access point
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Market size
Great£1.3M£1.3M/yr · 582K searches
Avg price
Great£86.15avg listing price — sweet spot $15–$100
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Returns
Good2.7%return rate — above 5% kills the launch gate
Review moat
Good1,257.7avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay£14.85–£236.45cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Okay2.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-4.1%90-day search growth — must beat 0% to launch
Brand share
Bad99%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, access point is a £1.3M/yr Amazon United Kingdom market (582K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Oct–Nov. Verdict: Skip it — 47/100.
Data updated Jul 21, 2026 · scored weekly · How we score niches
access point market data
- Units sold / yr
- 13K–15K
- avg 250–500/product
- Revenue / yr
- £1.1M–£1.3M
- units × avg price
- Conversion rate
- 2.5%
- Avg BSR
- #69
- Page quality
- 0%
- Prime
- 83%
- Sponsored
- 67%
- Out of stock
- 0.7%
- Avg brand age
- 39 months
- Avg seller age
- 165 days
Competition & brand share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.Brands
6 flat
Sellers
185
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
49%
Top 20: 90%
Open market
0%
- Ubiquiti63%
- TP-Link25%
- Cudy7%
- Zyxel3%
- BrosTrend2%
- NETGEAR1%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -4.1% search growth over the last 90 days.Peak months: Oct, Nov · busiest ÷ quietest = 1.7×
Top access point search terms
- ubiquiti142K/yr
- unifi99K/yr
- access point58K/yr
- wifi access point44K/yr
- wireless access point46K/yr
- unifi access point37K/yr
- wireless access points29K/yr
- ubiquiti access points27K/yr
- tp link access point19K/yr
- wifi access point with ethernet15K/yr
Top access point products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
UbiQuiti U7-LITE
Ubiquiti£77.964.4★565 rev

Ubiquiti UniFi U6+ Access Point WiFi6
Ubiquiti£76.504.5★1,320 rev

TP-Link TL-WA1201 AC1200Mbps Dual-Band Access Point Supports Passive PoE Gigabit Port for Wired Devices Supports Access Point Range Extender Multi-SSID and Client modes Boosted Coverage
TP-Link£30.584.5★2,781 rev

UbiQuiti U7-PRO
Ubiquiti£138.034.6★550 rev

Ubiquiti UniFi Cloud Gateway Ultra
Ubiquiti£85.364.6★1,027 rev
Newest
by launch date
BrosTrend AC1200 WiFi Access Point with Gigabit Port Dual Band 5GHz 867Mbps + 2.4GHz 300Mbps Wireless Access Point Wall Plug WAP for PC Smartphone TV Game Consoles etc. 2X Antennas Easy Setup
BrosTrend£32.04134 rev

UbiQuiti UCG-FIBER
Ubiquiti£236.4585 rev

UbiQuiti U7-LR
Ubiquiti£124.93114 rev

UbiQuiti UX7
Ubiquiti£161.2575 rev

UbiQuiti UDR7
Ubiquiti£219.59241 rev
Trending
90-day click momentum
BrosTrend AC1200 WiFi Access Point with Gigabit Port Dual Band 5GHz 867Mbps + 2.4GHz 300Mbps Wireless Access Point Wall Plug WAP for PC Smartphone TV Game Consoles etc. 2X Antennas Easy Setup
BrosTrend£32.044.1★

Ubiquiti UniFi Switch Lite 8 PoE Managed L2 Gigabit Ethernet (10/100/1000) Power over Ethernet (PoE) Wall (UK)
Ubiquiti£100.384.8★

Cudy AC1200 Gigabit Wireless Access Point Gigabit RJ45 Business WiFi Solution Mesh Support Beamforming Seamless Roaming MU-MIMO PoE or DC Powered AP1300D
Cudy£25.384.3★

TP-Link TL-WA1201 AC1200Mbps Dual-Band Access Point Supports Passive PoE Gigabit Port for Wired Devices Supports Access Point Range Extender Multi-SSID and Client modes Boosted Coverage
TP-Link£30.584.5★

UbiQuiti U7-IW
Ubiquiti£120.544.9★
What buyers say about access point
What buyers praise and complain about, mined from review topics.What buyers love
“Easy set up”
“Easy to connect to”
“Good value for money”
“Excellent product”
“Great signal strength for a home setup”
“Very easy to use”
“Good AP with fast speeds”
“works great with multple devices”
“Decent range”
“Does what it should”
What buyers complain about
“the unit would not connect”
“Didnt work”
“Supplied illegally with non-UK plug and cheap adapter”
“Not simple”
“Not fit for purpose sent back fir refund”
“Poor speeds and range”
“it was a bit tough to set up because I had to do a firmware update in order to use it with the app”
“cannot be used in UK without an adapter”
“I wasn't able to migrate my old configuration from a back”
“Does not do the functions it claims”
Top return reasons
Common questions
- Is access point profitable to sell on Amazon United Kingdom?
- The niche generates £1.3M/yr across 30 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -4.1%. Flapen's verdict: Skip it (47/100).
- How competitive is the access point niche?
- 6 brands and 185 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 99% of demand.
- What do buyers complain about in access point?
- Top complaints mined from reviews: Connectivity-Overall, Functionality-Overall, Socket/Port/Plug. The return rate is 2.7%.
- When does demand for access point peak?
- Demand peaks in Oct–Nov; the busiest month runs 1.7× the quietest.
- What does it cost to enter the access point niche?
- Listings span £14.85–£236.45; the average listing price is £86.15 (sweet spot $15–$100). The average incumbent carries 1,258 reviews — the moat a new listing must climb.