Skip to content
48

64gb usb stick

Skip it

A deep review moat (52,972 avg reviews) — this niche doesn't clear our bar today.

Market size 51Growth 17Conversion 88Competition 48Returns 97Price range 46Avg price 34Brand share 24Review moat 0Quality gap 53

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Conversion

Great10.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Good£293K

£293K/yr · 284K searches

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Price range

Okay£4.74–£23.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£10.11

avg listing price — sweet spot $15–$100

Brand share

Bad90%

top-5 brand share — brand-locked demand

Growth

Bad-15.4%

90-day search growth — must beat 0% to launch

Review moat

Bad52,972.11

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United Kingdom niche tracking, 64gb usb stick is a £293K/yr Amazon United Kingdom market (284K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 48/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

64gb usb stick market data

Units sold / yr
30K–40K
avg 1,250–1,500/product
Revenue / yr
£303K–£404K
units × avg price
Conversion rate
10.2%
Avg BSR
#23
Page quality
0%
Prime
100%
Sponsored
59%
Out of stock
3.4%
Avg brand age
56 months
Avg seller age
179 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 falling

Sellers

178

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

56%

Top 20: 93%

Open market

7%

  • SanDisk37%
  • Kingston33%
  • Netac12%
  • Lexar6%
  • SIMMAX3%
  • ENUODA2%
  • Open — no brand owns it (5 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -15.4% search growth over the last 90 days.
7K5KSpike '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Top 64gb usb stick search terms

  • 64gb usb stick70K/yr
  • usb stick 64gb34K/yr
  • kingston usb stick25K/yr
  • 64gb usb17K/yr
  • 64gb memory stick13K/yr
  • usb memory stick 64gb10K/yr
  • usb 64gb12K/yr
  • 64gb stick usb11K/yr
  • memory stick 64gb15K/yr
  • usb drive 64gb8K/yr
All search terms

Top 64gb usb stick products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£12K8%£23K12%£35K16%£47K1001K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about 64gb usb stick

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money20%

“Excellent value”

Quality-Overall16%

“Seems like a good quality little device”

Advertised Vs Actual Product15%

“As advertised”

Data Transfer Speed10%

“Transfer speeds are generally good”

Storage Capacity8%

“plenty of storage”

Ease Of Use5%

“EASY TO USE”

Design-Overall3%

“solid build”

Size-Overall3%

“nice small size”

Durability2%

“durable”

Socket/Port/Plug1%

“Good USB stick”

What buyers complain about

Durability16%

“stopped working after 1 use”

Data Transfer Speed13%

“very slow data transfer”

Functionality-Overall10%

“it doesn't work properly”

Storage Capacity7%

“Storage capacity not true product description”

Computation Performance7%

“Don't expect any kind of performance out of these drives”

Quality-Overall7%

“Poor Quality”

Size-Overall4%

“To big for the frame”

Value For Money3%

“not worth the money”

Heating2%

“I presume it overheated and internally failed”

Compatibility-Overall2%

“Doesn't work on my computer”

Top return reasons

Functionality-Overall27%
Compatibility-Overall21%
Size-Overall13%
Storage Capacity8%
Defective Material/Parts5%
Connectivity-Overall5%
Socket/Port/Plug3%
Data Transfer Speed3%
Advertised Vs Actual Product2%
Durability2%

Common questions

Is 64gb usb stick profitable to sell on Amazon United Kingdom?
The niche generates £293K/yr across 27 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -15.4%. Flapen's verdict: Skip it (48/100).
How competitive is the 64gb usb stick niche?
11 brands and 178 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in 64gb usb stick?
Top complaints mined from reviews: Durability, Data Transfer Speed, Functionality-Overall. The return rate is 0.7%.
When does demand for 64gb usb stick peak?
Demand is steady year-round — the busiest month runs 1.2× the quietest.
What does it cost to enter the 64gb usb stick niche?
Listings span £4.74–£23.69; the average listing price is £10.11 (sweet spot $15–$100). The average incumbent carries 52,972 reviews — the moat a new listing must climb.