.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.3M a year.

Searches, last 12 months
936K
Growth, 90 days vs prior 90
-14.4%
Conversion, latest week
0.6%
Market size, estimated
£1.3Ma year
Peak month
November2.1× the quietest month
Top search term
all in one pc197K searches a year

02 · Price

A sale here is worth £228.07.

Listings sell for £228.07 on average, from £63.81 to £584.55. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £228.07 that is £23K to £57K a year per listing.

Average price
£228.07above the $15 to $100 sweet spot
Price range
£63.81–£584.55
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£23K–£57K
Returns
1.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 59% ship with Prime. On an average day, 20.0% of listings are out of stock. The average listing ranks #94 within Desktops. It carries 110 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
59%
Out of stock, average day
20.0%
Average rank
#94in Desktops
Average rating
4.22 starsAmazon United Kingdom average 4.36 stars
Average reviews
110per listing
Listings tracked
17

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
32 months

Products

Top All in One Pc products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

£0£126K£252K£378K£504K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

186

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

2%

  • Dell64%
  • SZTPS14%
  • dahongyun12%
  • Generic4%
  • HYXN2%
  • ACEMAGICIAN2%
  • Open — no brand owns it (1 brand, 2%)

Demand

All in One Pc search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 2.1×

Search terms

Top All in One Pc search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • all in one pc197K/yr
  • desktop computer117K/yr
  • computers73K/yr
  • windows 11 pc71K/yr
  • desktop pc windows 11118K/yr
  • dell optiplex48K/yr
  • refurbished pc34K/yr
  • dell pc31K/yr
  • computer tower28K/yr
  • refurbished desktop pc27K/yr

Reviews and returns

What reviews say buyers love and hate about All in One Pc

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall21%−0.25

that doesn't work either

Freezes

nothing comes up on the monitor

Software/Application11%−0.15

It is not made clear in the description that the Windows 11 software is only a trial version

Couldn't set up Internet possibly residual program already set up onomputer

we have had to return it as some of the graphics applications we are running were being glitchy

Durability9%−0.09

This product broke within 18 months

It only workeð for 4 days it wouidnt staerup

now after a couple of week it has started to play up

Connectivity-Overall8%−0.07

Not happy at the moment having trouble with the Wi-Fi every other device in the house works perfectly

the computer kept dropping off the internet

no chance of connecting to WiFi

Value For Money5%+2.63

they wouldnt touch it wate of money

Waste of money

Love

Value For Money39%+2.63

Good price

Excellent value

Excellent value

Quality-Overall10%+0.43

Excellent product

Every thing is is satisfactory

good make

Assembly/Installation9%+0.18

set up perfectly

Smooth to set up

Easy to set up

Advertised Vs Actual Product8%

The item was exactly as advertised

Exactly as described

everything works the way it should do

Ease Of Use5%+0.40

Very easy to use

PERFECT FOR SIMPLE USE - SCHOOL

that was easy to sort out

Return

1.6% Return rate 4% Fixable by listing

Functionality-Overall22%▇▅▇▄█▆

that doesn't work either

Freezes

nothing comes up on the monitor

Software/Application14%▂▁▃█▂▂

It is not made clear in the description that the Windows 11 software is only a trial version

Couldn't set up Internet possibly residual program already set up onomputer

we have had to return it as some of the graphics applications we are running were being glitchy

Compatibility-Overall12%▆▆▅▄▇█
Defective Material/Parts10%▆█▄▅▄▃
Connectivity-Overall8%▅█▃▃▂▅

Not happy at the moment having trouble with the Wi-Fi every other device in the house works perfectly

the computer kept dropping off the internet

no chance of connecting to WiFi

FAQ

Common All in One Pc questions

Answered from the same tracked data.